Totalizator Sportowy sees record sales after online casino launch

Poland’s state-run gambling operator Totalizator Sportowy demolished its annual sales records in 2019, thanks in part to the company’s local online casino monopoly.

On Monday, Totalizator Sportowy offered a snapshot of its 2019 performance, during which total sales topped PLN10.9b (US$2.59b), up from PLN6.1b in 2018 and a new all-time high for the company.

Totalizator Sportowy launched its Playtech-powered online casino Total Casino in December 2018 but the company didn’t provide any specific sales totals in its 2019 report, other than to say the site’s players had “made over 1.3 billion spins” by the end of 2019. One of those spins resulted in a customer winning PLN759k ($180k), which currently stands as the highest prize the site has issued.

On the site’s first birthday, Totalizator Sportowy said it expected its online casino to generate sales of PLN3.8b, which would work out to around 35% of 2019’s official total. The company said Monday that Total Casino and its sister site Lotto.pl had registered over 320k customers, the same figure the company reported in December.