India’s Poker Sports League inks Dsport broadcast deal

India’s Poker Sports League (PSL) is set for some major public exposure after inking a television rights deal with Indian sports broadcaster Dsport.

On Thursday, Dsport’s parent company Discovery Communications India announced that it had secured exclusive rights to broadcast season two of the PSL, marking the first time that poker will receive such coverage on Indian television. The coverage will be conducted in the English language, at least initially.

The PSL launched last year as the world’s first ‘franchise-based’ poker league. Ten teams competed in its freshman season, and the PSL has bumped this number up to 12 for its sophomore campaign. The teams will be competing for a total prize pool of Rs 30.6m (US $483k), a hefty bump from the year before.

DSport boss TS Panesar said his group was “elated to associate ourselves in this first of its kind journey” and assured audiences that the PSL team was “committed to creating an excellent broadcast-friendly show – to reach out to sports lovers across the subcontinent and make this an exceptional experience.”