At many of the gambling industry trade shows, you often hear about the big sponsorship deals that have been signed, and might see a cut out of the new star associated with the brand, but you don’t often get to meet them. Proving he’s a bit more hands on, John Arne Riise, the Norwegian football star, former player for Liverpool, and now Betsson representative, showed up at the recent London Affiliate Conference, and he joined CalvinAyre.com’s Becky Liggero to talk about the experience.

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