Three things that are absolutely certain in life: death, taxes and Paddy Power becoming controversial.

The last of these three things was in full display once again when the Irish bookmaker decided to throw a horse into the FIFA presidency. No, it didn’t throw an actual horse into the proceedings, although that still wouldn’t come as a surprise since we’re dealing with Paddy Power here.

What it did, though, might be a little more controversial, if not downright amusing.

In an attempt to “gain transparency” in the dealings of football’s governing body, Paddy Power took it upon itself to pay former Tottenham Spurs player David Ginola close to $380,000 to run for FIFA president. You better believe it because it’s absolutely true.

“This campaign is all about transparency and we are paying David £250,000 (nearly $380,000) for the campaign and for being here today,” a Paddy Power spokesman told Reuters late last week.

“It is his full-time job now and, hopefully, will be for the next four months.”

If you’re not familiar on who Ginola is, here’s his background as a former football player. Ginola is former French international who played professional football from 1985 to 2002 for a handful of clubs, including Paris St. Germain (PSG), Tottenham Hotspur, Newcastle, Aston Villa, and Everton. Since his retirement, he focused on a handful of other endeavors, including acting and modeling, most prominently being featured as a model for L’Oreal’s line of shampoos.