UK online gambling operators have been reminded (again) by their government not to take advantage of individuals stuck at home with nothing to do during the COVID-19 pandemic.
On Monday, Parliamentary Under Secretary for Sport, Tourism and Heritage Nigel Huddleston issued letters to the CEOs of Bet365, Flutter Entertainment, GVC Holdings, The Stars Group’s Sky Betting & Gaming and William Hill, regarding efforts to “safeguard online gamblers” during the current lockdown period.
Huddleston, who was himself the recipient of a letter this month from MPs demanding tighter gambling controls, said he wanted responsible gambling messaging to be “given more prominence” in operators’ marketing “across all channels.” This should be done through “larger text, a longer appearance, or other techniques” that complement existing messaging.
Huddleston (pictured) told the operators that the UK Gambling Commission (UKGC) would be sending a “data request” for “up-to-date information and granular detail on gambling habits and potential harms” for gambling customers. Huddleston warned operators that “fulfilling this request comprehensively and quickly should be a priority for your organizations.”