Boston, MA – October 22, 2020 – DraftKings Inc. (Nasdaq: DKNG) and Peermont Hotels, Gaming and Resorts, a leading South African gaming and hospitality group, today announced the successful recent launch of PalaceBet (PalaceBet.co.za), a mobile and online sportsbook powered by DraftKings’ cutting-edge B2B sports betting technology.
“This collaboration brings together two organizations committed to providing South Africa’s sports fans with the most dynamic and innovative sports betting experience,” said Shay Berka, DraftKings’ Chief International Officer. “We are delighted that DraftKings’ B2B technology is powering Peermont’s entry into sports betting, through which they can provide their customers with extensive markets, live betting opportunities, competitive pricing and localised payment options.”
Peermont will utilize DraftKings’ full sportsbook and platform solution to provide a best-in-class sports betting experience for South African sports fans, who will have access to a range of innovative product features including Your Bet and Pulse Betting. Data integrations with Betgenius and IMG will ensure that Peermont’s customers have access to a wide range of local and international sports including basketball, cricket, football, tennis, and rugby with live betting opportunities as well as Lucky Numbers.
“Peermont has always been at the forefront of the latest trends and technology, therefore it made sense to partner with DraftKings as a leader in sports betting software,” said Nigel Atherton, Peermont’s CEO. “Together we’ll be able to offer a product that lives up to our high standards, and that provides a superior betting experience.”