If you’ve been following this series, then you have a solid idea of how to conduct interactive communications to get things done and push communications to get your message out there. But even if you are an email hoarder, these kinds of communication can be so ephemeral, so now we look at how to ensure everyone has the information they need at their fingertips with pull communications.

When should I be using pull communications?

Pull communications are typically the least urgent information you need to share. You don’t want to distract your team or workforce from the task at hand, but you want your message to be out there for when they have a minute and can catch up on it. Not everyone needs to see it, it won’t affect the business badly if they don’t, but it needs to be somewhere in case someone wants to find it.

To use an arcane example, lets think of the washroom cleaning logbook. Not everyone in the company needs to know how often the washroom is cleaned, or who last cleaned it, and exactly what they cleaned. But for record keeping purposes, the logbook exists so that if the room is cleaned badly, we can trace back who isn’t such a fan of cleaning the urinals.