Becky’s Affiliated: Long live the phone call-how to keep customers engaged without sports and bonuses

During a time of lockdown for the majority of the globe, almost zero traditional sports to bet on and bonus restrictions in some jurisdictions, iGaming operators must find ways to communicate with customers and keep them engaged until we return to some sort of normality.

Customer retention, reactivation and loyalty company Enteractive specializes in this exact service, currently working with a huge client list of iGaming operators, making thousands of calls to customers every day. Even during lockdown.

“We have two major services, reactivation and activation and its basically through our reactivation cloud. Our big operators connect to the reactivation cloud and we perform calls to their customers. Its all to get that long-term loyalty and to get them back to the site and to chat to them and this has been done for over 11 years”, Mikael Hansson, Enteractive’s Owner and CEO, revealed.

Hansson is a firm believer that now is more important than ever to pick up the phone and engage with customers. His company has achieved enormous success in doing so, continuing to serve clients even when sports and bonuses are unavailable in the majority of cases.