New Jersey introduces seal of approval for authorized online gambling sites

New Jersey gaming regulators have introduced an official seal of approval for state-licensed online gambling sites.

On Tuesday, New Jersey’s Division of Gaming Enforcement (DGE) posted a notice indicating that all state-licensed online gambling sites would henceforth display an official seal of approval. The seal (pictured enlarged as well as its position at the bottom of the BorgataCasino.com homepage) indicates that the site in question is “Licensed & Regulated” by the state.

Regulated market advocates have long championed the introduction of such a display, due to what they perceive to be confusion among the state’s residents as to which sites serving the market had the state’s official blessing, which some have credited with contributing to the regulated market’s lackluster performance to date.

Whether or not the new seal will remedy this apparent confusion will depend on whether those confused consumers know what the letters ‘DGE ‘represent, or if they can differentiate between unauthorized sites bearing similar logos with acronyms like MGA, KGC, eCOGRA and so on.