Monthly Archives: February 2020

NetEnt pulls off a special move with Street Fighter II partnership

Supplier to further expand its branded portfolio with the addition of the classic videogame collaboration

One of the best-selling arcade games of all time will be transformed for slot entertainment as NetEnt is set to launch Street Fighter II: The World Warrior Slot.

The new addition to the supplier’s branded games hall of fame will feature the iconic eight selectable characters – Ryu, Ken, E. Honda, Guile, Chun-Li, Blanka, Zangief and Dhalsim – as well as boss fights with Balrog, Vega, Sagat and the truly evil M. Bison. Street Fighter II’s genre-defining graphics, soundtrack and animations, as well as its gameplay, will be reflected as true to the brand and the original game as possible.

Created by Capcom, a leading worldwide developer and publisher of video games, Street Fighter II: The World Warrior immediately captivated audiences across the globe and shot to record-breaking success when it launched in 1991, spawning multiple sequels and movies.

NetEnt unveils groundbreaking community jackpot system: Starburst PowerPots

Supplier to launch a highly customizable, community jackpot system where players collect Starburst tokens across an entire family of NetEnt’s best performing games for a range of prizes.

NetEnt has developed an innovative new jackpot concept that allows players to collect Starburst tokens across multiple casino brands and games for a chance to bag a community jackpot with other players.

Players will play together to fill up the PowerPots progress bar to trigger the community pot divided among any number of players – even if they happen to be offline.

All games within the family share the state and jackpot values, including an additional major progressive jackpot. The platform is designed with maximum configurability for operators, offering multiple RTP configurations, contributions and prize set ups as well as the ability to tailor the user interface to match their casino brand.

London Conference Week 2020 Day 1 recap: ICE VOX

London Conference Week 2020 has officially kicked off at the ExCeL, five consecutive days of conference sessions, expo floor action, networking and parties. This infamous week is comprised of ICE VOX, ICE London and iGB Affiliate London, all catering to the gambling industry and likely the busiest week of the year for many in our space.

[youtube https://www.youtube.com/watch?v=sH8h1OQYuns?feature=oembed&w=500&h=281]

ICE VOX is a two-day series of conference tracks dedicated to senior professionals in the gambling industry, a content-driven affair commencing the anticipated week.

“We open the content on the Monday and its been a really successful move for us. As you can see there’s loads of people here today which is amazing. I think it’s a really good way to kick off the show and set the tone for the rest of the week”, shared Sadie Walters, Clarion Gaming’s Head of Production.

NetEnt cooks up a storm with new Gordon Ramsay Hell’s Kitchen slot

Collaboration with celebrity chef and ITV to spice up supplier’s branded game hall of fame

One of the world’s most renowned and influential TV chefs is set to be top of the menu in NetEnt’s licensed slots portfolio when his game launches later this year.

Gordon Ramsey, notorious for his colourful language during his stellar global television career, is the new addition to NetEnt’s growing library of branded content. Hell’s Kitchen will incorporate Gordon’s famous catchphrases, as well as imagery to tantalise the taste buds.

The Hell’s Kitchen and 24 Hours to Hell and Back presenter first graced TV screens in 1998 in the UK mini-series Boiling Point and has since become a global personality famed for his fiery temper and razor-sharp wit.

BetEasy extends Australian Football League sponsorship

Online sports betting operator BetEasy has renewed its sponsorship deal with the Australian Football League (AFL), outraging local anti-gambling critics in the process.

This weekend, Australian media outlet The Age reported that the AFL had renewed its BetEasy sponsorship pact, which dates all the way back to 2014. The new deal will run through the end of 2025 and was reportedly renewed on similar terms as the original deal, roughly A$10m (US$6.7m) per year, although Sports Business reported the annual dues were closer to A$8m.

If the price has fallen, it’s because BetEasy will have to work harder for less benefit. AFL commercial operations manager Kylie Rogers said there would be “a reduction of in-stadium advertising at Marvel Stadium and the MCG, and greater collaboration on responsible wagering outcomes nationally” starting this season.

The AFL signalled its intention to renew its BetEasy deal back in December, which led numerous crusading types to publicly slam the AFL for allegedly promoting sports betting to children. Even sports broadcaster Tony Jones got in on the fun, accusing the AFL of “grooming kids in the art of gambling.”

Nevada sportsbooks have second-best Super Bowl on record

Nevada sportsbooks earned near-record revenue on the 2020 Super Bowl while coming just shy of eclipsing its all-time wagering handle record.

Figures released Tuesday by the Nevada Gaming Control Board show the state’s licensed sports betting operators took in just under $154.7m in wagers on Sunday’s big game, around $8.7m better than the books reported on 2019’s big game and second only to 2018’s record $158.6m.

Nevada books kept just under $18.8m in revenue based on a 12.1% hold, the best win rate since 2014’s 16.5%. The books got a lot of help from Kansas City QB Patrick Mahomes, whose decision to take a knee on the game’s three final snaps resulted in a combined loss of 15 rushing yards, pushing his rushing total well below most bettors’ expectations on one of Sunday’s most popular prop bets.

Not all bettors took a bath on Sunday. The Action Network reported that a Golden Gate casino bettor placed two wagers on each team’s final score, both of which paid off. The bettor, who goes by the thoroughly appropriate Twitter handle Gambleballs, won $70k on a $3.5k wager on the 49ers score and $160k on a $10k wager on the Chiefs’ final tally.