Betsoft Gaming inks content partnership with bookmaking and casino institution Pinnacle

21/3/2018 – Valletta, Malta – Under a new agreement, Betsoft Gaming will provide its complete collection of popular slot games to long-running gaming brand Pinnacle.

The partnership covers the entire Betsoft portfolio – including the sought-after Slots3 series – and will cement both companies’ positions as the player’s preferred choice in the markets where Pinnacle offers iGaming experiences.

Founded in 1998, Pinnacle is currently celebrating 20 years in business – all informed by a set of consistent principles.  With commitments to offering the best odds, and to placing no artificial limits on winning players, the company has become a well-loved brand in more than 200 countries.  As well as traditional sports betting, Pinnacle is recognised as a leader in eSports; it embraced the emerging market early, taking its first eSports bet in 2010, and was this year recognised by Gaming Intelligence as ‘eSports Operator of the Year’, with more than eight million eSports bets placed to date.

Pinnacle also offers slots, live casino, and table games in several key European markets.  Developments in this area were the catalysts behind the company’s decision to work with Betsoft. Caroline Danielsson, Account Manager at Betsoft explained: