Platform agnostic social casino players are money in the bank for operators

The future of social casino games lies in skill-based play, live dealers and licensing branded content, according to market watchers Eilers Research.

Eilers’ analyst Adam Krejcik gave a presentation at the recent Casual Connect Tel Aviv confab in which he offered 13 predictions for where the growing social casino gaming market is headed. The following insights were recorded by VentureBeat’s Dean Takahashi, who was fortunate enough to attend the event.

Krejcik believes social casino games will not be immune to the skill-based wave with which land-based gaming device makers are currently grappling. At present, older women playing slots dominate the social casino market, but Krejcik said integrating more skill-based play would broaden the market’s demographics.

Krejcik also suggested social casino games would be among the first to properly incorporate Oculus Rift VR technology, and that replicating a Vegas casino experience will boost engagement, which will in turn improve monetization.