What do you get when you put four sporting legends together in a bid to raise money for charity? Answer: millions of dollars.
When the ideas team for a charity golf match put forward the prospect of Tiger Woods and Peyton Manning taking on Phil Mickelson and Tom Brady, it must have been one of the marketing slam-dunks of all-time. Two NFL legends, two golfing superstars who have previous, it had everything, potentially.
The reality is that the game itself was even better than the hype and the result of that was the raising of over $20 million to fight COVID-19 and help victims of the global pandemic.
With the PGA just two weeks away, the NFL has a little more lead-time on getting its biggest superstars fit and ready for the season. In a game that is as good for American Football as it has been for golf was a charity classic.