The evolution of the AR: How can augmented reality transform the gambling industry?

From the 20th to the 22nd of March, the major Gaming and Sports betting operators of Central Europe will participate in the Vienna International Gaming Expo 2017.

During the 3-day gaming exhibition and conference, in the heart of Europe, multinational BtoBet’s – bronze sponsor of VIGE – will participate to the Innovation Talks panels and meet operators wishing to discover how the Augmented Reality (AR) can boost the iGaming business creating totally new and attractive ways of betting, offering licensees the possibility of unconventional marketing opportunities to attract and retail players, new users and also Millennials.

On the 21 March, at 4 pm, at VIGE’s conference area, BtoBet’s CEO Kostandina Zafirovska will provide her vision about “How AR transforms the Gambling Industry”. Mr. Mihnea Popescu will be the designed moderator of the panel.