What do you get if you bring the Ultimate Fighting Championship (UFC) together with the Peacekeeper Elite League? Strategic partners, of course.  

Yes, one of the most surprising collaborations since Paul McCartney and Stevie Wonder made Ebony and Ivory, the Chinese mobile Peacekeeper Elite League has joined forces with the mixed martial arts sport that sells seats for millions around the world with stars like Conor McGregor becoming millionaires for being prepared to fight in the ultimate way.  

The modified version of PUBG, the celebrated Battle Royale game entitled – rather ironically ‘Game for Peace’ in China, will be an odd bedfellow for the UFC brand. The Peacekeeper Elite League (PEL) hasn’t gone down the route of other strategic partnerships, either. Usually at this point, we’d let you know the immediate plans that both sides of the deal look forward t pushing through. It’s like a political coalition, except in Esports.  

In this case, however, the PEL merely states that “the two parties will carry out in-depth cooperation in multiple dimensions and innovatively inject sports genes into esports events”.