Newly-opened Paradise City prepares to receive 1.5M visitors in 2017

Despite the decreased influx of Chinese tourists, South Korea’s Paradise City casino resort is gearing up to welcome an estimated 1.5 million visitors in 2017.

The glitzy $1.1 billion Paradise City, considered to be the first Las Vegas-style integrated resort in Northeast Asia, opened at Yeongjong Island near Incheon International Airport last Thursday, amid concerns that it may become the latest victim of Beijing’s ire following South Korea’s decision to install an anti-missile battery.

South Korean casino operator Paradise Co. Ltd.’s solution to the potential drop in the number of Chinese tourists is to diversify the market by attracting visitors from Japan, Vietnam, Thailand, Malaysia, Singapore and Hong Kong.

“Most of our customers individually visit Korea, so they are actually not influenced by the travel ban of the Chinese government,” Paradise Co. chairman and chief executive Chun Phil-lip said in a media briefing. “But we will deal with the issue in a conservative way, and we hope more Chinese customers return to Korea during next year’s PyeongChang Winter Olympics.”