Betfair has appointed PoliticalBetting.com Founder Mike Smithson as it ramp up its political betting offer for the UK General Election in May.
Under the agreement, former Liberal Democrat politician Smithson has been hired on a consultancy basis for creating new betting props for the coming election. He also started contributing articles for Betfair.com and BetfairPredicts.com—operator’s devoted site for UK General Election, which was released on the Apple App Store on Wednesday.
“Betting markets have an impressive track record of predicting outcomes and Betfair is offering its most comprehensive range of markets ever for those looking to get involved,” said James Midmer, Betfair political spokesperson. “This is the tightest election for years and people will want as much insight as they can get.”
Meanwhile, Gambling betting technology provider BetConstruct has announced its odds provisions partnership with Gaming 1, giving access to 20,000 potential markets via Gaming1 brand website Circus.be.