Monthly Archives: September 2017

Hong Kong Jockey Club appoints Square in the Air

Award-winning agency hired to help boost awareness on Hong Kong racing product in UK

1 September, 2017 – Square in the Air has been appointed by the Hong Kong Jockey Club to act as its UK PR and marketing representative ahead of the start of the 2017/18 Hong Kong racing season this Sunday [3 September].

UK horseracing punters now have the opportunity to bet into the Hong Kong pools, the largest tote pools anywhere in the world, in all major high street betting shops, including Betfred, Ladbrokes Coral, Paddy Power and William Hill. Punters can also bet into the Hong Kong pools online with Betfred.

Square in the Air will help manage partnerships with the UK racing media and betting companies, provide a full media relations service and a targeted digital marketing campaign to help boost awareness of Hong Kong racing in the UK.

Forget church this Sunday, POWERFEST has $35m reasons to stay at home

partypoker launch POWERFEST on Sunday, with 330 events, $35m in guarantees, and over $300,000 in promotions.

It doesn’t matter the rate at which artificial intelligence (AI) accelerates, as long as it keeps on moving, we will eventually reach a place in time when algorithms become better at humans at everything.

The only thing preventing the inevitable is a nutter like Kim Jong-un.

The same applies to online poker festivals.

Calling the Clock: GPL India; a billion WPT dollars, and more

In this week’s poker news round-up we remind you that Alex Dreyfus is going to be spending more time in India, the World Poker Tour reached a landmark moment at the Legends of Poker, and much more. 

There is nothing monotheist about the Global Poker League (GPL). After Season One pulled in eight million viewers, Alex Dreyfus didn’t rest on his laurels and push out a half-baked Season Two.

First came GPL China.

This week, we had GPL India.

Ultraplay send Outlaws to the job centre; LOL gets a BMW

Sportsbook and esports betting solution, Ultraplay, has sent their Outlaws to the job centre, as well as signed a deal with BetOnline, and BMW drives into the backyard of Riot Games.

Don’t f**k with Ultraplay.

A week ago, Mario Ovcharov, Chief Marketing Officer (CMO) of the Bulgarian esports betting platform, carpet bombed the esports industry with an email complaining that NRG esports had stolen one of their star players.

The player in question was Counter-Strike: Global Offensive (CSGO) star Tsvetelin ‘CeRq’ Mangalski, who played for Ultraplay’s esports team Outlaws.

Ikibu’s journey continues in Germany

THE ONLINE CASINO LAUNCHES ITS GERMAN SITE ON SEPTEMBER 1ST. THE IMPROVEMENT SHOWS THE IGAMING WORLD THAT THE YOUNG CASINO KEEPS ON ITS EXPANSION THROUGHOUT EUROPE. GERMAN WILL BE THE FIFTH LANGUAGE TO BE LIVE ON IKIBU, ALONGSIDE ENGLISH,SWEDISH, NORWEGIAN AND FINNISH.

WELCOME, GERMANY! “The German site has been one of our main projects for 2017”, states Ikibu’s CEO, Rafael Rios. “Our goal is to reach the maximum number of countries and to make the user experience smoother for all players. Germany is the most populated country in the European Union so it made sense to give all the German players the option to enjoy the Casino Journey in their native language”, declares Rios.

Players will not be the only ones benefitting from this feature. The other main group will be the affiliates. “Being live in German is something many affiliates have been anxiously waiting for”, says Julian Kunimine, Head of Affiliates. “Many of them have already congratulated us for the German launch and are eager to promote us in Germany. It is one of the biggest markets you can operate in and, although we already have some presence in Germany, this dedicated launch will make us reach a higher number of potential players”, affirms Kunimine.

Less than a year after its creation, Ikibu has positioned itself strongly within the iGaming industry. Its unique gamification system has been widely praised by both players and affiliates. Ikibu is backed by an exceptionally original design, which has thousands of fans among the British and Scandinavian markets. Now that the site is going live in German, Ikibu is moving towards reaching their goal: being the reference for an online casino in Northern Europe.

Neuroscientist Dee O’Neill to help attendees realize economic gains from innovative thinking at Global Gaming Expo

World’s Largest Casino-Gaming Event to Feature Keynote Address from the

Brain Performance Institute’s SMART Program

LAS VEGAS – Nationally recognized neuroscientist Dee O’Neill will provide a keynote address, titled “Maximize Brainomics: The Economic Gains From Advancing Innovative Thinking” to the gaming industry on Thursday, October 5 9:00 a.m. at Global Gaming Expo(G2E), presented by the American Gaming Association (AGA) and Reed Exhibitions.

Celebrated for her research into how to maximize cognitive potential, O’Neill will explain how attendees at G2E may improve innovative thinking to lead to additional, bottom line, economic success. O’Neill leads the Brain Performance Institute’s Corporate Strategic Memory Advanced Reasoning Training (SMART) program at the Center for BrainHealth at the University of Texas at Dallas.

Patriots, Packers starting season as favorites to win Super Bowl 52

If oddsmakers are correct, Tom Brady’s New England Patriots will meet Aaron Rodgers’ Green Bay Packers in Super Bowl 52 at U.S. Bank Stadium on February 4, 2018.

Odds courtesy of OddsShark.com

This based on their future odds to win the big game, with the Patriots listed as the +325 favorites (bet $100 to win $325) to repeat followed by the Packers at +800.

Last year, New England beat the odds of having Brady miss the first four games of the season due to a suspension and then overcame a 25-point deficit in the Super Bowl to top the Atlanta Falcons 34-28 in overtime. Brady ended up winning MVP of the Super Bowl after completing 43-of-62 passes for 466 yards and two touchdowns.