Monthly Archives: August 2022

Robust H1 performance with strategic focus on broader customer appeal delivering record level of activesLaunch of Entain CEE and acquisition of SuperSport in Croatia

Entain plc (LSE: ENT), the global sports-betting, gaming and interactive entertainment group, today reports its Interim Results for the six-month period ended 30 June 2022 (“H1”).

Strategic progress

  • Group’s strategic focus on a broader recreational customer base delivering record level of actives, up 57% versus H1 2019, and higher quality earnings
  • Greater customer engagement driven by innovative new products and enriched experiences
  • Further geographic expansion with five transactions this year to date consistent with our strategy of expanding into regulated markets
    • Creation of Entain CEE and acquisition of SuperSport announced separately today, provides a strategic springboard to unlock the clear expansion opportunity in Central and Eastern Europe (“CEE”)
    • Acquisition in June of BetCity in the Netherlands to deliver growth in the newly regulated Dutch market
    • Completion of Avid Gaming (Canada), Klondaika (Latvia) and Totolotek (Poland) transactions
  • Ongoing ESG leadership and further progress made across our Sustainability Charter
  • Expansion of Advanced Responsibility & Care (“ARCTM “) player protection trials into international markets
  • Founding partner of Global Gaming Alliance (“GGA”), awarded GamCare’s Advanced Safer Gambling Standard, and received numerous awards for safer gambling, including from S&P, SBC & EGR
  • Pitching-In Volunteer Hub for the UK Trident Leagues launched to connect volunteers and local clubs
  • Appointment of Rahul Welde as an independent Non-Executive Director

Financial highlights

  • Robust Group performance during H1, reflecting the diversified business model and underlying momentum of the online business
  • Total Group net gaming revenue (“NGR”) growth of 18% (+18%cc2)
  • Online NGR down 7% (-7%cc2) reflecting strong prior year comparators driven by Covid lockdowns, temporary closure in the Netherlands, affordability measures in the UK and customers responding to the economic backdrop
    • Excluding the Netherlands, NGR was down -3%cc2
    • Strong underlying momentum with H1 Online NGR 3yr CAGR up 13%cc2
  • Retail perfomance ahead of expectations with a more interactive digital experience across gaming machines and betting terminals driving greater customer engagement
  • BetMGM continues to perform strongly and is on track to deliver FY22 NGR of over $1.3bn
  • H1 NGR of $608m, 65% ahead of 2021
  • Established number two operator with 23%7 market share where BetMGM operates (excluding New York)
  • Consistent leading iGaming operator with 30%7 market share
  • Reiterate expectation to reach positive EBITDA during 2023,8
  • Group EBITDA4,5 up 17% at £471m
  • Group profit after tax from continuing operations £28m, down £63m
  • FY 2022 Group EBITDA4,5,9 expected to be in the range of £925m to £975m, in line with current consensus10
  • New progressive dividend policy announced:
  • Full year payment of £100m split evenly between Interim and Full Year
  • Interim dividend of 8.5p per share

Jette Nygaard-Andersen, CEO of Entain, commented:

“We continue to make excellent progress on our strategic priorities, with momentum in our business remaining strong as a result of putting the customer at the heart of everything we do.  I am delighted that more customers are choosing to play with us as we focus on providing them with even better products, engaging content and exciting experiences.  This has resulted in our highest ever level of actives in H1, up 57% versus the same period two years ago.  Not only is this approach great for our customers, but it also provides us with a broader, more recreational customer base that will support more sustainable long-term revenues.

Underpinned by the Entain platform, we continue to expand our growth opportunities, and have already announced five transactions so far this year.  This includes today’s announcement of an innovative growth strategy for Central and Eastern Europe, starting with the acquisition of SuperSport in Croatia.  In the US, BetMGM goes from strength to strength and continues to demonstrate its market leadership with a 23%7 market share.

We continue to lead our industry on responsibility and sustainability as we deliver further progress on our Sustainability Charter.  ARC™ continues to be rolled out into international markets and our efforts have been recognised in the UK and internationally with awards from GamCare, S&P, SBC as well as our inclusion in the Global Sustainability Yearbook 2022.

As ever, I would like to thank each and every one of our talented colleagues around the world for their hard work and dedication in helping deliver these results. We have established a meaningful runway for sustainable and high-quality growth.  While we remain vigilant to the consumer backdrop, our geographic and product diversity provides resilience which, together with our proven ability to drive superior returns, gives us confidence that we will continue to deliver benefits for our stakeholders.”

Telemundo Deportes Introduces Expanded FIFA World Cup Qatar 2022™ Commentary Team

Telemundo Deportes, the exclusive Spanish-language home of the FIFA World Cup Qatar 2022™, announces an expanded lineup of experts joining its commentary team as it kicks off the 100-day countdown to the start of the tournament this fall, airing live exclusively in Spanish on Telemundo, Universo and Peacock.

“This is a year that will be a total game-changer for the biggest sporting event in the world, and we’re thrilled to celebrate this milestone by introducing and welcoming an impressive roster of legendary figures joining us in Qatar in 100 days,” said Ray Warren, President of Telemundo Deportes.

Former Mexican national team head coach Miguel “Piojo” Herrera, Real Madrid and Spanish national team legend Fernando Hierro, World Cup champions Mauro Silva of Brazil and Claudio Borghi of Argentina, and 2010 FIFA World Cup Golden Ball winner Diego Forlán of Uruguay are some of the iconic soccer personalities joining Telemundo Deportes to provide an “on-the-pitch” perspective and expert analysis.

Telemundo Deportes assembled an unprecedented lineup of experts to enhance the coverage and broaden the scope of the World Cup commentary team’s technical expertise, experience and diversity with voices that represent many of the countries participating in the World Cup that are most relevant to Hispanic audiences.

“This is our most ambitious World Cup presentation yet with the largest onsite presence the network has ever had, and we’re proud to have a world-class team of experts and on-air talent at the helm of our coverage,” said Eli Velazquez, Executive Vice President of Sports Content, Telemundo Deportes. “This group reflects our commitment to deliver deeper coverage, unique perspectives, relevant storylines, and more excitement than ever before.”

The roster combines diverse soccer legends and experts who bring unique experiences from all facets of the game to complement Telemundo Deportes’ renowned award-winning commentary team. Coverage will be anchored by soccer Hall of Famer, six-time Emmy award-winner and chief commentator Andres Cantor alongside Emmy-award winning sports journalist Miguel Gurwitz, Telemundo’s Emmy-nominated sports and entertainment host Ana Jurka, Premier League host Carlota Vizmanos and Mexican soccer icon Carlos Hermosillo as the official hosts, leading the pre- and post-game analysis from Telemundo’s presentation studio located at the center of the cultural Souq Waqif Marketplace.

Telemundo Deportes’ production will feature the largest onsite footprint ever with in-venue presence at all 64 games and dedicated commentary teams calling the games from within the stadium. The experts join Telemundo Deportes announce teams to serve as analysts and join the announce teams for relevant matches. Former Mexican National Team and Chivas player Manuel Sol will join Cantor as lead analyst; network play-by-play veteran Copán Álvarez, two-time Emmy award nominee Sammy Sadovnik and accomplished Spanish-language sports broadcaster Jorge Calvo will provide play-by-play alongside experienced sports analyst Eduardo Biscayart, who has four World Cups and nine Champions League finals under his belt.

Telemundo Deportes is the exclusive Spanish-language home of the FIFA World Cup Qatar 2022TM taking place in Qatar this fall. The network is prepared to deliver the most ambitious coverage in Spanish-language history with all 64 matches live, including all four games on Thanksgiving Day. Peacock will provide live coverage of all matches live and a dedicated 24/7 channel with exclusive content.

Biographical highlights of Telemundo Deportes’ lineup of experts for FIFA World Cup Qatar 2022™ coverage below. Visual assets such as images and videos here or at https://publicity.gettyimages.com/telemundo/Qatar2022.

AMELIA VALVERDE

Costa Rica

Coach

As the current head coach of the Costa Rica Women’s National Team, Valverde will bring her expertise to Telemundo Deportes for the 2022 FIFA World Cup Qatar™. She has previously contributed as game and studio analyst for the Tokyo Olympics women soccer coverage and expert commentator for 2019 FIFA Women’s World Cup France.

CARLOS TENORIO

Ecuador

Forward

Former Ecuadorian player represented his nation in two FIFA World Cups. Tenorio’s club career began with LDU Quito and later joined Saudi Arabian Al-Nassr FC for one season, scoring 15 goals in 16 appearances. From 2003 to 2009, Tenorio played in Qatar for Al Sadd, winning three Qatar Stars League titles, before moving to Al-Nasr SC in the United Arab Emirates and later returning to South America and finishing his career with the Ecuadorian club Atlético Saquisilí.

CLAUDIO BORGHI

Chile-Argentina

Midfielder

World Cup champion played alongside Maradona when Argentina won the 1986 FIFA World Cup™. The Argentine-Chilean manager and former attacking midfielder returns to Telemundo Deportes after serving as guest analyst in Russia.

DIEGO FORLÁN

Uruguay

Forward

Regarded as one of the greatest Uruguayan players of all time, Forlán has participated in three FIFA World Cups, including the 2010 tournament where Uruguay came in fourth place, and he received the Golden Ball as the best player. Through his career he also played for some of Europe’s top clubs including Manchester United, Villarreal, Atletico de Madrid, and Inter Milan. He returns to Telemundo Deportes after serving as analyst for the 2018 FIFA World Cup Russia™.

FERNANDO HIERRO

Spain

Center Back & Defensive Midfielder

Decorated Spanish player regarded as one of the best defenders in the history of the Real Madrid. Hierro won La Liga five times and the Champions League in three occasions. Representing his National Team, he played in three FIFA World Cups and was a member of the FIFA All-Star World Cup Team in Korea/Japan 2002. As a coach, he managed the Spain National Team during 2018 FIFA World Cup in Russia™.

HORACIO ELIZONDO

Argentina

Referee

Former international football referee who’s best known for being the first ever to officiate both the opening and Final Match in a World Cup (2006). Elizondo has analyzed calls for Telemundo Deportes’ coverage of the 2018 FIFA World Cup and will rejoin our team in Qatar.

JAIME HERRERA GARDUÑO

Mexico

Referee

With a five-year career in Mexico’s First Division, Jaime Herrera Garduño is recognized for being the first Mexican referee to officiate in the Major League Soccer. During his 19-year career he officiated international tournaments such as Copa Libertadores among others. He retired in 2016 and will join Telemundo Deportes for the 2022 FIFA World Cup Qatar™.

MAURO SILVA

Brazil

Defensive Midfielder

World Cup champion and standout figure of Deportivo de La Coruña. Silva won La Liga title once, Copa del Rey twice and the Supercopa de España on three occasions with the Galician team. He represented Brazil in the nation’s victorious 1994 World Cup where he played in all of Brazil´s seven matches.

MAXI RODRÍGUEZ

Argentina

Midfielder

Former Argentine footballer nicknamed “La Fiera” left his mark in Spain playing for Espanyol and Atlético Madrid for the bulk of his career, spent two years with Liverpool in England, and returned to Newell’s Old Boys where he began and ended his career. Rodríguez represented his country in three World Cups, finishing second in 2014. One of his career highlights occurred in Germany 2006 when he scored the goal that eliminated Mexico during the extra time of the Round of 16 match played in Leipzig.

MIGUEL “PIOJO” HERRERA

Mexico

Midfielder

Former Mexican player, and current manager for Liga MX club Tigres UANL. “El Piojo” is best known for his coaching career with Club America, where he won his first title at the 2013 Clausura Tournament, and with the Mexican National team when he led “El Tri” to a playoff victory over New Zealand securing the last qualifying spot and final ticket for the FIFA World Cup Brazil 2014.

NATALIA ASTRAIN

USA

Coach

Recently appointed new head coach of the U.S. Under-17 Women’s National Team, Astrain returns to Telemundo Deportes for 2022 FIFA World Cup Qatar™ after her contribution as soccer analyst for the Tokyo Olympics women soccer coverage. She is a well-respected and experienced soccer coach previously serving as an assistant coach with NWSL Kansas City after a long run in Spain with FC Barcelona, Atletico de Madrid, and the Spanish Federation.

ÓSCAR “CONEJO” PÉREZ:

Mexico

Goalkeeper

Goalkeeping legend nicknamed “El Conejo” is considered one of the best in Mexican history. While representing Mexican teams Cruz Azul and Pachuca, Pérez achieved three CONCACAF Champions League titles, two Mexican leagues and one Mexican Cup. He represented his country in 55 matches including three World Cups. Additionally, he won three CONCACAF Gold Cup titles along with the 1999 FIFA Confederations Cup.

SEBASTIÁN ABREU “EL LOCO”

Uruguay

Forward

Commonly known as “El Loco” for his unpredictable shows of skill and technique, Abreu is a former Uruguayan player who gave “La Celeste” a ticket to the 2010 World Cup semifinal scoring a “Panenka style” penalty in the controversial victory over Ghana. He´s also recognized for his record of playing in 32 teams from 11 different countries.

TAB RAMOS

USA

Midfielder

Former American soccer player returns to Telemundo Deportes after serving as analyst for the 2018 FIFA World Cup Russia™. Over his thirteen-year professional career he played as a midfielder in Spain, Mexico, and the United States. Ramos participated in three FIFA World Cups with the USMNT. He was inducted to the National Soccer Hall of Fame in 2005.

USA Swimming Partners with RealResponse

USA Swimming, the national governing body for the sport of swimming in the United States, today announced their alignment with RealResponse, the award-winning safe and secure feedback, monitoring and anonymous reporting platform. Starting September 1, 2022, USA Swimming members can submit anonymously or on the record through simple text messaging at 888-270-SWIM (7946). To enhance the ability of USA Swimming to gather facts while still protecting the identity of anonymous reporters, select USA Swimming staff will be able to respond through the platform for appropriate follow up. This includes the recent hiring of two additional Safe Sport staff members who will focus on responding to reports.

This summer, the RealResponse platform was made available to USA Swimming’s National and Junior National Teams as they traveled overseas for competitions. It will now be released to the rest of the organization on September 1 to track, monitor and proactively address reports.

“We are excited to provide this valuable new resource for our USA Swimming members,” said Liz Hahn, Program Director for Safe Sport at USA Swimming. “Our utilization of this platform will allow all members to easily report from their phones, while still remaining anonymous – if they wish. In addition to continuing to provide anonymous reporting, this tool will allow USA Swimming to gather additional facts to effectively permit staff to follow up on all reports.”

RealResponse allows individuals to report with ease through text messaging. Additionally, all current reporting mechanisms, such as email, phone and the online reporting form, will continue to be available here.

“USA Swimming has always had athlete and member well-being at the top of their priorities, and our partnership will give all involved the ability to further promote the well-being of USA Swimming members,” said David Chadwick, Founder and CEO of RealResponse. “Not only will RealResponse provide for timely, critical reporting, but USA Swimming will be able to watch for trends in health and wellness aspects of its athletes, from mental health to out of competition concerns.”

USA Swimming will continue to protect the identity of reporters, and will serve its members through resources such as the Whistleblower and Anti-Retaliation Policy.

For more information on USA Swimming’s Safe Sport efforts, please visit https://www.usaswimming.org/safe-sport.

For Soccer Ventures And BODYARMOR Sports Drink Announce Local Minneapolis Soccer Initiative

For Soccer Ventures (FSV), an independent media and experiences company focused on the growth and long-term development of American soccer and BODYARMOR Sports Drink, today announced a new grassroots community initiative in Minneapolis, MN ahead of the upcoming 2022 Major League Soccer All-Star Game.

In partnership with local soccer organization, Sol of the Cities, FSV and BODYARMOR will host a free, one-day soccer event designed to provide access and opportunity to the sport of soccer in the Minneapolis community at Ninth Street Soccer + Coffee (801 9th St SE) on Tuesday, August 9th. The local event will include free youth soccer clinics taught by local Academy coaches, coaching development workshops, and will feature well-known professional soccer players and influencers, Rodney Wallace, Wil Trapp, Sarah Fuller, Cobi Jones, MoAliFC and Calen Carr competing in a 3v3 tournament, hosted by former US Men’s National Team Player Heath Pearce.

“With many barriers limiting access to soccer for underserved communities, we’re thrilled to join forces with BODYARMOR,” said Mario Wimberly of Sol of the Cities. “Our mission at Sol of the Cities is to unite the Minneapolis community through soccer and provide a player-centric environment for athletes and coaches of all levels and ages. This event will embody that spirit while providing a fun and collaborative experience around a massive event for our city.”

The new initiative with FSV and Sol of the Cities helps to create a meaningful connection for BODYARMOR with the Minneapolis community – site of the 2022 MLS All-Star Game – and builds upon its existing foundation with the larger soccer community. BODYARMOR has been Official Sports Drink of Major League Soccer since 2019.

BODYARMOR COMMUNITY EVENT ITINERARY
The Location:
Ninth Street Soccer + Coffee
801 9th St SE Minneapolis, MN 55424
IG – https://www.instagram.com/ninthstreetmpls
URL – https://www.ninthstreetmpls.com

FIRST TOUCH YOUTH CLINIC
Free clinic for eighty underserved boys and girls in partnership with the Harold Mezile North Community YMCA, Sol of the Cities, and Black Star. These two clinics will be an hour long and taught by local Academy coaches, (Minnesota Youth Soccer Association Coaches), (Augsburg University Men’s Soccer team), and feature MLS talent while welcoming all levels of soccer players as part of BODYARMOR’s initiative to providing access to local youth community groups. All participants will receive a shirt, a ball, and two tickets to MLS Skills Challenge.
Clinic 1: ages 7-9, Clinic 2: ages 10-12

BODYARMOR COACHES CLINIC
Free soccer coaching clinic program for up to 30 local coaches featuring US Soccer-licensed coaches (from Minnesota Youth Soccer Association) that provides soccer coaches, non-soccer coaches, and community leaders grassroots coaching education. The event will feature surprise appearances from MLS players. Additionally, BODYARMOR will connect these coaches with on-going educational opportunities after the event through US Soccer Foundation, so they can continue developing their practice as they become meaningful coaches within their communities. All participants will receive a shirt, a branded notebook, and two tickets to MLS Skills Challenge.

COMMUNITY CUP TOURNAMENT
An eight team, 3v3 round robin tournament featuring teams from local brands, local soccer organizations, micro influencers, media personalities, and former MLS players with live music, entertainment, live commentary, and a party-like atmosphere around the matches hyped by an emcee. Content will be captured by attendees and released on their personal channels and curated into a socially-optimized recap video.

cover image Credit: Omar Ram

Fantasy Guru Ryan Kramer To Draft 24 Teams In 24 Hours Tuesday To Launch 2022 Season

Ryan Kramer of the Sports Gambling Podcast Network (SGPN), America’s leading free content Fantasy Football expert, will conduct a marathon, 24-teams-in-24-hours draft live on multiple video platforms for the second consecutive year in another unprecedented offering to NFL fans gearing up for the 2022 season. 

The live stream event, “Draft Day 2.0,” is set to begin at noon PT/3 p.m. ET on Tuesday, August 9, from the Sports Gambling Podcast Network’s Los Angeles studio.  It will continue until noon PT/3 pm ET Wednesday and be available on You Tube at https://sg.pn/watchdraftday

The co-host of the prominent Sports Gambling Podcast, Kramer, broke new ground one year ago with his unique offering for Fantasy Football fanatics who can join any time within the day-long window to get his expertise and actual selections plus insights, strategy, entertainment and tips with detailed rationale. 

The initiative will also be a platform to raise money via GoFundMe for the medical bills of an SGPN friend and colleague injured earlier this year in a motorcycle accident. Darryl, 31, from Lebanon, Pennsylvania, was riding home from work when he was cut off by a box truck, resulting in the loss of his right leg (above the knee) and multiple other injuries, some permanent.  The accident happened four days before he was to marry his fiancé.  The couple is now putting their lives back together and they appreciate the support of the Sports Gambling Podcast Network community and the Draft Day 2.0 fundraising efforts.  In addition to the GoFundMe opportunityall Draft Day 2.0 merchandise profits will be directed to pay the ongoing medical expenses.  Branded apparel is available in the SGPN Merch Store and further information on Darryl’s story can be found here. 

The format will be “Best Ball Draft” on Underdog Fantasy and Kramer will be joined by multiple guests and SGPN contributors while constructing 24 separate and distinct teams over the full day span, providing viewers with the player selections that he believes will pile up points for the millions of Fantasy participants looking forward to the 2022 season. 

“Fortunately, the analytics research is done so I can focus now on news coming out of the camps to sharpen my views and deliver the well-reasoned selections that people need to get an edge in their drafting,” stated Kramer, a three-time Top 20 Fantasy Football Players Championship Main Event finisher.  “It’s a bit of an audacious undertaking, but the growing phenomenon of Fantasy Football deserves this level of commitment and our SGPN audiences always respond.” 

With over 25 years’ experience in the Fantasy Football space, Kramer has put together over 1,000 teams while overseeing 50 leagues and originating 10 more. The content will include hourly raffles and giveaways plus prop-style contests accessible in the SGPN App and live audience interaction, all free in line with the Sports Gambling Podcast Network’s wagering picks and analysis on all popular sports available at www.sportsgamblingpodcast.com.    

Kramer will be drafting full teams, consecutively, for the full 24 hours with each cycle expected to take slightly less than one hour. He will intersperse the player selections with traditional wagering commentary on the upcoming NFL season plus analytics drawn from his background as a computer engineer and the myriad skills that have enabled his elite fantasy football accomplishments. 

Viewers should expect Kramer to be bullish on Najee Harris of the Pittsburgh Steelers for the running back position based on volume touches in a run-oriented offense led by Mitch Trubisky.  He is high on Atlanta Falcons rookie wide receiver Drake London and new Falcons quarterback Marcus Mariota as affordable, point-scoring options.  Look for Kramer to stay away from aging Dallas Cowboys running back Zeke Elliott. 

“Draft Day 2.0” will also be live on SGPN’s Facebook and Twitter.  

FanDuel Names Andrew Sneyd To The Position Of Executive Vice President Of Marketing

FanDuel Group, the premier online gaming company in North America, has promoted Andrew Sneyd to Executive Vice President of Marketing.

As the Executive Vice President of Marketing at FanDuel Group, Sneyd will oversee thecore marketing functions across the company’s full portfolio of brands within sports betting, daily fantasy sports, casino, advance-deposit wagering, retail, and free-to-play. Formerly the Senior Vice President of Brand, Sneyd will now steward growth marketing, media, customer engagement, and marketing operations, in addition to brand and product marketing strategy, creative, customer insight, press relations and partnership activation. During his tenure as Senior Vice President of Brand, Sneyd has championed the marketing engine to harness creativity for impact, advancing FanDuel’s position as America’s #1 Sportsbook and extending the lead over competition.   

“Since his arrival at FanDuel, Andrew has elevated our creative efforts and continued our explosive growth,” said Mike Raffensperger, Chief Commercial Officer for FanDuel Group. “His acumen for brand marketing has separated us from the field and under his leadership, I expect that we will continue to make moments matter more for our customers.” 

Sneyd brings more than 20 years of global marketing experience, specifically in the Fortune 100 consumer packaged goods and technology sector. Prior to joining FanDuel, he served as Vice President, Brand Marketing & Strategy at Priceline. Before joining Priceline in 2017, Andrew held multiple marketing leadership roles at Anheuser Busch InBev, where he led the creation of award-winning Super Bowl creative advertising for Budweiser.

Brett Frood Named Commissioner of National Lacrosse League

The National Lacrosse League (@NLL), the top professional indoor lacrosse league in North America, today named Brett Frood as Commissioner. Frood joins the NLL from Stewart-Haas Racing, where he has served as President of the NASCAR team since its inception in 2008, leading all business initiatives for the championship-winning organization co-owned by NASCAR Hall of Famer Tony Stewart and industrialist Gene Haas. Frood, who will begin his new role on September 1, becomes just the fifth Commissioner for the NLL since its relaunch in 1997. CAA Executive Search assisted the NLL Board of Governors in the search process.

“Brett Frood has known success at every turn of his career, from playing lacrosse at a championship level at Brown to building out one of the most successful properties in sports at Stewart-Haas Racing,” said Matt Hutchings, COO and EVP at Kroenke Sports and Entertainment, owner of the NLL Champion Colorado Mammoth, speaking as Chairman of the NLL Board of Governors. “That combination is both unique and perfect to lead the National Lacrosse League in the accelerated growth period that we are currently in and will now continue and expand under his leadership.”

“I am humbled and energized to be able to work alongside a group of motivated and sophisticated owners and organizations to continue to cultivate the best product in professional sports,” Frood explained. “The NLL provides such a unique opportunity to marry my professional and personal passions and grow enterprise value amongst all its constituents.”

“We conducted a thorough search process and spent time with an extremely deep pool of candidates from multiple areas of our industry,” said Erik Baker, Board member of New York Riptide owner GF Sports and Entertainment, and Jamie Dawick, owner of the Toronto Rock, co-chairs of the search committee of the NLL Board of Governors. “Brett is everything we were looking for. He brings an amazing track record of business success, a passion and deep understanding of lacrosse and a clear vision of where we want to go as a league. He will be the perfect leader for the NLL and a welcome difference maker in taking the sport of lacrosse to the next level.”

A native of Elbridge, N.Y., Frood played lacrosse at his undergraduate alma mater, Brown University, where he was a multi-year starter, team captain, Final Four member, and two-time Ivy League Champion at Attack/Midfield for the Bears. He also led the team in scoring his senior season.

Frood joined Stewart, the championship-winning INDYCAR and NASCAR driver, 18 years ago after graduating from Harvard Business School to manage and expand all of Stewart’s business interests, including, but not limited to, Eldora Speedway in Rossburg, Ohio, Tony Stewart Racing, The Tony Stewart Foundation, the introduction of Tony Stewart’s Original food line, the All-Star Circuit of Champions, and the 2021 launch of Superstar Racing Experience, a primetime racing series airing on CBS.

As President of Stewart-Haas Racing, Frood managed all aspects of the racing and commercial operations of the $100M+ enterprise that won two NASCAR Cup Series championships (2011 and 2014) and a NASCAR Xfinity Series title (2018) while totaling more than 90 victories. During his tenure at Stewart-Haas Racing, Frood led an organization with 350 employees and negotiated over $600 million in corporate partnerships. He also represented Stewart-Haas Racing on the Race Team Alliance, an organization consisting of all NASCAR Cup Series teams with the goal of promoting, marketing and expanding commercial opportunities of the teams and drivers as well as working with NASCAR in the collective growth of the industry.

Prior to business school, Frood worked in equity capital markets on Wall Street and pursued entrepreneurial interests in Europe before enrolling at Harvard Business School. During his time at business school, he was the Co-President of the Business of Sports Club and a marketing intern for the New York City Olympic Organizing Committee, which attempted to bring the 2012 Summer Olympic Games to New York, in 2003.

Brett has continued his involvement in lacrosse, where he has been a youth lacrosse coach since 2010, while also coaching the Cannon School Varsity team, the 2022 NCISAA Division I State Champion in North Carolina. He is also the Head Coach and College Recruiting Director for the Carolina Miner’s 2024 Boys Elite Team.

Frood was a 2012 Forty Under 40 honoree by The Sports Business Journal, and currently lives in Davidson, N.C., with his wife Robin, and their children, Cole, Quinn and Charlotte.