Japan mulls online lottery expansion to boost sagging sales

Japan is considering an expansion of online lottery sales at a time when legislators have proposed new restrictions on other forms of gambling.

On Tuesday, the Yomiuri Shimbun reported that Japan’s Internal Affairs and Communications Ministry was discussing plans to approve all forms of currently permissible lottery products to be sold online. The change would reportedly take effect from fiscal 2018, the report claimed, citing government sources.

Japan approved limited forms of online lottery sales in January 2014, starting with number-selection products. By fiscal 2016, around 40% of all lottery products were available online, yet they accounted for only 3.6% of total lottery sales that year. Five banks currently control all online lottery sales in Japan.

Lottery sales in fiscal 2016 totaled ¥845.2b (US $7.8b), but this was well off the market’s peak of ¥1.1t in fiscal 2005, and the 2016 figure was the fifth consecutive year that lottery sales have failed to eclipse the ¥1t mark.