Monthly Archives: August 2018

Apax Partners buys Genius Sports

Apax Partners LLP, a private equity firm out of London, has agreed to purchase data and technology company Genius Sports. Genius is associated with a number of international gambling operations, as well as sports entities such as the English Premier League and Major League Baseball. The amount to be handed over in the purchase was not revealed.

If the deal is anything like another recent acquisition, the price tag has a substantial amount of zeros. The Canada Pension Plan Investment Board, together with private equity firm TVC, purchased only a minority stake in sports data analysis company Sportsradar AG about three weeks ago in a deal that was reported to be worth around $2.4 billion.

There has been a significant amount of sports gambling activity since the US Supreme Court reversed the Professional and Amateur Sports Protection Act (PASPA) this past May. Many international players, such as GVC Holdings, are hoping to capture a slice of sports gambling’s $150-billion pie in the US.

Since sports gambling activity is increasing, sports data is becoming particularly valuable for in-game betting. Most bets are made from the data, which can also be used by media companies to evaluate programming and customer engagement.

Ravens betting favorites in NFL Hall of Fame game

First off, let’s be clear: What a team does in the preseason has absolutely nothing to do with how it performs in the regular season barring major long-term injury in an exhibition game. Want proof? The 2008 Detroit Lions were the first team in NFL history to finish a regular season at 0-16. They were perhaps the league’s most dominant team that preseason in going 4-0. Last year, the Cleveland Browns joined the Lions in 0-16 infamy. What did Cleveland do in the preseason? 4-0, naturally.

Odds courtesy of OddsShark.com

All that said, NFL bettors are going to wager on the preseason simply because football is back. And the exhibition slate begins as usual with the Hall of Fame Game from Canton, Ohio, on Thursday night. This year the participants are the Baltimore Ravens, who are 2.5-point favorites on the NFL odds, and the Chicago Bears. The league tries to schedule teams that will have someone inducted into the Pro Football Hall of Fame that weekend. Baltimore will send in Ray Lewis and Chicago will have Brian Urlacher, two legendary linebackers.

Because the Ravens and Bears will be the only teams to play a fifth preseason game, they were allowed to report to camp earlier than the other 30 clubs in the NFL. In all honesty, though, the Hall of Fame Game is largely a throw-away event for the teams participating. It’s unlikely most starters will play and if they do it will be briefly.