Category Archives: Press Releases

Leading Youth Entertainment Brand TheLADbible Chooses OtherLevels as its Communications and Messaging Partner

LONDON (Jan. 27, 2016) – Leading British media entertainment group TheLADbibleGroup (http://www.theladbible.com/) has chosen OtherLevels to manage communications and messaging for its mobile app.

TheLADbible is a popular social and mobile content company specialising in news, entertainment, technology, videos, photos and humour. Its followers include half of all 18-24-year-old men or “lads” in Britain, and a fifth of 18-24 women.

Launched on Dec. 1, 2015, TheLADbible’s iOS mobile app rose to the top position in the Apple App Store within 24 hours of release and remained the UK’s #1 news app for several weeks.  An Android app also launched in 2015.

OtherLevels’ marketing automation platform will provide LADbible the technology, metrics and notification solutions to understand user behaviour and to send timely and relevant notifications directly to users who have downloaded the app. OtherLevels specialises in mobile marketing tactics known to increase engagement, boost app use and associated revenues, and deepen loyalty to brands.

Pinnacle Sports open for $500k bets on Super Bowl Sunday

Pinnacle Sports goes big with $500,000 Super Bowl 50 bet limit

Sports book celebrates with $2,000 LAC affiliate sweepstake competition

Leading sports book Pinnacle Sports has sent a touchdown pass to high stakes bettors with an eye-watering $500k max bet limit on spread bets before Super Bowl 50 between the Denver Broncos and the Carolina Panthers on Sunday 7th February.

Not only that, but all new sports and casino affiliates who sign up with Pinnacle Sports during the London Affiliate Conference (LAC) between the 4th and 7th February have a chance to win a slice of $2,000 just by predicting the total points scored in the NFL Showdown in Santa Clara, California.

Pinnacle Sports open for $500k bets on Super Bowl Sunday

Pinnacle Sports goes big with $500,000 Super Bowl 50 bet limit

Sports book celebrates with $2,000 LAC affiliate sweepstake competition

Leading sports book Pinnacle Sports has sent a touchdown pass to high stakes bettors with an eye-watering $500k max bet limit on spread bets before Super Bowl 50 between the Denver Broncos and the Carolina Panthers on Sunday 7th February.

Not only that, but all new sports and casino affiliates who sign up with Pinnacle Sports during the London Affiliate Conference (LAC) between the 4th and 7th February have a chance to win a slice of $2,000 just by predicting the total points scored in the NFL Showdown in Santa Clara, California.

eGR Nordics Award Names SBTech Best Sports Betting Supplier of the Year

Great start to 2016 for SBTech as they take home the eGR Nordics Award for ‘Best Sports Betting Supplier’.

London – January 2016 – On January 21, more than 120 industry professionals came out to celebrate the achievements of the most successful and innovative iGaming companies operating in the Nordic region.  SBTech was among the big winners of the night, taking home the coveted ‘Best Sports Betting Supplier’ award – emphasizing their fully responsive sports betting platform.

Tom Light, Vice President of Business Development & Commercials, comments “This is a great start to the New Year! This award is a reflection of the endless hours and hard work each and every one at SBTech has invested in making us the best in the industry.  The Nordics is an extremely competitive market and we had some tough competition so it is an honor that eGR recognized our commercial success, game-changing innovation and leading customer service. ”

The judging criteria for this category came with high expectations. Each company had to demonstrate how it has provided the market with leading and innovative technology. In the past 12 months SBTech has done exactly that and in-turn has successfully become a global market leader within the online gaming industry – undoubtedly mastering the art of Sportsbetting. The company’s industry-leading online sportsbook, award-winning in-play betting platform, fully responsive sports betting platform provide users a one-of-a-kind betting experience across online, mobile and land-based channels, giving the judges exactly what they were looking for.

eGR Nordics Award Names SBTech Best Sports Betting Supplier of the Year

Great start to 2016 for SBTech as they take home the eGR Nordics Award for ‘Best Sports Betting Supplier’.

London – January 2016 – On January 21, more than 120 industry professionals came out to celebrate the achievements of the most successful and innovative iGaming companies operating in the Nordic region.  SBTech was among the big winners of the night, taking home the coveted ‘Best Sports Betting Supplier’ award – emphasizing their fully responsive sports betting platform.

Tom Light, Vice President of Business Development & Commercials, comments “This is a great start to the New Year! This award is a reflection of the endless hours and hard work each and every one at SBTech has invested in making us the best in the industry.  The Nordics is an extremely competitive market and we had some tough competition so it is an honor that eGR recognized our commercial success, game-changing innovation and leading customer service. ”

The judging criteria for this category came with high expectations. Each company had to demonstrate how it has provided the market with leading and innovative technology. In the past 12 months SBTech has done exactly that and in-turn has successfully become a global market leader within the online gaming industry – undoubtedly mastering the art of Sportsbetting. The company’s industry-leading online sportsbook, award-winning in-play betting platform, fully responsive sports betting platform provide users a one-of-a-kind betting experience across online, mobile and land-based channels, giving the judges exactly what they were looking for.

Casinomeister’s Meister Awards for 2015

Billed as the “only iGaming awards that matter” the Casinomeister 2015 Awards for the online casino industry have been posted for the year at Casinomeister.com.  These anticipated awards are held by many to be some of the most important and prestigious awards given to online gaming companies.

VideoSlots.com took the high honors as the “Best Casino of 2015”. This relatively new casino has been getting rave reviews from Casinomeister’s forum member. It made the shortlist with four of its competitors and was voted Best Casino by the Casinomeister Advisory Group. Bailey stated, “”VideoSlots is one of the few casinos that allow players to select not only their deposit limits, but the limit one can place on a spin.”

32Red Plc took the honors for “The Best Casino Group of 2015.”   “They are still that casino powerhouse: extraordinary customer service, award winning casino management, and they will always do the right thing whenever there is any player issue. They have over a decade of exceptional service, experience, transparency, and they are as solid as a rock…”

Best New Casino of 2015 was given to Slotsmillion.com, “These guys not only jumped into the industry feet first with a solid “thump”, but they are the leader in technological innovations in this industry. They have developed a virtual casino via the Oculus Rift – which is absolutely mind-blowing. Yes, I’ve tried it.  .”

Casinomeister’s Meister Awards for 2015

Billed as the “only iGaming awards that matter” the Casinomeister 2015 Awards for the online casino industry have been posted for the year at Casinomeister.com.  These anticipated awards are held by many to be some of the most important and prestigious awards given to online gaming companies.

VideoSlots.com took the high honors as the “Best Casino of 2015”. This relatively new casino has been getting rave reviews from Casinomeister’s forum member. It made the shortlist with four of its competitors and was voted Best Casino by the Casinomeister Advisory Group. Bailey stated, “”VideoSlots is one of the few casinos that allow players to select not only their deposit limits, but the limit one can place on a spin.”

32Red Plc took the honors for “The Best Casino Group of 2015.”   “They are still that casino powerhouse: extraordinary customer service, award winning casino management, and they will always do the right thing whenever there is any player issue. They have over a decade of exceptional service, experience, transparency, and they are as solid as a rock…”

Best New Casino of 2015 was given to Slotsmillion.com, “These guys not only jumped into the industry feet first with a solid “thump”, but they are the leader in technological innovations in this industry. They have developed a virtual casino via the Oculus Rift – which is absolutely mind-blowing. Yes, I’ve tried it.  .”

Iforium Strikes Content Deal with Odobo

Gibraltar, January 2016 – Odobo continues to grow its distribution network with the addition of Iforium, the third new vendor to source content from Odobo in the past month. The deal will see Odobo content being made available to Iforium’s existing and future partners via their Gameflex platform.

Iforium is an independent and multi-award winning iGaming software development company based in the Isle of Man. Iforium and Odobo have agreed a platform-to-platform integration that will open up additional markets and client access for Odobo’s developers via a single integration. With Odobo’s portfolio of over 60 high-quality omni-channel HTML5 games, both companies enhance their offering via this deal.

Iforium and Odobo have developed modern and flexible gaming product suites and solutions. As technical leaders of innovation and content provision, the deal is an opportunity for technical experts to come together and supply more companies with great games. Participating studios in the Developer Program will gain access to operators in Iforium’s distribution network.

Phil Parry, CEO at Iforium, commented, “Odobo is a company built on its commitment to developing exciting technology; this has led to the creation of a wide range of innovative casino games. We’re really pleased to announce our partnership with yet another visionary company. This deal will see a raft of great new content being made available to our clients via our Gameflex casino platform.”

Iforium Strikes Content Deal with Odobo

Gibraltar, January 2016 – Odobo continues to grow its distribution network with the addition of Iforium, the third new vendor to source content from Odobo in the past month. The deal will see Odobo content being made available to Iforium’s existing and future partners via their Gameflex platform.

Iforium is an independent and multi-award winning iGaming software development company based in the Isle of Man. Iforium and Odobo have agreed a platform-to-platform integration that will open up additional markets and client access for Odobo’s developers via a single integration. With Odobo’s portfolio of over 60 high-quality omni-channel HTML5 games, both companies enhance their offering via this deal.

Iforium and Odobo have developed modern and flexible gaming product suites and solutions. As technical leaders of innovation and content provision, the deal is an opportunity for technical experts to come together and supply more companies with great games. Participating studios in the Developer Program will gain access to operators in Iforium’s distribution network.

Phil Parry, CEO at Iforium, commented, “Odobo is a company built on its commitment to developing exciting technology; this has led to the creation of a wide range of innovative casino games. We’re really pleased to announce our partnership with yet another visionary company. This deal will see a raft of great new content being made available to our clients via our Gameflex casino platform.”

New Brand Ambassador for LeoVegas in Sweden

LeoVegas.com, the king of mobile casino, is delighted to reveal that it has just joined forces with one of Sweden’s biggest lifestyle stars, skier, car-enthusiast, blogger and product designer, Jon Olsson.

The first joint venture of this three-year partnership will see Jon taking the adventure of a lifetime – the Mongol Rally. This is a rough 20,000km journey from London to Mongolia through all kinds of road conditions, including a lot of extreme dirt roads. The journey will start from London in July 2016 and is expected to last more than 30 days.

Both LeoVegas.com and Jon Olsson like taking things to their limit and therefore it was decided that for this adventure, Jon will be driving a wide body carbon fibre Lamborghini Huracán. This is the sort of car you would get to drive on the smoothest surfaces possible as a show off car and not to drive through never-ending stretches of extreme desert roads. Jon will be sharing his adventures with his fans and LeoVegas’ customers through his online blog on jon-olsson.com.

Apart from this adventure, LeoVegas.com and Jon Olsson will be collaborating on other similar activities as well as on a number of marketing events.

New Brand Ambassador for LeoVegas in Sweden

LeoVegas.com, the king of mobile casino, is delighted to reveal that it has just joined forces with one of Sweden’s biggest lifestyle stars, skier, car-enthusiast, blogger and product designer, Jon Olsson.

The first joint venture of this three-year partnership will see Jon taking the adventure of a lifetime – the Mongol Rally. This is a rough 20,000km journey from London to Mongolia through all kinds of road conditions, including a lot of extreme dirt roads. The journey will start from London in July 2016 and is expected to last more than 30 days.

Both LeoVegas.com and Jon Olsson like taking things to their limit and therefore it was decided that for this adventure, Jon will be driving a wide body carbon fibre Lamborghini Huracán. This is the sort of car you would get to drive on the smoothest surfaces possible as a show off car and not to drive through never-ending stretches of extreme desert roads. Jon will be sharing his adventures with his fans and LeoVegas’ customers through his online blog on jon-olsson.com.

Apart from this adventure, LeoVegas.com and Jon Olsson will be collaborating on other similar activities as well as on a number of marketing events.

Pariplay Ltd. to Exhibit at ICE Totally Gaming Conference

Gaming platform provider and content developer to showcase its technology solutions and new games at London industry event

Douglas, Isle of Man. January, 2016 – Pariplay Ltd., a Douglas, Isle of Man-based gaming technology provider serving iGaming operators, land-based casinos and iLotteries, has announced that the company will be exhibiting at the ICE Totally Gaming conference, taking place at the ExCel London, UK, from 2nd to 4th February 2016. Pariplay will be demonstrating upgrades to the company’s gaming platform as well as its extensive portfolio of games, including a growing selection of HTML5 titles that enable play on all devices.

Pariplay will be exhibiting at Booth N2-150 of the ICE Totally Gaming 2016 conference, which is expected to attract over 25,000 gaming professionals. The Pariplay team at the company’s booth in the ExCel London will include CEO Gili Lisani, Managing Director Adrian Bailey, CTO Shay Mardan, Business Development Manager Steve Lurie and Head of Account Management Noa Bar Shay.

At the conference, Pariplay will be showcasing the full range of its products. These include the company’s SMTM, a state-of-the-art platform for real-money iGaming, social and mobile gaming as well as iLottery brands. SMTM provides operators with a one-stop solution for tracking, reporting and analysing their operations. Numerous updates have been made to the platform over the course of 2015 in anticipation of the imminent launch of SMTM Version 2.0 before the end of H1 2016.

iSport Genius hits the data mark with Ladbrokes

Melbourne, Australia, 27 January 2016: Sports data platform provider iSport Genius is delighted to announce that Ladbrokes in Australia has signed up to become its first major client.

iSport Genius provides an interactive consumer-facing tool which converts data into sporting insights which can inform and educate online customers on their choice of bet. The product stimulates sports-betting activity by processing trillions of data points into easily understandable calls to action.

As part of a three-year contract, Ladbrokes Australia is going live with the iSport Genius platform imminently and will be the subject of a TV advertising campaign extolling the product’s benefits to consumers.

Nathan Rothschild, co-founder and partner at iSport Genius, commented: “We are very pleased to see our product is going live in the Australian marketplace with Ladbrokes. It adds a new dimension to sportsbook provision, particularly in terms of mobile. Our data tool can handle the trillions of sports data points available and manipulate them into easily understandable and accessible analysis.”

Dragon Born, the world’s first MEGAWAYS™ slot is live on Leo Vegas

Rolling into 2016, Big Time Gaming will break new ground with the most ways to win in slot machine history!  To date both online and land-based slots have only released games with 4096 ways to win. Big Time’s new patented MEGAWAYS™ system allows up to 117,649 ways to win!

Dragon Born – the first game from their state of the art OMNI HTML5 platform – is arguably the biggest slot innovation in decades and sure to be a legend in the industry! Each of the six reels are dynamic, which means there’s a different number of symbols on each reel for every spin. Game play varies with every play, creating a different array of symbols in each individual reel. The symbols are multiplied across the reels to create the MEGAWAYS™ to win, and any adjacent symbols from left to right multiply for massive win potential.

Nick Robinson, CEO at Big Time Gaming said “Dragon Born really takes flight when the bonus round locks the game play into seven symbols per reel, making way for massive winning ways not seen in before in video slot history. Dragon Born has a sweet spot volatility, with wide variance across the pay table, bringing a truly unique and cutting-edge gaming experience to all players.”

Dragon Born is a release of mythical proportions and will be available first to NYX OGS operators from today, with Microgaming and Openbet partners from 2nd of April. The game has been  signed up by a growing number of major European and US operators. Dragon Born is also the first real money game to truly offer a seamless desktop experience across any tablet and mobile device.

Perform Group launches new IP retail service, incorporating La Liga

Perform Group, a world leading digital sports content and media group, today announces the launch of its new IP retail betting service, also available over satellite. The service is optimised for retail and incorporates video, visualisations, pre-match and in-running data and offers bookmakers the opportunity to incorporate their own odds via the new Perform Odds Store.   Available video includes full coverage of major sporting competitions, such as La Liga and the WTA Premier.

The new service boasts content round-the-clock, with video for over 7,500 football games and over 3,000 tennis and basketball matches.  The video content is complemented by visualisations for over 100,000 matches, including Premier League and Bundesliga football. The service is available in any language and with a configurable look and feel.

Andrew Ashenden, EVP Betting Perform Group, said:

“Our new retail service harnesses the best of Perform’s leading content portfolio – RunningBall powered visualisations, Opta driven statistics and Watch&Bet video. The combination of the highest quality rights and totally configurable service, in terms of both content and delivery, make this service a major asset for any retail bookmaker. Our ability to incorporate odds from our customers, via our new Odds Store, also ensures that the service offers a seamless user experience.”

Perform Group launches new IP retail service, incorporating La Liga

Perform Group, a world leading digital sports content and media group, today announces the launch of its new IP retail betting service, also available over satellite. The service is optimised for retail and incorporates video, visualisations, pre-match and in-running data and offers bookmakers the opportunity to incorporate their own odds via the new Perform Odds Store.   Available video includes full coverage of major sporting competitions, such as La Liga and the WTA Premier.

The new service boasts content round-the-clock, with video for over 7,500 football games and over 3,000 tennis and basketball matches.  The video content is complemented by visualisations for over 100,000 matches, including Premier League and Bundesliga football. The service is available in any language and with a configurable look and feel.

Andrew Ashenden, EVP Betting Perform Group, said:

“Our new retail service harnesses the best of Perform’s leading content portfolio – RunningBall powered visualisations, Opta driven statistics and Watch&Bet video. The combination of the highest quality rights and totally configurable service, in terms of both content and delivery, make this service a major asset for any retail bookmaker. Our ability to incorporate odds from our customers, via our new Odds Store, also ensures that the service offers a seamless user experience.”

Schools Out for Spike Games

Alice Cooper an American rock icon is famed for stage shows featuring guillotines, electric chairs, fake blood, boa constrictors, baby dolls, and dueling swords. Spike Games has teamed up with one of the most iconic Cooper songs:’Schools out for Summer’ for use in the world of digital entertainment. When asked about the inspiration for this song Cooper once said “What’s the greatest three minutes of your life?… The last three minutes of the last day of school when you’re sitting there and it’s like a slow fuse burning.”  Bringing one of the best feelings of anticipation to a slot format is why Spike Games has inked this deal. In Britain, the song went to #1 on the UK Singles Chart for three weeks in August 1972.

Rob Anderson founder of Spike Games said “I love everything about this song. Alice Cooper is a huge deal worldwide, he’s as popular in China as he is in his hometown. What attracted us most was how visually stunning Alice Cooper is. Everyone instantly knows the band when they see the famous one of a kind Alice Cooper makeup.  School’s out as a song has a timeless chorus and guitar riffs known by everyone young and old.” Alice Cooper’s merchandiser and licensing agent, Global merchandising Services, said: “ We love the team at Spike Games and their whole approach to the Alice Cooper brand. Rob’s knowledge and experience in slot game design stretches back 25 years and the quality of Spike Games product speaks for itself.”

Spike Games has an existing library of proven slots aimed at the UK and international markets. This new must have game will be available for mobile, tablet and PC in HTML5 hosted on the SpikeRGS and is available for licence and distribution Q1 2016.

About:

Schools Out for Spike Games

Alice Cooper an American rock icon is famed for stage shows featuring guillotines, electric chairs, fake blood, boa constrictors, baby dolls, and dueling swords. Spike Games has teamed up with one of the most iconic Cooper songs:’Schools out for Summer’ for use in the world of digital entertainment. When asked about the inspiration for this song Cooper once said “What’s the greatest three minutes of your life?… The last three minutes of the last day of school when you’re sitting there and it’s like a slow fuse burning.”  Bringing one of the best feelings of anticipation to a slot format is why Spike Games has inked this deal. In Britain, the song went to #1 on the UK Singles Chart for three weeks in August 1972.

Rob Anderson founder of Spike Games said “I love everything about this song. Alice Cooper is a huge deal worldwide, he’s as popular in China as he is in his hometown. What attracted us most was how visually stunning Alice Cooper is. Everyone instantly knows the band when they see the famous one of a kind Alice Cooper makeup.  School’s out as a song has a timeless chorus and guitar riffs known by everyone young and old.” Alice Cooper’s merchandiser and licensing agent, Global merchandising Services, said: “ We love the team at Spike Games and their whole approach to the Alice Cooper brand. Rob’s knowledge and experience in slot game design stretches back 25 years and the quality of Spike Games product speaks for itself.”

Spike Games has an existing library of proven slots aimed at the UK and international markets. This new must have game will be available for mobile, tablet and PC in HTML5 hosted on the SpikeRGS and is available for licence and distribution Q1 2016.

About:

Income Access to Exhibit at ICE Totally Gaming 2016 & London Affiliate Conference

Company CEO and senior executives to showcase company products and services at gaming industry events in London in February  

Montreal, QC. January 25th, 2016 – Income Access, a Montreal, Canada-headquartered marketing technology and services provider for the global gaming industry, has announced that the company will be exhibiting at both the ICE Totally Gaming conference, taking place 2nd to 4th February 2016 at the ExCel London, and the London Affiliate Conference (LAC), from 4th to 7th February 2016 at the Olympia National. The Income Access team in London will include company founder and CEO Nicky Senyard as well as a team of senior executives.

ICE Totally Gaming is the gaming industry’s largest annual event and attendance this year is expected to exceed 25,000. Exhibiting at Booth N1-300 of the ExCel London, Income Access’ team at the conference includes Senyard, CMO Sarafina Wolde-Gabriel, Director of Client Relations & Partnerships Jenny Lu, Client Relations Managers Erica Anderson and Melissa Del Gaudio, Communications Manager Alana Levine and Business Development Manager Sarah Robertson.

The company will be demonstrating its multi-channel tracking, reporting and analytics software for gaming brands’ marketing campaigns. Following the addition of a mobile app-tracking solution, the platform has been upgraded with a mobile-responsive design. The Income Access team will also be carrying out demos of the platform’s Ad Serving tool, which allows operators to develop targeted ad campaigns and automated strategies to optimise their conversions.

Income Access to Exhibit at ICE Totally Gaming 2016 & London Affiliate Conference

Company CEO and senior executives to showcase company products and services at gaming industry events in London in February  

Montreal, QC. January 25th, 2016 – Income Access, a Montreal, Canada-headquartered marketing technology and services provider for the global gaming industry, has announced that the company will be exhibiting at both the ICE Totally Gaming conference, taking place 2nd to 4th February 2016 at the ExCel London, and the London Affiliate Conference (LAC), from 4th to 7th February 2016 at the Olympia National. The Income Access team in London will include company founder and CEO Nicky Senyard as well as a team of senior executives.

ICE Totally Gaming is the gaming industry’s largest annual event and attendance this year is expected to exceed 25,000. Exhibiting at Booth N1-300 of the ExCel London, Income Access’ team at the conference includes Senyard, CMO Sarafina Wolde-Gabriel, Director of Client Relations & Partnerships Jenny Lu, Client Relations Managers Erica Anderson and Melissa Del Gaudio, Communications Manager Alana Levine and Business Development Manager Sarah Robertson.

The company will be demonstrating its multi-channel tracking, reporting and analytics software for gaming brands’ marketing campaigns. Following the addition of a mobile app-tracking solution, the platform has been upgraded with a mobile-responsive design. The Income Access team will also be carrying out demos of the platform’s Ad Serving tool, which allows operators to develop targeted ad campaigns and automated strategies to optimise their conversions.