Re-vamped affiliate programme for pioneering Nigerian sportsbook to be powered by Income Access affiliate software

Montreal, QC. December 2016 – NairaBet, the Lagos, Nigeria-based sportsbook operator, has re-launched its affiliate programme in partnership with Income Access, the iGaming-focused marketing technology company and part of Paysafe Group. The re-launched affiliate programme has integrated Income Access’ affiliate software, including the company’s Ad Serving tool.

Nigeria’s first online sports-betting company, NairaBet allows players to wager on Premier League, European and international football matches as well as basketball, tennis, rugby league, baseball and other global sporting events. Powered by an Optima platform, the brand also features in-play functionality and boasts an online casino with a cutting-edge suite of slots such as Jurassic Park™ and Game of Thrones™.

The re-launch of the NairaBet affiliate programme, which will now be powered by the Income Access platform, will allow a wider range of affiliates to promote this leading Nigerian online sportsbook. The re-launched programme features a revenue share commission structure of between 30% and 50%, depending on the gross gaming revenue (GGR) of the players that affiliates refer each month.