Online betting companies Betfair and NETBET have secured partnerships with English Premier League football clubs, ahead of the 2015-16 Barclays Premier League season.
Betfair becomes the Leicester City’s official betting partner, giving Foxes fans access to its online betting products and some exclusive offers throughout the season.
“Betfair is a world leader in online betting and has an extremely strong presence in professional football, owing to their expertise in engaging football supporters and their innovative methods that have become industry standard,” said Leicester City’s Commercial Director Ian Flanagan. “We’re very much looking forward to working with them in the coming 2015/16 season and to forging a relationship that will have great benefits for both parties.”
“We are delighted to have signed a deal with Leicester City Football Club to become the Club’s Official Betting Partner. Leicester is a forward thinking club that shares our passion for innovation and we look forward to growing a successful relationship over the course of the upcoming season,” Betfair’s Head of Media, Sponsorship & PR Stephen Mault.