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New York Islanders To Host Third Annual Nickelodeon Night Saturday

The New York Islanders and Nickelodeon are teaming up again to give Isles Nation a slime filled multi platform experience on Saturday, March 25. The third annual event will build on the success of past collaborations and elevate the Islanders’ game experience with the integration of Nickelodeon’s beloved shows and characters, across social and digital channels and in arena.

Fans at UBS Arena and those following along on social platforms will receive Nickelodeon themed content throughout the game, which will feature characters from SpongeBob SquarePants, Transformers: EarthSpark, The Loud House, Rubble & Crew and more. SpongeBob SquarePants will also join Islanders mascots, Sparky and Nyisles, for a meet and greet with fans at the matchup against the Buffalo Sabres.

Nickelodeon themed activation spaces will be scattered throughout the concourses at UBS Arena for fans to enjoy, including: a DIY slime station where fans can assemble their own exclusive jar of slime, a Nick Jr. Kids’ Corner with themed giveaways, and a photo opportunity on Nickelodeon’s famed SNICK “Big Orange Couch,” where one lucky Season Ticket Member family will be able to watch the game. There will also be a Nickelodeon themed t-shirt toss, presented by Arctix.

Social media followers will also be able to sign up to win a one-of-a-kind Isles x Nickelodeon Happy Face painting.

“We are thrilled to team up with Nickelodeon again and offer Isles Nation a unique and unparalleled slime filled fan experience at UBS Arena and at home,” said Simone Perrin, the team’s Vice President of Marketing. On March 25th, content will be featured on NewYorkIslanders.com, Islanders Facebook (@NewYorkIslanders), Instagram (@NY_Islanders), Twitter (@NYIslanders) and in the UBS Arena app.

NLL Begins ‘The March to May’ as Teams Vie for Eight Playoff Spots in Season’s Final Weeks

With its teams battling for playoff berths and seeds in the remaining weeks of the regular season, “The March to May” is on in the National Lacrosse League (@NLL), the world’s largest and most successful professional lacrosse league. Every matchup down the stretch will influence the eight-team NLL Playoffs that begin May 5-7.

“The March to May” begins with every NLL team in action during an eight-game slate this weekend, including seven contests on Saturday. The new campaign will be incorporated across all NLL channels, including broadcasts, NLL.com, social networks, and in-venue by all teams to promote their remaining regular season contests and push towards the playoffs.

“’The March to May’ clearly defines how the run up to the NLL Playoffs is an exciting time for fans, players, teams, and league partners as we collectively march towards the postseason played through the month of May,” said Kurt Hunzeker, Executive Vice President of Commercial Operations. “The campaign easily communicates the importance of every game as teams pursue the ultimate prize, the NLL Championship.”

As previously announced, the 2023 NLL Playoffs format will again feature the top four teams from the East Conference and top three from the West Conference, plus a “wild card” entry with the best record between the fourth-place team in the West standings and the fifth-place finisher in the East. This “wild card” will play in the West Conference side of the bracket as the fourth seed. The unique qualifying format gives fans in nearly every NLL market a chance to earn a spot in the postseason tournament.

Last year, the final week of the regular season featured 32 possible playoff seeding and qualifying combinations, and the final NLL Playoffs bracket wasn’t settled until the final game of the regular season was completed.

The first round will be single elimination, while the East and West Conference Finals and NLL Finals will each be a best-of-three series. Game 1 and 2 of the NLL Finals will be played during Memorial Day Weekend, while Game 3 of the NLL Finals, if necessary, is scheduled for the weekend of June 2-4. The complete broadcast TSN and ESPN broadcast schedules will be announced at a later date.

FanDuel Advances Partnerships to Promote Awareness and Education During Problem Gambling Awareness Month

To promote the importance of safer play during Problem Gambling Awareness Month, FanDuel, the premier online gaming company in North America, announced a series of initiatives and donations to further support a culture of Responsible Gaming.

Expanding Support Behind Non-profit Partnerships

FanDuel will donate $100,000 to the National Council on Problem Gambling (NCPG) that will further support the NCPG’s Agility Grants program, in partnership with the NFL Foundation. This program provides funding to nonprofit organizations across the country for problem gambling prevention in areas that currently have no such services. “FanDuel’s commitment to supporting a spectrum of services from problem gambling prevention to responsible gambling education is a reflection of their dedication to building a safe and sustainable gambling ecosystem,” said Keith Whyte, NCPG Executive Director. “We are excited to continue to partner with FanDuel on our Agility Grants program, the first-ever national grants for problem gambling prevention. Together, we are taking an important step forward in mitigating gambling-related harm.”

Additionally, FanDuel will expand its support of the International Center for Responsible Gaming (ICRG) to fund ground-breaking research designed to understand gambling behavior in the U.S. With this research, ICRG and FanDuel aim to enhance the industry’s tools to identify potential harm, mitigate risk, and improve responsible gambling programs. “FanDuel’s substantial support plays a crucial role in promoting important research,” stated Arthur Paikowsky, President of ICRG. “We commend the company for its unwavering dedication towards advocating responsible gaming and increasing awareness about it.”

Raising Awareness through the RG Ambassador Program

FanDuel also will expand efforts to raise responsible gaming awareness through its RG ambassador program. RG ambassador Craig Carton, host of “The Carton Show” on FS1 and “Carton and Roberts” on WFAN 101.9/660 AM radio in New York, recently kicked off a “Responsible Gaming College Tour” with stops at college campuses across the northeast to raise awareness and educate young adults around the risks of problem gambling. In March, the tour will continue with a stop at Sacred Heart University.  “March is an important month to highlight advocacy for responsible gaming,” said Carton. “Whether it’s connecting with young adults about my story on campus or promoting safer play among sports fans on social media, I look forward to continuing to promote a culture of responsible gaming with FanDuel.”

Seven-division boxing champion and FanDuel RG ambassador Amanda Serrano and Carton also will share video content on their respective social channels reminding sports fans of the importance of playing within limits and encouraging those choosing to wager on sporting events to use FanDuel’s ‘Play Well’ tools including wager, deposit, and time limit technology, to help manage their play. “As a FanDuel Responsible Gaming Ambassador, I’m proud to work with the team at FanDuel to promote education around responsible play,” said Serrano. “During Problem Gambling Awareness Month, it’s even more important to remind those who choose to wager of the tools and resources available to them to help stay in control of the way they play.”

Collaborating with League Partners on a Shared Mission

FanDuel works closely with its professional league and team partners to promote responsible gaming to sports fans and applauds the efforts of those who are working to raise awareness of safer play this March. Building off FanDuel’s partnership with the NBA, at games this spring, FanDuel and team partners are sharing critical responsible gaming messaging and raising calls to action at arenas throughout the country, furthering the reach of efforts to promote RG education and tool usage, enabling fans stay in control of their play. “Prioritizing responsible gambling efforts has been integral to our relationship with FanDuel from day one,” said Scott Kaufman-Ross, Senior Vice President, Head of Gaming & New Business Ventures, NBA. “Responsible gambling is a key pillar of our approach to legal sports betting and we are grateful that FanDuel shares that vision.” 

Throughout the month, FanDuel is proud to support the PGA TOUR’s newly launched campaign for Problem Gambling Awareness Month on FanDuel TV and through FanDuel social media channels. “When the PGA TOUR made the decision five years ago to enter this space, we did it fully understanding that integrity programs and responsible gaming initiatives would lead the way,” said Scott Warfield, VP of Gaming for the PGA TOUR. “Because of that, we’ve developed deep relationships with operators such as FanDuel that also have that mindset and see responsible gaming as a shared priority and collective responsibility.”

Encouraging Customer Usage of Player Protection Resources

As part of FanDuel’s commitment to lead on responsible play, the company promotes awareness and encourages customers to use responsible gaming resources and tools to help manage their online casino, sports betting, horse racing and daily fantasy sports play. The tools are available in our apps and can be viewed on FanDuel’s Play Well site. These ‘Play Well’ tools include the following:

·       Deposit Limit – Decide how much you can deposit within a given time period.

·       Wager Limit – Decide how much you can wager within a given time period.

·       Maximum Wager Size Limit – Decide how much you can wager on a single bet.

·       Time Limit – Decide the max daily number of hours you can spend on FanDuel apps.

·       Time Out – Decide if you want to take a break from betting.

As part of Flutter’s Play Well strategy, FanDuel and Flutter’s other global divisions are committed to together reaching a global goal by 2030, that 75 percent of active online customers will utilize at least one Play Well tool, with over 50 percent using at least one tool by 2026.

“This March marks the 20th anniversary of Problem Gambling Awareness Month, and we will once again use this as a moment to demonstrate how FanDuel aims to set the standard for what it means to be a responsible operator,” said Amy Howe, FanDuel Group CEO.  “Through collaboration with our valued partners, we can continue to raise Responsible Gaming awareness and encourage our customers to incorporate our Play Well tools into their experience.”

Performance Hydration Leader Ready® Joins Global Tennis Market with Miami Open Official Sports Drink Status

Ready® (@ready_nutrition), one of the fastest growing sports nutrition companies in America with co-owners NFL superstar Aaron Donald and world basketball icon Giannis Antetokounmpo, is making its mark in the tennis world, being named the Official Sports Drink of the Miami Open Tennis Tournament.

Ready® Athlete Jessica Pegula, America’s top ranked player and #3 in the world, will join fellow participants for one of the largest combined ATP/WTA combined tournaments in the world scheduled for March 19 – April 2 at Hard Rock Stadium.  The tournament sports a who’s who of past champions including Andre Agassi, Pete Sampras, Roger Federer and Novak Djokovic along with Martina Navratilova, Chris Evert, Steffi Graf and the Williams sisters on the ladies’ side.

Ready® will use the high-profile exposure of the Open to highlight the launch of Ready® Light Sports Drink, its advanced, science-based beverage designed to optimize hydration replenishment and energy production.

The partnership follows Ready’s® signing of Pegula last August as a Ready® Athlete to represent both the brand’s products and provide a shining example of the unique goal achievement and perseverance mentality that is an integral part of the brand’s messaging and Pegula’s career.

Ready’s® sponsorship assets include product integration (sports drink, protein bars and powder) in player and recovery areas for competitor use, court and video board signage, on court cooler placement, product sampling, tournament social and digital branding, and commercial opportunities on the Tennis Channel’s coverage of the tournament reaching over 11 million viewers worldwide.  Ready® will premier Pegula’s first promotional spot for the brand on the telecast.

“We’re absolutely thrilled to be chosen as a partner with such a prestigious tournament featuring players from all over the world,” said Ready® Founder and CEO Pat Cavanaugh.  “We’re especially looking forward to our best-in-class products being available to help fuel the players and assist them in their recovery.”

Final X, Beat the Streets’ 2023 Annual Benefit, set for June 10 at Prudential Center

Beat the Streets New York and USA Wrestling will present Final X, presented by Tezos, on Saturday, June 10 at Prudential Center in Newark, New Jersey.

Final X, presented by Tezos, will determine the 2023 U.S. Senior World Teams in all three Olympic disciplines: men’s and women’s freestyle and Greco-Roman. There will be 30 weight classes contested, 10 in each Olympic discipline.

The top two U.S. athletes in each weight class will compete in a best-of-three series in Final X to determine who will wrestle at the 2023 Senior World Championships in Belgrade, Serbia. The medalists and the fifth-place wrestler in each weight at the 2023 Senior World Championships will qualify the United States for their weight class at the 2024 Summer Olympics in Paris.

This will be the first time that Final X will be held in one location, as previous Final X competitions were held in either two or three cities. It will also be the first time Final X will be contested on three mats. It is the second time Final X will be hosted in New Jersey, as Final X Rutgers was held in 2019 in Piscataway.

“USA Wrestling is excited to partner once again with Beat the Streets New York to present the most important domestic wrestling event of the year, Final X, presented by Tezos. The nation’s greatest athletes will compete for the right to represent Team USA at the 2023 Senior World Championships, as well as an opportunity to qualify our nation for the 2024 Olympic Games in Paris. Final X will once again be intense and exciting, as our elite men and women wrestlers put it all on the line in Prudential Center, a world-class facility. Make plans to join us in Newark,” said USA Wrestling Executive Director Rich Bender.

Final X, presented by Tezos, will be broadcast live on FloWrestling.

It is the second straight year Final X will serve as the Beat the Streets Annual Benefit. In 2022, BTSNY hosted Final X New York at the Hulu Theater at Madison Square Garden in New York City. This year’s event will be the 13th BTSNY Annual Benefit.

These unique and electrifying annual events help BTSNY raise more than $1 million each year to support local youth wrestling programs which empower young people in New York City. BTSNY provides a safe, positive atmosphere for student-athlete to learn essential life lessons of discipline, perseverance, self-reliance, humility and a strong work ethic through wrestling. The BTSNY Annual Benefit after party will follow the conclusion of Final X.

Session times will be 2 p.m. and 6 p.m. Eastern time, with the Beat the Streets after party to immediately follow. Ticket information for Final X will be available on Ticketmaster at a later date, while tickets for the BTSNY Annual Benefit after party can be purchased at btsny.org.

“Beat the Streets New York is excited to host Final X once again for our Annual Benefit this year alongside one of our strongest partners in USA Wrestling. This event is our largest fundraiser of the year and will support 75 percent of our annual expenses, so we can continue to make a lifelong impact on the 2,500 boys and girls in New York City that rely on us. We are looking forward to hosting this event at Prudential Center in Newark, New Jersey, a state filled with rich wrestling traditions. We have no doubt this year’s event will add to that tradition and provide exciting moments for some of the World’s greatest men and women athletes who are looking to earn a spot on Team USA at the 2023 World Championships,” BTSNY Executive Director Brendan Buckley said.

“Wrestling in the state of New Jersey has proven to be the incubator for success on the international level. It’s only fitting for Prudential Center to now host the best wrestlers in our nation as they compete to represent Team USA at the upcoming World Championships,” said Dylan Wanagiel, Vice President of Sports Properties & Special Events for Prudential Center. “On the heels of Top Rank Boxing (April 8) and UFC 288 (May 6), Final X (June 10) will keep all eyes in the combat sports world on Newark. Previously we have established ourselves as a top venue for college wrestling with the creation of ‘Garden State Grapple.’ We are now thrilled to add freestyle and Greco-Roman wrestling to our diverse calendar and are very appreciative of our partners at USA Wrestling and Beat the Streets for bringing this marquee event to New Jersey.”

There are 15 wrestlers who won a 2022 Senior World medal that are eligible to advance directly to the Final X best-of-three series, if they accept their position and compete in the same weight class in Final X, presented by Tezos. They must declare they will compete at that weight class and accept their direct Final X qualification by April 21. USA Wrestling will announce when athletes accept their Final X position.

Once World medalists have either accepted or refused their Final X position, the rest of the field will be determined at the U.S. Open on April 26-30 in Las Vegas and the World Team Trials Challenge Tournament on May 20-21 in Colorado Springs, Colo.

In weight classes where an athlete has advanced directly to Final X, the U.S. Open champion will earn the opposing Final X spot. In weight classes in which no athlete earned an automatic Final X berth, the U.S. Open champion and World Team Trials Challenge Tournament champion will advance to Final X.

World Team Trials Challenge Tournament qualifiers are determined based on the approved World Team Trials procedures for each of the Olympic disciplines, which are posted in the Team Selection section of USA Wrestling’s website.

FINAL X locations

2018 – Lincoln, Neb.; State College, Pa.; Bethlehem, Pa.

2019 – Piscataway, N.J; Lincoln, Neb.

2022 – Stillwater, Okla., New York, N.Y.

2023 – Newark, N.J.

*Please note if Prudential Center’s tenant, New Jersey Devils, host a playoff game on June 10 the contingency date for Final X would be Friday, June 9.

cover image: Sarah Hildebrandt (credit: Justin Hoch)

FanDuel Celebrates Massachusetts Mobile Betting Launch with Boston Bruins Partnership

As FanDuel Group launches its leading FanDuel sportsbook app and online experience in Massachusetts, FanDuel is also announcing a new multi-year partnership with the Boston Bruins who named the company an Official Sports Betting Partner. 

Starting today, FanDuel is bringing its best-in-class online sports betting experience to sports fans who are at least 21 years of age in Massachusetts who can now place wagers across football, basketball, baseball, golf, soccer, and tennis with a multitude of betting and payment options available. Customers who sign up for the FanDuel Sportsbook, make a deposit of at least $10 and place a bet of at least $5 will automatically receive $200 in sportsbook Bonus Bets.

“Massachusetts is home to some of the most passionate fan bases across the country and we’re excited to enhance their viewing experience with the launch of the FanDuel Sportsbook app,” said Mike Raffensperger, Chief Commercial Officer, FanDuel Group. “Bruins fans are the true embodiment of that passion and we look forward to supporting the team this season and beyond.”

As an official sports betting partner of the Boston Bruins, FanDuel will be permitted to use the Boston Bruins’ marks. Additionally, FanDuel will have signage both on dasher boards inside the TD Garden and the NHL’s new digitally enhanced dasher boards. The two will also partner together on digital and social media content including homepage takeovers and other exclusive content on Bruins and FanDuel social channels.

“We’re thrilled to welcome FanDuel to the Bruins and TD Garden family,” said Glen Thornborough, Chief Revenue Officer of the Boston Bruins. “With the legalization of sports betting in Massachusetts in January 2023, it’s an exciting time to be partnering with an industry leader in FanDuel.”

The FanDuel Sportsbook app, which is America’s most downloaded and best-rated sportsbook app, is simple, secure and convenient with a number of key features, including:

·        An Innovative Spirit: FanDuel was the first U.S. sportsbook to offer Same Game Parlay™ bets, the first to offer live streaming of sporting events inside a betting app, the first to provide Bad Beat Relief, the first to give early payouts for championship teams, and the originator of the crowdsourced Spread the Love promotion.

·        Customer Focused: FanDuel Sportsbook offers safe and secure banking, lightning-fast payouts, a Cash-Out early feature, and 24/7 customer service.

·        Sports Betting 101: FanDuel Sportsbook has a sports betting guide to help customers learn the ins and outs of legal sports betting.

·        Commitment to Responsible Gaming: FanDuel is the industry leader in promoting responsible play, including in-app tools that allow customers to set time, deposit and wager limits, as well as its PlaySafe site where customers can find additional support services.

Massachusetts becomes the 19th state where FanDuel offers mobile sports betting, joining Arizona, Colorado, Connecticut, Illinois, Indiana, Iowa, Kansas, Louisiana, Maryland, Michigan, New Jersey, New York, Ohio, Pennsylvania, Tennessee, Virginia, West Virginia and Wyoming.

Insider Expeditions, Fandiem Offer Chance To ‘Donate to Win’ McEnroe Tanzania Tennis Experience

Insider Expeditions, a leader in global travel excursions, and Fandiem, a digital fundraising platform that harnesses the power of the fan community to do good in the world, have partnered to give away a trip of a lifetime to a lucky fan and their guest, who will join tennis legends John and Patrick McEnroe on an excursion to Tanzania in December. And the real winners will be The Johnny Mac Tennis Project and Asante Youth Foundation; by “Donating To Win” at fandiem.com/mcenroe, people are automatically entered for the chance to be flown out to Tanzania and experience a seven-night excursion of breathtaking nature coupled with the joy of sports with tennis legends.

The winner and their guest will see the best of Tanzania’s National Parks including the Ngorongoro Crater and the Serengeti which are home to lions, elephants, rhinoceroses, leopards, buffalo, and so much more as well as numerous birds and reptiles. They will enjoy and experience nature, wildlife, fauna and flora like never before.

“The ‘Donate to Win’ makes it possible that anyone who pledges support to these two great charities has a chance to be with us in Tanzania” said John McEnroe. “I’m especially proud that this program will benefit organizations that do such important work with children.”

The prize also offers unprecedented access to two of the most iconic individuals in U.S. sports history in the McEnroe brothers. The lucky winners will be witnessing the first professional tennis exhibition ever played in the Serengeti and attending a VIP dinner with both legendary athletes to interact and hear about their experiences on tour.

The expedition is part of a new goodwill, awareness and sport initiative in cooperation and support of the Tanzanian government. The winners will be part of a tour in which the Brothers McEnroe will be accompanied by as many as 120 tennis aficionados which will include the dedication of a tennis court in the Serengeti.

The luxury journey will include a tennis match between the McEnroe brothers in the midst of the Serengeti, one of Africa’s most iconic safari destinations. Unmatched wildlife, local cultures and stunning landscapes combine to produce what is often described as the holiday of a lifetime and coupled with celebrity tennis professionals as hosts—this is truly a once in a lifetime experience. The itinerary includes the best Tanzania’s National Parks including the Ngorongoro Crater and the Serengeti which are home to the Big Five as well as numerous birds and reptiles.

Guests will also join John and Patrick when they visit a traditional Maasai Village to bring good will and cultural exchange and introduce the Maasai youth to the game of tennis as part of a special court dedication.

Travelers will enjoy African hospitality while staying at luxury lodges such as the Four Seasons Serengeti and the Gran Melia. This bucket list tour package includes all gourmet meals on an all-inclusive basis, domestic air, almost daily Safari game drives in the Serengeti and Ngorongoro Crater, a welcome reception hosted by the President of Tanzania, tennis themed activities and memories to last a lifetime.

Tennis fans will not want to miss this historic moment in tennis history. This is a once-in-a-lifetime expedition to one of the most majestic landscapes on the planet with tennis legends.

To learn more or join the tour, please visit: https://insiderexpeditions.com/mcenroe.

For Official Rules and entry instructions, including an opportunity to enter without donating, visit fandiem.com/mcenroe. The Sweepstakes will be open through September 13, 2023. *No purchase necessary to enter or win.

Kitman Labs Names Kirk Iwanowski Chief Marketing Officer and Chris Aker Chief Revenue Officer

Kitman Labs, the sports technology and analytics company setting a new industry standard for how high performance organizations use data, today announced the hiring of Kirk Iwanowski and Chris Aker for the newly created positions of Chief Marketing Officer and Chief Revenue Officer, respectively. Iwanowski joins Kitman with over 25 years of experience in entertainment, media and technology marketing and brand building, most recently at AnyClip, where he spearheaded their global rebrand and positioning as The Visual Intelligence Company™. Aker brings over 20 years of experience in sales, business development and execution and revenue generation to Kitman Labs, the last 4.5 years building the successful sales and enterprise strategy at Compass.

“Kirk and Chris’ expansive background and track record of success in scaling, brand building and sales will be critical as we grow the business enterprise value of Kitman Labs and tell our story to an expanding global audience,” said Founder and CEO Stephen Smith. “Our goal in the coming years is to continue to partner with elite sports and public sector companies to revolutionize how data and analytics are leveraged across every level of an organization to optimize performance and maximize return. There is no one better to help us map and execute that plan than these two seasoned executives.”

“What Kitman Labs has built under Stephen and his team in terms of integrated performance technology is not only disruptive but clearly becoming the new standard in driving human performance optimization,” Iwanowski said. “While we continue to amplify our story and drive penetration within the Sports vertical, we are equally focused on introducing this technology to other markets where health, wellness and performance data can be aggregated and leveraged to maximize outcomes.”

“The sports performance and data analytics business continues to expand exponentially every year as the technology and the user experience improves, and there is no better company than Kitman Labs to help blaze the trail and drive broad-based adoption of this practice,” Aker added. “I am looking forward to working with Stephen and the team to find even greater ways to grow the business well beyond what was even possible just a few years ago.”

Most recently, Chris Aker was the Chief Sales Officer at Compass, leading what was a small real estate tech firm to a successful IPO, which became the largest brokerage in the United States and a Fortune 500 Company. Prior to that successful venture, he led the global sales organization for Eventbrite across eight different countries to a successful IPO and the largest independent ticketing company in the world. He has a wealth of experience designing and building global sales and success organizations for Facebook (pre and post IPO), Google, Skype (pre-Microsoft), IBM, and Toshiba as well.

Kirk Iwanowski joined AnyClip in 2021, concurrent with the company’s expansion as a global SaaS company leveraging its proprietary AI technology to power advanced video solutions for business. He oversaw all branding, marketing, demand and lead generation, design, corporate and public relations, thought leadership, as well as the go-to-market strategy for its growing suite of solutions across multiple verticals, internationally. Prior to AnyClip, Kirk was CMO and EVP of EPIX for MGM Studios, prior to its recent acquisition by Amazon. At EPIX, under the ownership of MGM, Paramount and Lionsgate, he was widely recognized for helping the brand evolve from a singular movie channel to a full premium entertainment service while also effectively introducing the network to a mass television and streaming consumer audience on the heels of MGM’s $1B+ acquisition of the network in 2017. Prior to joining EPIX, Iwanowski served as the SVP, Marketing of Bill Pohlad’s Apparition Pictures and GK Film’s FilmDistrict. Earlier, he was EVP of Marketing at Sundance Channel for a decade, a joint venture of Robert Redford, NBC Universal and CBS. As a key member of the company’s Executive Management Team, Iwanowski helped lead the sale of the network to Cablevision/AMC Networks in 2008.

These new senior hires follow other recent business strategy moves Kitman Labs have undertaken. That includes the successful close of a $52M Series C funding round, led by Guggenheim Investments, a global asset investment and advisory firm with more than $259 billion* in assets under management and two strategic acquisitions of The Sports Office and Presagia Sports, both made in the last two years. The combined companies represent the industry’s largest network of elite and youth organizations (700+) and created the industry’s largest dataset of talent, performance, and medical data for all stages of the athlete lifecycle.

FanDuel Teams Up with Major League Baseball as New Official Sports Betting Partner

As fans eagerly await the return of baseball, Major League Baseball (MLB) and FanDuel Group, the premier online gaming company in North America, today announced a multi-year partnership making its industry-leading sportsbook a co-exclusive Official Sports Betting Partner of MLB. FanDuel will have the right to use official MLB branding and category designations both in its products, including FanDuel’s Sportsbook, Daily Fantasy and FanDuel Faceoff platforms and in its marketing campaigns. FanDuel has worked with Major League Baseball as an Authorized Gaming Operator of the league since 2019.

Starting this season, FanDuel will bring fans’ viewing and wagering experiences closer than ever before by streaming MLB.TV’s Free Game of the Day through both FanDuel’s sportsbook app and on FanDuel’s OTT platform FanDuel+ (local blackout restrictions apply). The company will also have the right to use highlights both in product and as part of original programming on FanDuel TV. The partnership will also create new opportunities for MLB and FanDuel to collaborate on projects for other sponsor partners of both FanDuel and MLB platforms, as well as to work together to bring consumers new sports betting product innovations to drive deeper fan engagement.

“As one of the top sportsbooks in America, FanDuel has been an industry leader in innovative fan engagement opportunities while also reminding them of the importance of doing it responsibly,” said Kenny Gersh, MLB Executive Vice President, Media & Business Development. “These key priorities of unique fan engagement and responsible gambling align with our focus from the league level and make FanDuel a natural partner to collaborate with as an Official Sports Betting Partner.”

“The baseball fan is one of the most engaged in all of sports, which is why we’re delighted to be the new sports betting partner of Major League Baseball. Our team is eager to showcase FanDuel in nationally broadcast MLB games and help enhance game narratives and bring America’s Pastime directly into our mobile app and OTT platform for fans to watch and wager,” said Christian Genetski, President, FanDuel Group. “We’re also very excited about the opportunity to work together with MLB on new betting product innovations that will give customers the opportunity to enhance their experience on every pitch from March until October.”

FanDuel also believes it’s critical to lead from the front on responsible gambling (RG) and safer play. FanDuel will continue these efforts through this in partnership with Major League Baseball. As part of this agreement, the two companies plan to drive greater advocacy and awareness of the importance of gambling responsibly. For more information on FanDuel Group and the commitment to responsible play please visit https://www.fanduel.com/playwell. 

MLB is committed to ensuring that fans who choose to wager also have the tools and resources necessary to bet responsibly. As such, MLB is a partner to the American Gaming Association’s (AGA) Have A Game Plan.® Bet Responsibly.™ public service campaign to educate fans and broaden the league’s responsible gaming efforts. MLB also has an expanded partnership with the National Council on Problem Gambling (NCPG), serving as a Platinum Member and a part of the group’s Leadership Circle.

NLL Names Kurt Hunzeker Executive Vice President of Commercial Operations

The National Lacrosse League (@NLL), the largest and most successful professional lacrosse property in the world, today announced industry veteran Kurt Hunzeker has been named to the newly created position of Executive Vice President of Commercial Operations. Hunzeker brings more than 20 years of executive sales, marketing, and brand building to the NLL, most recently as Vice President, Minor League Business Operations for Major League Baseball. He will report directly to NLL Commissioner Brett Frood and will begin his work this week.

“The National Lacrosse League is enjoying a post-pandemic rebirth on and off the field, as evidenced by our rise in attendance and revenue, media exposure and the expansion of partnership programs by our teams,” Commissioner Frood said. “Kurt has the perfect blend of creative and practical business experience to help us capitalize on this next vital phase of enterprise growth. His experience with disruptive properties like the XFL’s St. Louis BattleHawks, and with emerging businesses like MiLB, provide the right mix to help shape and grow the NLL business and promotional platforms like never before.”

“I look at the NLL as a property that has exactly what brands and consumers want—fast paced excitement, great athletes, a growing fan base, a solid ownership structure, and great media partners in ESPN and TSN—and I am looking forward to helping the League realize its business and brand potential beyond what exists today,” Hunzeker said. “The industry has heard about the emerging growth of lacrosse as a sport, now it’s time for the NLL to push the narrative to an even wider audience, while continuing to engage and develop that stronger base of fans who have enjoyed the NLL for years.”

Hunzeker joins the NLL after overseeing all business-driving and revenue-generating functions of MLB’s restructured player development system and its 120 MiLB teams since 2021, including: national commercial sales and partnership activation, marketing and communications, content strategy and creation, media production and multimedia platforms, community relations and fan engagement, ticketing strategy, licensed consumer products, and ecommerce. He also authored the initial five-year business strategy and activation plan for MiLB’s new centralized business fully integrated within MLB, and generated the most commercial revenue in MiLB’s 122-year history in 2022.

It was Hunzeker’s second successful stint in baseball, having served as Vice President, Marketing Strategy and Research for Minor League Baseball from January 2015 to June 2019 where he built, enacted and measured the go-to-market corporate partnership and fan engagement strategies, focused on brand amplification, consumer acquisition, and unprecedented revenue growth for MiLB’s national commercial sales and marketing enterprise representing all 160 MiLB communities at the time. He led the creation of MiLB Copa de la Diversión™ (the “Fun Cup”), and designed and implemented MiLB’s 10-year strategic marketing plan in 2017, including its first-ever national campaign, MiLB It’s Fun to Be a Fan®, amplifying all 160 MiLB Clubs’ fan recruitment and engagement efforts.

Between his time at MiLB and MLB, Kurt was President of the St. Louis BattleHawks of the XFL, leading the team to landmark growth for the startup league before it was shut down due to the pandemic. The BattleHawks were the XFL’s leader in almost all business categories, surpassing all sales, social media and marketing goals by as much as 97% before the league shutdown. That success also included the signing of a record 12 Founding Partnerships, including national brands with deep, local market connections such as Anheuser-Busch InBev, Centene and McDonald’s.

The St. Louis native and University of Missouri graduate was also Senior Director, Brand Marketing for the Rawlings Sporting Goods Company for four years before MiLB, where he managed the global brand marketing and media buying efforts for the iconic sports brand, focusing on creating engagement platforms targeting next-level players, coaches and parents to maximize brand awareness, drive purchase intent and generate revenues with high potential consumers worldwide.

Insider Expeditions Announces Partnership with John, Patrick McEnroe for Tennis in Tanzania

Insider Expeditions, a leader in global travel excursions, today announced a new partnership with John and Patrick McEnroe to bring the tennis legends to Tanzania this December as part of a new goodwill, awareness and sport initiative. In cooperation and support of the Tanzanian government, the Brothers McEnroe will be accompanied by as many as 120 tennis aficionados during a special eight-day trip which will include the dedication of a tennis court in the Serengeti.

“We are excited to welcome John and Patrick McEnroe and their guests to Tanzania for this special event in December,” said Tanzania’s Hon. President Samia Suluhu Hassan. “Our country continues to grow through efforts like this, which expose the vistas and our people to new experiences from visitors around the world. Adding a special element like tennis to this mix will also help us with another one of our key initiatives, which is to create more health and lifestyle opportunities for our young people. While many know of John, their interests sometimes lie with sports like soccer, so using a great individual sport like tennis to teach life skills from legends first-hand will make for an experience people will never have imagined.”

“My family and I look forward to a very exciting trip to Tanzania, where we will have the chance to introduce tennis to the Maasai youth, probably for the first time,” John McEnroe said. “Thanks to Insider Expeditions for creating this opportunity for us all to learn about this beautiful country while being able to expand the game of tennis to a new audience in a country on the rise in the global business and tourism landscape.”

“To be able to go to on this unique trip with ties to a tennis growth experience for all involved is going to be very special,” Patrick McEnroe added. “We have all heard about the beauty of Tanzania, so being able to make this trip with my wife and those individuals joining us should be quite amazing.”

The luxury journey will include a tennis match between the McEnroe brothers in the midst of the Serengeti, one of Africa’s most iconic safari destinations. Unmatched wildlife, local cultures and stunning landscapes combine to produce what is often described as the holiday of a lifetime and coupled with celebrity tennis professionals as hosts—this is truly a once in a lifetime experience. The itinerary includes the best Tanzania’s National Parks including the Ngorongoro Crater and the Serengeti which are home to the Big Five as well as numerous birds and reptiles.

Guests will also join John and Patrick when they visit a traditional Maasai Village to bring good will and cultural exchange and introduce the Maasai youth to the game of tennis as part of a special court dedication.

Travelers will enjoy African hospitality while staying at the Four Seasons Serengeti, And Beyond Ngorongoro Crater Lodge and the Gran Melia. This bucket list tour package includes all gourmet meals on an all-inclusive basis, domestic air, almost daily Safari game drives in the Serengeti and Ngorongoro Crater, a welcome reception hosted by the President of Tanzania, tennis themed activities and memories to last a lifetime.

Tennis fans will not want to miss this historic moment in tennis history. This is a once-in-a-lifetime expedition to one of the most majestic landscapes on the planet with tennis legends.

To learn more or join the tour, please visit: https://insiderexpeditions.com/mcenroe.

FanDuel Surprises Players With More Than $17 Million in Bonus Bets For the Kick of Destiny

While the Kansas City Chiefswoke up today as Super Bowl LVII champions, any FanDuel players who wagered five dollars or more on Super Bowl LVII were excited to learn that their accounts received bonus bets to be used towards future wagers even though Rob Gronkowski did not make the kick – a thank you for going on this exciting and suspenseful journey with FanDuel during Super Bowl LVII.

Based on the fan excitement for the live field goal attempt, FanDuel upped its pledge of Bonus Bets for those who wagered five dollars or more on Super Bowl LVII, issuing more than $17 million dollars worth of Kick of Destiny Bonus Bets this morning.

A historic moment, Super Bowl LVII is officially one for the books as it marks FanDuel’s first-ever national Super Bowl commercial and the sportsbook’s most generous Super Bowl to-date with the company giving more than $34 million in Bonus Bets to players.

Some additional stats that highlighted a historical and successful Super Bowl weekend:

  • More than 2 million active players bet throughout the game 
  • At our peak, FanDuel was taking a record 50,000 bets per minute
  • $250,000 was issued in wins for ‘Tails Never Fails’ coin toss

National Research Group Sports Super Bowl Survey: 37% of Americans to Bet on Super Bowl

National Research Group (NRG) Sports, a global insights leader at the edge of sports, technology, and content, today released key survey findings specific to Super Bowl betting and viewership.

The survey is highlighted by the fact that 37% of Americans say they’re planning to bet on the game through a sportsbook and 33% are planning to open a new sportsbook account specifically for the Super Bowl. 

Additional key data and insights surrounding Super Bowl betting, viewership and commercial branding are included below.  

 Super Bowl Betting Insights:

  • This weekend’s Super Bowl represents a significant opportunity for betting sites to bring in new customers. 37% of Americans (21+) – including 53% of avid sports fans – say that they’re planning to bet on the game through a sportsbook. 
  • 33% of Americans – including 46% of avid sports fans, say that they’re planning to open a new sportsbook account specifically for the Super Bowl. 
  • 53% of Americans say they’re more likely to watch a game if they’ve wagered on it (up from 46% last year), including 39% of non-sports fans.  Similarly, 50% of consumers overall and 59% of avid sports fans say that betting on the Super Bowl makes it much more interesting.
  • 65% of likely Super Bowl gamblers are planning to bet $100 or more on the game, while 20% are planning to bet upwards of $500. 
  • Among likely Super Bowl bettors, the most commonly used online sportsbooks are: Draftkings (55%), FanDuel (54%), BetMGM (43%), Caesars (38%), and FOXBet (37%). 
  • The most popular types of wagers that bettors are planning to make on this year’s Super Bowl are: Moneyline (40%), Live bets (38%), Spread (27%), and Boxes/Squares (26%).
    • Boxes / Squares is the only type of bet that declined year over year.
  • The least popular types of wagers are: Over/Under (24%), Parlay (24%), Same Game Parlay (24%), Prop Bets (24%), and Micro Bets (16%).
  • 61% of Americans support legalized online sports betting, compared to just 15% who are opposed to legalization.  At this time last year, support was at 50%. Two-thirds (67%) of those in favor of legalized online sports betting believe that it should be done at the federal level, compared to 33% who feel it should continue to be left up to individual states.
  • 49% of active sports bettors now use multiple online sportsbooks, compared to 32% who just use a single site.

Super Bowl Viewership and Branding Insights:

  • 89% of polled fans expressed excitement for watching Super Bowl commercials, which slightly outweighs the 86% who expressed excitement for watching the game itself
  • 75% of fans like to hear about what brands are planning for their commercials ahead of the Super Bowl 
  • 41% of fans say they have become a fan of a product because of its Super Bowl commercial and 56% say past Super Bowl commercials have deepened a connection they had with a brand
  • 53% of Americans plan on attending a Super Bowl party this year, while 37% plan to watch at a bar.  Either way, this may explain why 42% of Americans – including 57% of avid sports fans, think that the day after the Super Bowl should be a national holiday.  52% of consumers and 60% of avid sports fans would prefer if the Super Bowl was played on a Saturday.
  • 33% of avid sports fans bought a new TV specifically for the Super Bowl.

SGPN’S Sean Green & Ryan Kramer Back On Radio Row For Super Bowl

On the heels of a record-setting growth trajectory in 2022, Sports Gambling Podcast Network (SPGN) hosts Sean Green and Ryan Kramer will return to Super Bowl Radio Row this week, producing live shows for the Blue Wire Podcast Network at the National Football League’s annual promotional extravaganza.

Two highlights of the week’s activity come Thursday with Green and Kramer hosting a pair of open-to-the-public events at The Ainsworth, one of Phoenix’s most prominent restaurants, a sports-centric destination located in the Collier Center next to the Phoenix Convention Center.  They will produce their Sports Gambling Podcast Live Show from 11 a.m. – 1 p.m. with previews, picks/analysis and fantasy sports talk featuring NFL-related guests and promotional attractions.

Beginning at 5 p.m., Green and Kramer will host the WynnBET Kickoff Party with a guest list that includes former NFL standouts Chris Long, Chad Ochocinco, Nick Mangold and Julian Edelman.

Green, a Philadelphia-area native, will provide deep-dive analysis on his hometown team at The Ainsworth Thursday and on Radio Row Wednesday and Friday, both out of BlueWire studio set-ups.  A regular contributor to the Pat Callaghan Show for JAKIB Media in Philadelphia, Green is among the Eagles experts who will also be doing media interviews for other outlets throughout the week.

To meet the challenge of providing 57 trackable picks on the Kansas City Chiefs-Philadelphia Eagles confrontation, Green and Kramer have immersed themselves in the prop markets with a promise to cover the most popular offerings.  Kramer is recommending “Blue” as the Gatorade color prediction, deducing that the +400 selection has value because blue is not in the color scheme of either team and the Gatorade color is selected by the NFL.

Both Green and Kramer are partial to the unders on Travis Kelce receptions (7.5) and receiving yards (80.5) because of their shared belief that Eagles coaches will call for heavy bracketing of the All-Pro tight end to neutralize the Chiefs’ top pass-catching threat.

“The sports wagering industry is exploding and the Super Bowl is an extraordinary multiplier for all channels of interest,” said Kramer, who specializes in using analytics to drive his selections.  “We appreciate the visibility of the BlueWire and WynnBet platforms as we join in on this biggest week of the year.”

This past year, SGPN’s 12th since the humble beginnings of a garage launch in 2011, saw tremendous growth in audience thanks to expansion to television streaming platforms with YouTube the most fruitful.  Over 600,000 YouTube views, eight million unique podcast downloads, 4.1 million website page views and over 12 million social media impressions characterize the SGPN phenomenon with strong growth projected for 2023.

“This wave of interest continues to build and our formula of sophisticated, all-free content presented as entertainment has found a growing audience,” said Green, who funded the business in 2017 with $200,000 he won in a fantasy football competition. “We hope to find some new followers this week as America’s attention turns to the biggest game and the most widely viewed television event there is.”

SGPN hosted the first-ever podcast in 2021 from the showpiece Blue Wire Studio at Wynn Las Vegas and they make regular visits to the studio throughout the year as major sports events come about.  

American Cornhole League SuperHole IV To Feature Fitzpatrick, Lockett, Turner and Pederson Live on ESPN

The American Cornhole League (ACL) is thrilled to announce the return of “SuperHole,” presented by Johnsonville – an annual pro-am series of competitive cornhole events that kicks off the Friday before the Big Game and pairs ACL Pros with celebrities to compete LIVE on ESPN in what has become one of TVs “must see events” around Big Game weekend. 

SuperHole IV is a multi-event cornhole series hosted throughout the year where 32 ACL Pros are paired with 32 celebrities to compete for charity – culminating in the finals alongside the ACL World Championships, which take place this August. The first prelim will be held on Friday, February 10 live at 10:30 PM MST / 12:30 AM EST from Scottsdale, Arizona and features a “football vs baseball” theme, with former QB Ryan Fitzpatrick and star WR Tyler Lockett joining current baseball stars Justin Turner and Joc Pederson to square off in everyone’s favorite backyard game under the bright lights.

The ACL will also debut its third annual ACL Pro Shootout Series airing live on ESPN2 immediately following SuperHole IV. The Pro Shootout Series is presented by DIRECTV who joins the ACL family for the first time as the presenting sponsor of the series as well as a supporting sponsor of SuperHole IV’s kickoff broadcast. Representing DIRECTV in Scottsdale will be Tyler Lockett, who will qualify to play for Ronald McDonald House Charities in Rock Hill should he win.

Since launching in 2016 the ACL has become one of the fastest growing sports in the world, attracting broadcast deals with ESPN and CBS / CBS Sports. The league’s tagline “Anyone can play, anyone can win” along with its ability to be played anywhere has the league on a fast track for success.  Along with the “SuperHole”series, the ACL hosts a variety of pro and amateur events. The ACL’s strong sponsor support includes year-long partners Johnsonville, Bush’s and AllCornhole.com, along with individual event sponsors Ultra Cornhole and Reynolds Bags.

The first SuperHole began in 2019 as a one time event where Daniel Jones and Sam Darnold in a “battle of New York” match-up. Since then a multi-event series has taken off with a variety of personalities  participating, including two-time SuperHole champion Doug Flutie, Rashad Jennings, Mac Jones, Devonta Smith, Jay Cutler, Shemar Moore, Phil Hellmuth, David Lim, Dawn Staley, Mike “The Situation” Sorrentino, Dale Moss, Chuck Lidell, Vernon Davis, Zach Miller, Dion Dawkins, Kyle Van Noy, Greg Gaines, Terry Kirby, Brett Young, Jeff Mauro and more.

“We’re excited to continue building on the popularity of SuperHole, which has been a huge success in past years with fans – last year’s model of extending the excitement throughout the season was a resounding hit with our audience, both in person and with those tuning in from home,” said Stacey Moore, Commissioner and Founder of the American Cornhole League. “This year will feature all of the action, celebrities, and competition cornhole fans have come to know and love.” 

“I played in a lot of cities in my career, and one thing was consistent across all of them – cornhole being the game of choice for tailgaters,” added former QB Ryan Fitzpatrick. “While I obviously never had a chance to join them before, I’m excited to show off my bag skills!” 

“I know the fans love this game, it’s perfect for tailgating – you can even pick up cornhole bags with my name and jersey number at our team shop,” remarked star WR Tyler Lockett. “I’m planning on going out there and showing the fans that their favorite players can mix it up on the cornhole boards as well as on the gridiron.” 

“Me and my wife Kourtney love to play cornhole, we even had it at our wedding– it’s actually one of our favorite pastimes,” said all-star 3B Justin Turner. “Hopefully I can go out there and make her proud!”

“When I heard Justin was playing I couldn’t resist the opportunity to go out and compete against him,” added star OF Joc Pederson. “Sure, we’re friends but once the bags and boards are out all that goes out the window!” 

SuperHole IV Matchups on Friday, Feb. 10 at 10:30pm MT  include:

ACL Pro Cheyenne Bubenheim (current Women Singles World Champion) and star WR Tyler Lockett vs

ACL Pro Ryan Smith (5 time ACL Title Winner) and former top QB, Ryan Fitzpatrick

ACL Pro Daymon Dennis (5-time Senior singles World Champion) and All-Star 3B Justin Turner vs

ACL Pro Jimmy McGuffin (current Senior Singles World Champion) and baseball star Joc Pederson

The American Cornhole League hosts competition and tournaments across the amateur, collegiate, and pro ranks with thousands of players taking part every year. For additional information on how to participate visit iplaycornhole.com.

CELSIUS Partners With Female NASCAR Driver Logan Misuraca for 2023 ARCA Menards Series

Logan Misuraca announces she will be racing in the 2023 ARCA Menards Series, driving the No. 63 Spraker/PCW Racing CELSIUS Essential Energy Chevrolet at superspeedways Daytona and Talladega.

Misuraca attended the Preseason ARCA Test at Daytona International Speedway January 13-14th. During the season, the Ilmor engine Chevrolet will be sponsored by CELSIUS Essential Energy Drink while embodying the brand’s mantra, “Live Fit”, staying energized all race weekend long.

Speaking on the sponsorship, CELSIUS VP of Marketing, Kyle Watson, added, “CELSIUS is thrilled to be the primary sponsor and Official Energy Drink of Logan Misuraca? for the 2023 ARCA Menards Series season. We are excited to sponsor our first female driver in motorsports and help fuel Logan all season long as she crosses the finish line!”

CELSIUS is functional, Essential Energy, a better-for-you, premium alternative to traditional energy drinks. Made with a clinically proven formula of energy boosting ingredients, 7 Essential Vitamins and zero sugar, CELSIUS was created to help people LIVE FIT, exceed their goals, and elevate their everyday lives.

Logan’s first ARCA race of the year will take place at Daytona International Speedway on February 18th at 1:30 PM EST. Additionally, she will be racing the Talladega Superspeedway ARCA Race on April 22nd. Both races will be broadcasted on FS1.

Logan holds many accomplishments in her home state of Florida including New Smyrna Speedway 2020 ‘Champion’ and ‘Rookie of the Year’ in the pro late model series and atop 10 finish in the 2022 ARCA East Race at NSS.

Logan is very experienced with both superspeedways through her work with NASCAR Racing Experience where she gives ride-alongs to race fans and adrenaline seekers at speeds over 170 mph. Logan has recorded more than 20,000 laps at Daytona International Speedway. Spraker Racing has over 30 years of racing experience and has had major successes in the ARCA series with record making top 5 and top 10 finishes over the years. The team and Logan are looking forward to an exciting 2023 ARCA season.

Higashioka, Showalter, Nimmo, Sörenstam to be honored at 43rd Annual Thurman Munson Awards Dinner Feb. 7

The 43rd annual Thurman Munson Awards Dinner will benefit AHRC New York City Foundation on Tuesday night, February 7th at Pier Sixty at Chelsea Piers (23rd Street at West Side Highway) in New York City, and the honorees have been announced today: New York Yankees catcher and ’21 Roberto Clemente Award nominee Kyle Higashioka; New York Mets centerfielder Brandon Nimmo; New York Mets manager and four-time Manager of the Year Buck Showalter; and LPGA champion & World Golf Hall of Famer Annika Sörenstam will all receive Thurman Munson Awards in the “Class of 2023.”

The “Thurmans” are presented to individuals for on-field excellence, community outreach, and betterment of their sport. The AHRC NYC benefit has helped to keep the memory of the legendary Yankees catcher and captain Thurman Munson alive since his untimely passing 43 years ago, while raising more than $19 million for children and adults with intellectual and developmental disabilities to lead richer, more productive lives.

Thurman’s widow Diana Munson is an honorary chair who has supported AHRC NYC and its fund-raising efforts through the Thurman Munson Awards for four decades, and will be in attendance.

For media inquiries contact John Cirillo/Cirillo World by email at [email protected] or text 914-260-7436.

For tickets call 212-249-6188 or email [email protected] Tickets may be purchased online at www.ahrcnycfoundation.org/munson2023

The co-Masters of Ceremonies will be FOX 5 lead sports anchor and Sports Extra host Tina Cervasio and Michael Kay, the Voice of the Yankees on YES Network and host of the Michael Kay Show on ESPN NY Radio.

Special guests for the evening will include previous Thurman Award honorees: Radio Hall of Famer and WFAN Yankees analyst Suzyn Waldman (previous Media Hero recipient), Football Giants Super Bowl champions Harry Carson, Chris Canty and Karl Nelson; as well as Thurman’s teammate and two-time Yankees World Series Champion Roy White, Giants Super Bowl champ Howard Cross, YES Network personality Nancy Newman, former women’s featherweight boxing champion Heather Hardy, popular New York Radio/TV personality Sweeny Murti, WFAN Radio golf and tennis reporter Ann Liguori, and former Mets pitcher Nelson Figueroa with others to be announced.

The list of previous Thurman Munson Award recipients reads like a “Who’s Who” of sports stars for the ages including: Muhammad Ali, Arthur Ashe, Yogi Berra, Mariano Rivera, Jorge Posada, Joe Torre, Bernie Williams, Tom Seaver, Mike Piazza, Gary Carter, David Wright, Willis Reed, Patrick Ewing, Julius Erving, Jim Brown, Harry Carson, Aly Raisman, Nancy Lieberman, Theresa Weatherspoon, and Mark Messier, just to name a few.

Kyle Higashioka was a seventh-round selection by the Yankees in the 2008 MLB Draft. After battling a series of injuries early in his minor league career, Kyle made his major league debut for the Yankees in 2018 when Gary Sánchez was sidelined. After starting his major league career 0-for-22, the longest hitless streak to start a Yankee career of any position player ever, he had his first major league hit, a home run, on July 1 against the Boston Red Sox. His next two hits, on July 3 and July 4 against the Atlanta Braves, were also circuit blasts, making him the ninth MLB player since 1920 to have three home runs as his first three hits. On September 16, 2020, Higashioka hit three home runs in a game against the Toronto Blue Jays to became the 24th Yankee to hit three HR in a game. On May 19, 2021, Higashioka caught Corey Kluber’s no-hitter against the Texas Rangers, the first Yankees to catch a no-hitter since Joe Girardi caught David Cone’s perfect game in 1999.

Higashioka was the Yankees 2021 nominee for the Roberto Clemente Award which embodies representing the game of baseball through extraordinary character and community involvement, both on and off the field. In 2006, MLB opened its first Urban Youth Academy in Compton, CA. Among the athletes who attended the inaugural camp was Higashioka. He grew up roughly 25 miles away in Huntington Beach, looking for any and every opportunity to achieve his goal of playing professional baseball. He never forgot the impact the MLB Youth Academy had on him and the trajectory of his career. He spent numerous offseasons volunteering his time to support the social reach of the program. The academy focuses on Inner City youth, and assists after-school programs, preparing kids for any type of life, whether it’s professional baseball or getting in the workforce. Kyle has embraced the causes of the Special Operations Warrior Foundation, which ensures complete post-secondary educational support and additional educational opportunities for eligible surviving children of fallen Special Operations Personnel and children of all Medal of Honor Recipients; and provides immediate financial assistance to severely wounded, ill, and injured Special Operations Personnel.

Four-time Manager of the Year Buck Showalter, in his first season at the helm of the Mets last season, led the team to a 101-win campaign en route to the best skipper trophy. During a 30-year managerial career, Showalter has amassed 1,652 victories managing the Yankees, Diamondbacks, Rangers, Orioles, and Mets. Like Thurman, Showalter was drafted by the Bronx Bombers, and is a member of the Cape Cod Baseball League Hall of Fame. (Thurman led the Chatham A’s to their first league title with a .420 batting average, while Showalter, playing for the Hyannis Mets, won the league batting title with a .434 average). Showalter was an All-American and set the Mississippi State record for batting average in a season by hitting .459 during the 1977 season.

Showalter participated in the Amazin’ Mets Foundation’s second annual Homeruns & Highballs fundraiser last July, the team’s largest fundraising event of the season. AMF is committed to providing needed services and opportunities to children, families and underserved groups in neighborhoods and communities to inspire change and make a lasting impact on and off the field. On the 21st anniversary of 9/11, Showalter and the team paid tribute to the first responders during the game against the Marlins. While managing Baltimore, Buck supported the LUNGevity Foundation, a charity inspired by the Orioles late public relations director Monica Pence Barlow.

The homegrown smiling, starting centerfielder Brandon Nimmo was a first round pick by New York in the 2011 MLB draft, and made his big league debut for the Mets in 2016. The seven-year veteran enjoyed his finest season last year, recording 159 hits, 30 doubles, and 64 RBI with 580 at bats in 151 games, all career highs. His 16 home runs fell one short of equaling his lifetime best of 17 circuit blasts. During the off season, the Cheyanne, Wyoming native signed a nine-year contract with the Mets. Nimmo played for Team Italy in the World Baseball Classic in 2017.

During the off season, Nimmo dressed as an elf at the Mets annual holiday party. Last season, Nimmo held a special sandlot baseball game for local Little Leaguers at Flushing’s Hinton Park on July 8 with two dozen Little Leaguers taking part. Following a pre-game pep talk, Nimmo spent much of the game pitching to the kids, playing the outfield, and giving players fist bumps when they made a good play. Nimmo has also taken part in the fundraiser Call of Duty: Warzone Charity Royale to support veterans with teammate Pete Alonso. Nimmo was named the Mets recipient of the 2022 Heart and Hustle Award, awarded to players who demonstrate a passion for the game of baseball and best embodies the values, spirit and traditions of the game, by the MLB Players Alumni Association.

Annika Sörenstam is the most celebrated and winningest female professional golfer in history as a three-time Women’s U.S. Open champion, three-time PGA champion and member of the World Golf Hall of Fame. In 2003, she achieved a career Grand Slam, winning at least once in her career each of the four tournaments recognized as major championships. She tops the LPGA’s all-time money list with earnings in excess of $22 million. In all, the native of Sweden has captured 72 official LPGA tournaments and has been named Player of the Year a record eight times.

Annika created the ANNIKA Foundation (www.annikafoundation.org) to provide opportunities in women’s golf at the junior, collegiate and professional levels while teaching young people the importance of living a healthy, active lifestyle through fitness and nutrition. It annually conducts six major golf events for aspiring junior girls throughout the world. And with the support of the Haskins Commission, the Foundation created the ANNIKA Award presented by Stifel, which is given annually to the best collegiate female golfer. Since 2014, the Foundation has also annually hosted the ANNIKA Intercollegiate presented by 3M, a college tournament featuring 12 top Division I schools. Each year, the Foundation also conducts several “Share My Passion” grass roots clinics designed to introduce kids to the game.

cover image: credit All-Pro Reels

World Long Drive Announces Expanded Tour, Largest Purse

World Long Drive returns in 2023 with new owner GF Sports and Entertainment at the helm, an expanded tour, the largest purse in the competition’s history, and over 50 hours of programming by NBC Sports on GOLF Channel, 10 annually.

The World Long Drive Championship is the largest annual domestic professional golf event not associated with the PGA of America, the PGA Tour, or the LPGA. It was first held in 1974, and since 2000 consisted of Open, Women’s, Seniors (over-45s), and Amateur events.

GF Sports and Entertainment also acquired the Pro Long Drive Association (PLDA) in December 2022. With that acquisition, World Long Drive will now serve as the singular premier long drive tour expanding to 12 events domestically and over 30 events being held by World Long Drive affiliates internationally.

“We are committed to growing the sport of Long Drive and making it a competition where athletes world-wide can make a living with this impressive skill set. With the acquisition of World Long Drive and the PLDA we look forward to expanding the tour, making it larger than it’s ever been, not only domestically but internationally,” said President of GF Sports & Entertainment Shawn Tilger. “To be able to showcase World Long Drive in a five-year deal with GOLF Channel and the commitment of 50 hours of national television programming we know the fandom for the sport is just going to continue to grow.”    

The World Long Drive tour tees off March 10-12, in Mesquite, NV, culminating with the Championship October 18-22, at Bobby Jones Golf Course in Atlanta, Georgia. 

“World Long Drive is exciting, challenging and fun,” said professional golfer and 2022 PLDA Championship runner-up Bryson DeChambeau. “I started long drive to increase my swing speed and then I got addicted to hitting it farther and farther. I’m looking forward to qualifying for Atlanta and competing on a National stage in 2023.”

Players on the professional circuit will battle for over $1.1 million in cash prizes, the largest prize purse in the tour’s history. Competitors will have the opportunity to qualify for the World Long Drive Championship at eight qualifying North American events, vying for 128 total qualifying spots. Amateur level competitors from all over the world aspiring to join the tour will be able to compete for the opportunity to play in the World Long Drive Championship at select local host ranges. This opportunity is the first of its kind in the sport and makes long drive accessible for competitors not only across the U.S. but in over 18 other countries. 

“To say I am thrilled for World Long Drive to be returning to television is an understatement,” said Two-Time World Champion, Current World Record Holder and #1 Ranked World Long Driver Kyle Berkshire. “The sport and its athletes deserve to be showcased on this platform, and I am excited for all of us to deliver many memorable moments and storylines to the viewers over the years to come.”

The 2023 World Long Drive Tour Schedule is as follows:

March 10-12

WLD Mesquite

Mesquite, NV

April 14-16

WLD Hobe Sound

Hobe Sound, FL

May 5-7

WLD Mesquite

Mesquite, NV

June 9-11

WLD La Salle

La Salle, CO

June 23-25

WLD Memphis

Memphis, TN

July 7-9

WLD Port Rowan

Port Rowan, Ontario

July 28-30

WLD Connecticut

Portland, CT

August 10-12

WLD West Bountiful

West Bountiful, Utah

August 25-27

WLD Kingsport

Kingsport, TN (televised)

September 29-Oct 1

WLD Oceanside, CA

Oceanside, California (televised)

October 21

WLD Celebrity ProAm 

Atlanta, GA (televised)

October 18-22 

WLD Championship

Atlanta, GA (televised October 22)

NLL Announces League-Wide Activation for ‘Every Child Matters’ Initiative

The National Lacrosse League (@NLL), the largest and most successful professional lacrosse property in the world, today announced its expanded support and awareness schedule for “Every Child Matters.” It is a league-wide initiative that brings awareness to the forcible placement of Indigenous children in residential and boarding schools by the Canadian and United States governments from the 19th century to as late as 1996 in Canada.

In the campaign’s second year, all 15 teams will participate in the program, which will run from Week 9 (Jan. 23-29) through Week 11 (Feb. 6-12) of the 2022-2023 season. Then for the remainder of the season, players will wear specially designed helmet decals supporting “Every Child Matters.”

All 15 NLL teams will be involved, either as host or as a road participant, with a planned home activity later in the season for some teams. Players will sport the NLL’s “Every Child Matters” logo on a specially designed warmup shirt, along with the helmet decal. The league will also produce audio and video messaging for broadcasts on TSN and ESPN. Additional content will be incorporated into NLL.com and league social channels, as well as into game presentations.

“Our continued work with Indigenous athletes and communities is a major priority for the National Lacrosse League, and the ‘Every Child Matters’ education process and activations are key components of that platform,” said NLL Commissioner Brett Frood. “This program presents an opportunity to facilitate meaningful conversations about the atrocities perpetrated by the residential and boarding school systems, continue the journey toward reconciliation, and honor survivors and their families.”

The “Every Child Matters” initiative is a part of the league’s ever-growing participation and awareness programs tied to Indigenous culture, which is at the core of the league’s values and the history of the sport of lacrosse. The work includes educational programs for athletes, coaches, staff and fans, land acknowledgment ceremonies, and charitable and social responsibility programs to strengthen and enhance the ties between league stakeholders and the Indigenous community.

Several NLL teams played games and conducted youth programs on Indigenous reservations earlier this season, with Philadelphia facing off against Georgia on Nov. 26 at Tsha’ Thoñ’nhes (Where They Play Ball) Arena at Onondaga Nation. Meanwhile, Las Vegas, San Diego and Halifax played a mini tournament in Akwesasne at the A’nowara’ko:wa Arena (colloquially called the Turtle Dome). This was the first of more in-person events ranging from clinics to other happenings that are currently in the planning stages and will be announced later in the season.

For “Every Child Matters,” the league created a new logo for this season with designer Justin Gilbert of Kuvua Designs. Justin was selected due to his work in support of Indigenous organizations and his connection to the cause, being born and raised on the Southern Ute Reservation. The logo contains the silhouette of an Indigenous child wearing a ribbon shirt and holding a traditional wooden lacrosse stick. The text “Every Child Matters” appears next to the image with a heart and feather.

“In this logo, I wanted to celebrate the culture we as Native Americans endured to keep. Since there are so many tribes that were affected by residential schools, my goal was to represent the vast collective of tribes who were affected,” Gilbert said.

Fans will be able to purchase cotton shirts through the league’s online stores, NLLShop.com and NLLStore.ca. For every shirt sold, the NLL will donate to the Gord Downie & Chanie Wenjack Fund in Canada and The National Native American Boarding School Healing Coalition in the United States.

“With support from third-party fundraisers like the National Lacrosse League, we are reaching even more people throughout Canada, building cultural understanding, and creating a path to-ward reconciliation,” said Sarah Midanik, CEO and President of the Gord Downie & Chanie Wenjack Fund. “Thank you for answering Gord’s call to ‘Do Something’ to improve relations between Indigenous and non-Indigenous peoples.”

“We are grateful for the National Lacrosse League’s willingness to partner with us and use its platform to bring awareness to the atrocities forced upon Indigenous children, families and sovereign nations across Canada and the United States,” added Deborah Parker (Tulalip), CEO of the National Native American Boarding School Healing Coalition. “As we continue to work with boarding school survivors, educate the public, and advocate for policies that promote truth, justice and healing, partnerships like this will make our work more impactful.“

Rob Gronkowski to Attempt Live Field Goal During Super Bowl with $10 Million

Today, FanDuel Group, the premier online gaming company in North America, announced the “Kick of Destiny,” a campaign featuring four-time Super Bowl Champion and five-time NFL Pro-Bowler, Rob Gronkowski, who will attempt to kick a field goal during a live Super Bowl LVII television commercial. Any customer who places a Super Bowl bet of five dollars or more on FanDuel will win a share of $10 million in free bets if Gronkowski kicks the field goal. 

FanDuel introduced the campaign with the first spot in the campaign featuring Gronkowski returning to football for the Super Bowl – this time as a Kicker during a commercial. The integrated campaign will follow Gronk’s journey throughout the NFL playoffs, including his training with a legendary NFL kicker, as he aims to win fans their share of $10 million in free FanDuel bets.

“Whether it’s kick-off, a touchdown or an important play that will decide a season, FanDuel knows moments matter. Our first-ever Super Bowl commercial will be more than just a television spot – it will create a moment that will bring fans together, and give them something to collectively cheer for,” said FanDuel Executive Vice President of Marketing, Andrew Sneyd. “It’s an unprecedented field goal attempt on live TV…so anything can happen.”

Additionally, FanDuel will spread the word about this historic campaign through a series of digital and promotional activities on the ground in Phoenix during the run-up to the big game:

  • Fans will be able to take photos with the “The Foot of Destiny,” a replica of Gronkowski’s foot that will be signed by him and auctioned off after the Super Bowl
  • Fans 21+ can take their own shot at the “Kick of Destiny” on-site at the Super Bowl Experience with the chance to win $25 at the FanDuel SportsBook at the Footprint Center

“I spent my career catching the ball, but I always knew I could kick it and now I’ll do it live in front of football fans everywhere during the Super Bowl,” said NFL legend Rob Gronkowski. “With $10 million in free FanDuel bets on the line, I’m training every day to give fans something to root for and to watch the “Kick of Destiny” live on national television.”  

Gronkowski joined the FanDuel team as an exclusive brand partner in December. In addition to the “Kick of Destiny,” he will play a significant role in many aspects of the company’s business, including appearing regularly on its network FanDuel TV with Kay Adams, host of Up & Adams. Gronkowski will also make sportsbook picks and suggested bets, make appearances at newly opened retail sportsbook locations and at other top-tier FanDuel events. FanDuel will also work with him to build awareness for enjoying sports wagering responsibly. 

Fans can stay up to date with Gronk’s training for the Kick of Destiny by following @FanDuel and @FDSportsbook on Twitter, Instagram and TikTok, or subscribing on YouTube at YouTube.com/FanDuel. Fans can also follow #KickofDestiny on Twitter for the latest updates.