Tag Archives: fanduel

Amanda Serrano Becomes First-Ever Professional Boxer to Partner Exclusively With FanDuel For Sports Betting 

FanDuel Group and seven division boxing champion, Amanda Serrano, today announced a new partnership, designating FanDuel as the exclusive sports gaming partner of Amanda Serrano ahead of her historic title fight against Katie Taylor at Madison Square Garden on April 30th.

As part of the partnership, FanDuel will have access to Serrano’s name and likeness. Serrano will also create unique content on her social channels and will include the FanDuel logo on her trunks during the fight. In addition, FanDuel will offer custom promotions on the FanDuel Sportsbook ahead of Serrano’s title fight in April.

“As the first female professional boxer to headline the iconic Madison Square Garden, I recognize the responsibility I have to uplift women in sports,” said Serrano. “I am honored to be the first boxer to partner with FanDuel who are showing their unwavering dedication to supporting and elevating female athletes and I will proudly wear their logo in the ring during my historic battle against Katie Taylor on April 30th.”

“We are incredibly proud to partner with Amanda Serrano, a game-changer making history being the first- woman ever to headline a fight at Madison Square Garden alongside Katie Taylor,” said Amy Howe, FanDuel Group CEO. “At FanDuel, we are deeply committed to women in sports, from the office to the boxing ring, and partnering with Amanda is part of our ongoing support to invest in female athletes.” 

Amanda is signed with and advised by Jake Paul and Nakisa Bidarian’s Most Valuable Promotions, and the fight will be available on DAZN.

Serrano is the newest member of FanDuel’s deep roster of exclusive sports betting talent and influencers headlined by Pat McAfee, including Charles Barkley, Jordan Spieth, Kenny Smith, Colin Cowherd, Jon Rothstein, and Cousin Sal. FanDuel has also formed exclusive sports betting partnerships with blue-chip media companies like Pat McAfee Inc., Audacy, Turner Sports, Volume, Bleacher Report, The Ringer, SportsGrid, Sinclair, and Minute Media. This is all in addition to FanDuel’s own sports betting and daily fantasy content offerings that includes numberFire, The Duel, an extensive podcast network with a total of seven podcasts, and More Ways to Win on TVG hosted by Lisa Kerney.

FanDuel and Boardroom Ink Exclusive Content Partnership

Today, FanDuel and Boardroom, Kevin Durant and Rich Kleiman’s leading sports business media network, announced an exclusive, content-focused partnership across web, video, audio, editorial, and social media. The deal designates FanDuel the exclusive sports betting, fantasy, horse racing, gaming, casino, and poker partner of Boardroom. FanDuel Sportsbook will also become the exclusive odds provider of Boardroom.

As part of the deal, Boardroom and FanDuel will collaborate on a co-created show later this year featured on FanDuel and Boardroom channels, and FanDuel will sponsor other select content on the platform. Boardroom will dedicate a weekly section of the “Boardroom Breakers” newsletter to FanDuel’s latest odds, data, content, and promotions. Boardroom’s editorial team will also contribute monthly articles to FanDuel’s content site, The Duel (fanduel.com/theduel).

In addition, Boardroom and FanDuel will collaborate on social media giveaways and other initiatives around tentpole sporting events, as well as new offerings such as odds boosts and fantasy contests.

“Content creation has always been a focal point for us as we bring our other premier real money gaming products to customers across the U.S.,” said Mike Raffensperger, Chief Marketing Officer, FanDuel Group. “We’re excited to collaborate with the talented team over at Boardroom to bring our customers unique content, events, and more.”

“The business of sports betting will continue to be a major force in the future of sports and being able to partner with FanDuel as the premier brand in the space is really exciting for Boardroom as we continue to build our business. We’re looking forward to making some incredible content and extending this partnership well into the future,” said Rich Kleiman, Boardroom and Thirty Five Ventures Co-CEO.         

For more information about Boardroom, head to https://boardroom.tv/.

FanDuel Group, Chicago’s United Center Announce Plans To Open In-Arena Sportsbook

FanDuel Group, the premier online gaming company in the United States, and the United Center, home of the Chicago Bulls and Chicago Blackhawks, today announced plans to open a state-of-the-art FanDuel Sportsbook lounge inside Chicago’s most iconic arena. Pending necessary approvals being obtained, including from the Illinois Gaming Board, FanDuel’s newest in-arena sportsbook lounge will bring the excitement of sports wagering inside the United Center where fans can enjoy the action of Bulls and Blackhawks games all season long.

Plans for the FanDuel Sportsbook at the United Center include a two-story venue unlike any sportsbook in North America. Located adjacent to the United Center atrium, the book is designed to ensure no fan misses out on the action as it would be equipped with state-of-the-art viewing and sports wagering technology, as well as a full-service team ready to deliver a personalized customer experience.

“As an industry leader in sports betting with a large and loyal existing customer base, FanDuel has a proven track record of innovation and excellence making them the perfect partner in developing the sportsbook at the United Center,” said Howard Pizer, Executive Vice President and Chief Executive Officer, United Center Joint Venture. “It is designed to give sports fans a brand new, fully immersive sportsbook lounge experience unlike any other.”

“Chicago sports fans are some of the most loyal and passionate in the world and plans for our sportsbook lounge inside the United Center reflect their excitement,” said Amy Howe, Chief Executive Officer, FanDuel Group. “Our team has a track record of delivering incredible retail locations for fans, and we can’t wait to make this sportsbook lounge the premier destination for Chicago sports fans and a place where they can fully experience the FanDuel brand.”

The addition of a sportsbook within the United Center would mark a strategic expansion of the partnerships FanDuel enjoys with both the Bulls and Blackhawks, which includes media, VIP fan experience and advertising assets throughout the arena and in various broadcasts. The broader partnership would continue to allow FanDuel to reach and engage with the teams’ passionate fan bases both in and out of the arena.

While awaiting approval of the sportsbook from the Illinois Gaming Board, the United Center and FanDuel will build out a non-wagering space adjacent to the United Center atrium that will have FanDuel branding and allow fans to watch live sports action while attending United Center events.

FanDuel Group Bringing America’s #1 Sportsbook to New York

oday, FanDuel Group announced its industry-leading Sportsbook is coming to the State of New York. Per the New York State Gaming Commission, launch of FanDuel’s mobile sportsbook app is scheduled for Saturday, January 8. FanDuel’s retail Sportsbook at Tioga Downs Casino Resort has been open since 2019.

Launch of the FanDuel Sportsbook in New York comes on the heels of the Buffalo Bills designating FanDuel as its official mobile sports betting partner.

Ahead of launch on Saturday, sports fans can celebrate the arrival of the FanDuel Sportsbook in New York with $100 in site credit when they sign up early for a FanDuel Sportsbook account. For more information, including offer restrictions and terms, head to: https://www.fanduel.com/sportsbook-ny.

FanDuel Sportsbook, America’s #1 Sportsbook, is bringing its best-in-class online sports betting experience to the passionate sports fans of the Empire State who will now be able to place wagers anywhere in the state across professional and college football, basketball, baseball, hockey, golf, MMA, boxing, boxing, soccer, and tennis with a variety of betting and payment options available. The FanDuel Sportsbook app in New York is simple, secure, and convenient with a number of key features, including:

  • New Way to Parlay: FanDuel is the only U.S. sportsbook with Same Game Parlay Plus, where players can combine Same Game ParlayTM bets from one game with bets from other games.
  • An Innovative Spirit: FanDuel was the first U.S. sportsbook to offer Same Game ParlayTM bets, the first to offer live streaming of sporting events inside a betting app, the first to offer Bad Beat Relief and early payouts for championship teams, and the first to offer its crowdsourced Spread the Love promotion.
  • Absurdly Customer Focused:  FanDuel Sportsbook offers safe and secure banking, lightning-fast payouts, a Cash-Out early feature, and 24/7 customer service.
  • Responsible Gaming: FanDuel is the industry leader in promoting responsible play, including in-app tools that allow customers to set time, deposit, and wager limits, as well as its PlaySafe site where customers can find additional support services.
  • Sports Betting 101: FanDuel Sportsbook has an online betting guide to help customers learn the ins and outs of legal sports betting.

With tomorrow’s launch, New York becomes the thirteenth state in the United States where the FanDuel Sportsbook will be available for iOS and Android, including Arizona, Colorado, Connecticut, Illinois, Indiana, Iowa, Michigan, New Jersey, Pennsylvania, Tennessee, Virginia, and West Virginia.

Sports fans in New York can download the FanDuel Sportsbook app for iOS and Android., or visit https://www.fanduel.com/sportsbook-ny. For more on the FanDuel Sportsbook and sports betting content, follow @FDSportsbook on Twitter.

Cover Image: All-Pro Reels

Antonio Gates, Fanduel And Lupus Research Alliance Partner On A Daily Fantasy Contest To Fund Research

In support of the millions of people living with lupus, FanDuel has partnered with the Lupus Research Alliance and Legendary Chargers Tight End, Antonio Gates for a “Super Duel for a Difference” daily fantasy contest on FanDuel to help fund research for a cure for lupus. ​

Duel for a Difference, a signature FanDuel initiative, is a daily fantasy contest where entry fees are donated back to a charity or organization. FanDuel often partners with a celebrity or pro athlete to support these initiatives by playing against customers in the contest, and identify organizations the celebrity is passionate about.

The Super Duel for a Difference contest with Antonio Gates will take place for the Kansas City Chiefs vs. Los Angeles Chargers game on Thursday night, 12/16/21. The contest will cost $5 to enter, and FanDuel will be donating all entry fees from the contest back to the Lupus Research Alliance, a cause that has a close personal connection for Gates. Gates will draft his own team and play alongside everyone, and the winner of the contest will receive two tickets to Super Bowl LVI in February.

For more information about Duel for a Difference, and to sign up, donate and play, please visit https://www.fanduel.com/games/68565/contests/68565-253048613/enter.

FanDuel And Pat McAfee Announce Multi-Year Exclusive Content Partnership Agreement

Lincoln Riley bolted Oklahoma for the sun at USC. Brian Kelly left Notre Dame and added a southern accent at LSU. Pat McAfee? He is staying with FanDuel!

FanDuel Group got its man today, reaching a multi-year agreement with Pat McAfee Inc. (PMI), keeping the sports media industry’s fastest-growing star an exclusive partner of America’s #1 Sportsbook. The agreement represents a significant expansion of its previous deal and includes a formalized content partnership.

Highlights of the new agreement:

  • FanDuel will remain the official sportsbook of PMI and the Pat McAfee Show with the two companies continuing to deepen and evolve the integration of odds boosts and other promotions across PMI platforms
  • FanDuel and the entire team at PMI will attempt to create new shows/segments that are considered above average beyond the daily show content.
  • Expanded co-branded big brain ideas, and customer promotions such as the first ever crowd sourced Spread the Love campaign
  • Pat McAfee and FanDuel will create a series of annual special edition shows supporting tentpole events (ex. FanDuel NFL Draft Spectacular)
  • Development of “epic” live events tour including “on-the-road” shows throughout the year
  • McAfee and his team to support FanDuel during new state launches

FanDuel will be investing in PMI’s content development capabilities including a new campus/complex to support its production efforts. This includes the naming and branding rights for the soon to be redesigned live studio for the Pat McAfee Show. The new complex will be known as “The FanDuel Igloo” and will house production studios, a lounge, basketball court and golf simulator.

“Simply put, Pat McAfee is the sports media industry’s fastest growing star and we’re thrilled to deepen our relationship with him as our exclusive partner,” said Mike Raffensperger Chief Marketing Officer, FanDuel Group. “Pat and his team champion the FanDuel brand and together we’ve developed groundbreaking content experiences for his audience and our customers alike. Of course, Pat isn’t just our best marketing partner, he’s also one of our best customers so we expect he will give us some of the money back!”

“This new deal with FanDuel will afford us the opportunity to take things to a different level,” said McAfee. “We are incredibly lucky the exclusive Sportsbook of our show remains the #1 Sportsbook in America. I’m excited for the future. With that being said, we still plan on taking every dollar FanDuel has with our Super Boosts, Hammer DAHN picks, and AJ Hawk’s big brain.”

FanDuel and PMI have been working together for several years and the Pat McAfee Show has become the gold standard of how to effectively integrate and deliver live odds and sports betting insights and commentary. Whether it’s branded McAfee odds boosts, enhanced odds or other special promotions the partnership between PMI and FanDuel has fueled a content genre that is now emulated but rarely duplicated across the sports media landscape. 

image: credit Flickr/Angie Six

FanDuel Group Announces Multi-Year Partnership with Jordan Spieth

Jordan Spieth

Jordan Spieth, three-time major champion, is joining the FanDuel Group team as part of an exclusive partnership with America’s #1 sportsbook.

This new partnership designates FanDuel, an official sports betting partner of the PGA TOUR, as the exclusive sports betting and daily fantasy provider for Jordan Spieth. As part of the relationship, Spieth will be featured in national television commercials and will be the face of FanDuel’s golf products. Spieth will work with FanDuel on content for social media and responsible gaming initiatives. FanDuel will also support the Jordan Spieth Family Foundation to continue its great work in the community.

“As the world of legal sports betting grows rapidly in the U.S, I’m incredibly excited about what’s happening in the space and the potential it has to bring new fans to the sport of golf,” said Jordan Spieth. “As the PGA Tour and others in the golf world have strongly embraced legalized sports gaming, I look forward to working with FanDuel to find unique ways to engage the fast-growing fanbase.”

Spieth’s golf career has been one of dominance from his days as a junior golfer to today, where he is one the most recognizable global stars. Very few golfers have entered the professional ranks with the poise and dominance of Jordan Spieth. He was the youngest player to win on the PGA TOUR in 82 years, when he won the John Deere Classic in 2013 at the age of 19.  At 21 years of age he won the 2015 Masters and the 2015 US Open and two years later he won the 2017 Open Championship.  2021 has been a great season for Jordan, who is currently 2nd on the Fed-Ex Cup rankings.  He has 9 Top-10 finishes this season, including earning his 12th PGA Tour victory at the Valero Texas Open.   

“Golf is an incredibly popular sport on the FanDuel platform and we are always looking for new ways to engage the growing golf fanbase and community,” said Mike Raffensperger, Chief Marketing Officer of FanDuel Group. “As one of the most universally admired golfers at the top of his game, Jordan Spieth is a perfect fit for our first official golf partner and the face of golf at FanDuel.”

Spieth is the newest member of FanDuel’s deep roster of exclusive sports betting talent and influencers headlined by Pat McAfee. FanDuel has also formed exclusive sports betting partnerships with blue chip media companies like Pat McAfee Inc., Turner Sports and Bleacher Report. This is all in addition to FanDuel’s own sports betting and daily fantasy content offerings that includes numberFire, The Duel, an extensive podcast network with a total of seven podcasts and More Ways to Win on TVG. 

WTA Announces FanDuel As Its First Authorized Gaming Operator

Naomi Osaka (Flickr-Rob Prange)

The WTA and FanDuel today announced the designation of FanDuel as an Authorized Gaming Operator in North, South, and Central America. The new relationship brings America’s number one sportsbook and industry-leading daily fantasy sports products directly to WTA fans and marks the first time a women’s sport will have video highlights throughout FanDuel’s digital platforms and sportsbooks. WTA will grant FanDuel access to its trademarks and FanDuel will also use WTA Tour’s official scoring data from Stats Perform, the Official Data Supplier of the WTA throughout FanDuel’s platforms. This integration will allow tennis fans in the Americas to join the growing engagement opportunities surrounding fantasy sports and further professionalize the legalized gaming category for tennis.

“The WTA is pleased to welcome FanDuel as its first Authorized Gaming Operator,” stated WTA President, Micky Lawler. “FanDuel is a premier destination for sports fans online and this relationship provides the building blocks for growing our fan base. This milestone not only delivers on the growing appetite fans have for a more personalized sporting experience, but also paves the way for us to have a proactive role in managing the responsible gambling standards and practices we wish to foster. Our top priority is providing our fans with more opportunities to engage with the sport in a fun and safe way.”    

“We are incredibly proud of our commitment to supporting women in sports and are continuously looking for new ways to further raise awareness of female athletes, teams, and all women in sports,” said Amy Howe, President and Interim CEO, FanDuel Group. “Aligning with the WTA — the global leader in women’s professional sports – is consistent with our overall mission to elevate the profile for talented women in sports. We are delighted to partner with such a prestigious organization.”

Driven by the WTA’s sponsorship sales agency of record, CSM, the agreement with FanDuel represents the WTA’s latest innovation to strengthen the growth and exposure of women’s tennis. Following the announcement of Stats Perform’s data integration last November, FanDuel will showcase the next evolution of data-driven touchpoints and trusted betting products for WTA fans. 

“Our platforms are now a destination for WTA content and highlights, which significantly enriches the sports betting experience, while continuing to expand our media and content capabilities,” continued Howe.

As part of the new strategic collaboration, FanDuel will work closely with the WTA to promote safe and responsible gaming. Demonstrating its commitment to promote responsible gaming and the availability of prevention, treatment & recovery resources, the WTA has joined the National Council on Problem Gambling (NCPG). The WTA looks forward to working with NCPG on its Safer Sports Betting Initiative.

cover image: Naomi Osaka-(Flickr/Rob Prange)

FanDuel Unveils Renderings for New Footprint Center Sportsbook in Arizona

FanDuel, the premier online gaming company in the United States, today unveiled the renderings for its new, luxury sportsbook in the Footprint Center, home to the Phoenix Suns, Phoenix Mercury and Arizona Rattlers, in Phoenix, AZ.

Earlier this year, FanDuel was named as the Suns’ Official Sportsbook and Daily Fantasy Sports Partner, and the FanDuel Sportsbook at Footprint Center will be one of the first sportsbooks in an NBA arena in the entire country.

Stretching over 7,400 square feet, including an outdoor terrace, the FanDuel Sportsbook at Footprint Center will be fans’ one-stop-shop to enjoy Suns games and other sporting events around the world while placing wagers on the action. The sportsbook will feature five betting windows, and one VIP window, 40 HD televisions, a 35-foot video wall, an MVP Room and 26 self-service betting kiosks. The FanDuel Sportsbook will be open daily for patrons to place wagers on a wide variety of events throughout the year.

FanDuel Casino Now Available in NJ, PA, MI and WV

FanDuel Group is expanding its FanDuel Casino offerings in New Jersey and Michigan. FanDuel Group announced today the official launch of its FanDuel branded, standalone FanDuel Casino product in New Jersey on iOSAndroid and desktop. In Michigan, FanDuel Casino customers can now enjoy live dealer games from Evolution.  

FanDuel Casino was initially offered exclusively within the FanDuel Sportsbook app in New Jersey. With the addition of the standalone FanDuel Casino product, customers living in, or visiting, New Jersey now have a dedicated online casino experience that is secure, legal and fully regulated. The standalone FanDuel Casino app will feature casino game staples like blackjack, roulette, video poker and a multitude of recognizable slots and fan-favorite games from the casino floor. Players will receive the same customer support, convenience, safety and security that customers have come to expect from FanDuel, while making it secure and simple for customers to cash out winnings. FanDuel Casino will still be available within the FanDuel Sportsbook app, and new casino players can either signup for a Casino account or use their existing FanDuel Fantasy or Sportsbook account to log in and play. New FanDuel Casino players can play their first day risk-free up to $1,000.

FanDuel Casino is also expanding in Michigan. FanDuel Casino has added live dealer blackjack, roulette and baccarat games for customers living in, and visiting, the state of Michigan. The live casino games launched this past Thursday, July 22, after approval from the Michigan Gaming Control Board. Live dealer casino games give players the social interaction of a casino with the convenience of playing from home.

FanDuel Casino is available today on iOSAndroid and desktop in New Jersey, Pennsylvania, Michigan and West Virginia.  

FanDuel Group Selects Ponce City Market For Atlanta Technology Campus

FanDuel Group has announced a venue selection for its new technology campus which will be located at Ponce City Market in Atlanta, GA. The company selected the historic and revitalized building in the Old Fourth Ward neighborhood as the new technology hub for its software engineering, product development, user experience (UX) and user interface (UI) teams. The company plans to grow its Atlanta-based workforce to approximately 900 colleagues over the next five years. These colleagues will be housed in a newly built-out 68,000 square foot space on the building’s third floor.

“Ponce City Market is the perfect location for our new technology campus and reflects our commitment to becoming a central part of the Atlanta corporate footprint,” said Sarah Butterfass, Chief Product Officer for FanDuel Group. “This historic building offers our employees a blend of old-world charm, cutting edge sophistication and modern amenities that will deliver an unmatched working environment. Additionally, its location allows us to build deep ties to Atlanta’s diverse pipeline of talent coming from its many top-flight universities.”

FanDuel colleagues will benefit from a range of Ponce City Market amenities, including direct access to the Atlanta Beltline, furnished corporate apartments, bike storage and child daycare center on-site, as well as an array of food, entertainment and wellness options.  

“Over the last few years, Ponce City Market has become a major employment hub for the City of Atlanta,” said Matt Bronfman, CEO of Jamestown, the real estate investment and management company behind Ponce City Market. “FanDuel will add to that important distinction and further grow the property’s dynamic ecosystem of tech and creative class companies.” 

Ponce City Market first opened its doors in 2013 and has since been credited as a catalyst for revitalizing the Old Fourth Ward neighborhood. The property currently includes 643,000 square feet of Class-A office, with 300,000 square feet of curated retail, over 75,000 square feet of entertainment, and over 36 food and beverage purveyors. Ponce City Market hosts at least 8-12 events and activations each week. The award-winning building has been recognized as a LEED Gold Building Design & Construction, as well as the 2018 Mixed Use Building of the Year from BOMA TOBY. 

Ponce City Market recently unveiled new plans to include 500,000 square feet of new development and neighborhood amenities. Designed with a focus on sustainability and wellness, the site is expected to bring an office building, outdoor courtyard surrounded by 38,000 sq. ft. of shopping and dining, and more than 400 units in a new “hospitality living” concept to the Old Fourth Ward neighborhood.

NFL Announces Official Sports Betting Partners

The National Football League (NFL) today announced their first-ever U.S. sportsbook partnerships naming three exclusive partners. As part of the multi-year agreement, FanDuel becomes an Official Sports Betting Partner of the NFL and will have the ability to leverage NFL marks within the sports betting category and activate around retail and online sports betting. The company will also engage with fans through NFL-themed free-to-play games.

FanDuel, becomes the NFL’s newest partner and will have a series of content integrations including both in-game and post-game highlights directly available within its sportsbook and fantasy sports platforms this coming season. The company will have access to footage rights that bring the NFL’s excitement to FanDuel’s owned and produced content across its various platforms and will work with the League on pre-game integration opportunities on the NFL Network for the seven regular season games the network will air in 2021.

“On Superbowl Sunday we got a glimpse at how powerful the combination of the NFL’s excitement and our platform can be in delivering an enhanced fan experience. We are delighted to make that combination official by pairing America’s #1 sportsbook with America’s #1 sports league,” said Matt King, Chief Executive Officer at FanDuel. “This partnership provides our shared customers with a new level of innovation and unmatched premium content directly within our platform ultimately enhancing every gameday.”

Additionally, FanDuel will have the right to integrate relevant sports betting content directly into NFL Media properties including NFL.com and the NFL App. FanDuel will enhance fan experiences with NFL highlights, footage and Next Gen Stats content.

“As the sports betting landscape has continued to evolve in the United States, we have been thoughtful with our strategy and are excited to announce three partners who share the NFL’s vision and goals,” said Renie Anderson, Chief Revenue Officer and Executive Vice President of NFL Partnerships.

FanDuel Group Collaborates with MotorCity Casino As Official Gaming Partner Of Tigers, Red Wings

FanDuel Group today announced a new collaboration with MotorCity Casino that provides FanDuel Sportsbook with official gaming partner status with the Detroit Tigers and Detroit Red Wings, two of Detroit’s most iconic professional sports franchises. 

FanDuel Sportsbook will be prominently featured on static and digital signage at both Comerica Park and Little Caesars Arena – including the outfield wall and on dasher boards – and be featured on the Detroit Tigers and Detroit Red Wings Radio Networks, which reach fans across the state of Michigan.

In collaboration with MotorCity Casino, FanDuel Group recently launched a fully integrated, real money online gaming experience for residents and visitors to the state of Michigan. The FanDuel Sportsbook & Casino app and the standalone FanDuel Casino app are both available for iOS and Android.  

“After a very successful launch in Michigan, we are excited to continue our momentum by partnering in this way with two of the most iconic sports organizations in the country,” said Mike Raffensperger, CMO of FanDuel Group. “To celebrate, we are offering a $25 registration bonus for all eligible Red Wings and Tigers fans that use the code DETROIT after registering for a FanDuel Sportsbook account.”  

This partnership with the Tigers is part of FanDuel Group’s continued strategy of aligning with Major League Baseball teams in markets where mobile gaming is permitted. FanDuel is recognized by Major League Baseball as one of roughly fifteen MLB Authorized Gaming Operators. FanDuel is also an official sports betting partner of the National Hockey League. 

The Tigers and Red Wings are also marketing partners with MotorCity Casino. MotorCity Casino is FanDuel Group’s sports betting and casino collaborator in Michigan, and the home of the state-of-the-art FanDuel Sportsbook at MotorCity Casino in Detroit that opened in March 2020.  Little Caesars Arena, home of the Red Wings, features the MotorCity Casino Club where fans in select seating locations will, when safe to do so, be able to enjoy a lively VIP experience with gourmet food and beverage options.  For select Red Wings road games, MotorCity Casino, when safe to do so, will be hosting viewing parties featuring food, drink, giveaways, and the occasional appearance by a Detroit sports legend.  Comerica Park features the MotorCity Casino Tiger Club.  Baseball fans will also be able to grab a cold drink at the MotorCity Casino Hotel “Off Ramp Bar” located inside Comerica Park.     

For more information on the FanDuel Sportsbook and sports betting content, follow @FDSportsbook on Twitter.  All core services affecting wagering for online gaming and sports betting will be administered by FanDuel, in compliance with gaming law and sports league rules.  

cover image: Pixabay/bk_advtravlr

FanDuel Group Announces Multi-Year Partnership with Kenny Smith

Kenny “The Jet” Smith, two-time NBA Champion and analyst for TNT’s Sports Emmy Award-winning show Inside the NBA, is joining the FanDuel Group team as part of an exclusive content deal with America’s #1 sportsbook.

This new partnership designates FanDuel as the exclusive sports betting and daily fantasy provider for Kenny Smith.  Additionally, Smith will appear in FanDuel advertising and TNT promotions featuring FanDuel’s free to play contests.  Smith will also provide unique content for FanDuel Group’s social media channels.    

In addition to Kenny Smith becoming an official member of the FanDuel Team alongside his TV partner Charles Barkley, FanDuel will debut a new free to play game exclusively for Turner Sports.  FanDuel Over/Under will debut Thursday, March 11 when Boston visits Brooklyn at 7:30 PM ET on TNT.  The free to play game, available at https://www.fanduel.com/freegames/over-under will feature between eight and twelve Over/Under style questions.

For the remainder of the NBA season, players will be able to test their NBA knowledge alongside Kenny Smith each night for Over/Under supremacy.  FanDuel Over/Under will be integrated into Inside the NBA and NBA on TNT broadcasts encouraging fans to join in the fun each night for a share of a $5,000 prize pool.  

“Partnering with FanDuel has been a great addition to Inside the NBA,” said Smith. “I am looking forward to collaborating with FanDuel on future projects, as well as, interacting with our viewers each night through FanDuel’s new free to play game that will become a bigger part of our broadcasts.” 

In July 2020, FanDuel Group became the exclusive sportsbook partner for NBA programming on Turner Sports properties including content integrations across Bleacher Report.  Smith alongside fellow FanDuel partner Charles Barkley have been educating viewers on sports betting via FanDuel Sportsbook integrations since last year’s NBA playoffs.    

“Over his 23 years with Turner Sports, Kenny’s trademark humor and insight has stirred the pot and helped make Inside the NBA one of the best shows on television. We’re excited to feature him as part of FanDuel’s branded content across our NBA programming,” said Will Funk, Executive Vice President, Sports Partnerships and Branded Content, Turner Sports.

Smith is the newest member of FanDuel’s deep roster of exclusive sports betting talent and influencers headlined by Pat McAfee and the PMI Team, in addition to Charles Barkley, World Wide Wob, Cousin Sal and JJ Zachariason.  FanDuel has also formed exclusive sports betting partnerships with blue chip media companies like Turner Sports, Bleacher Report, The Ringer, SportsGrid, Entercom and Minute Media.  This is all in addition to FanDuel’s own sports betting and daily fantasy content offerings that includes numberFire, The Duel, an extensive podcast network with a total of seven podcasts and More Ways to Win on TVG. 

“Kenny Smith is an NBA Champion, a beloved NBA analyst, the all-time assist leader at the University of North Carolina and someone whose magnetic personality and smile brings people together,” said Mike Raffensperger, Chief Marketing Officer of FanDuel Group. “We love Kenny on TV every Thursday night, but it’s his positivity and tireless dedication to the community that made us want to add his voice to our brand roster of sports personalities.” 

Boyd Gaming, Fanduel Group Announce Plans To Launch Stardust Online Casino In N.J., Pa.

Boyd Gaming Corporation and FanDuel Group today announced plans to launch Stardust-branded online casinos in New Jersey and Pennsylvania, marking the iconic gaming brand’s return to real-money gaming.

FanDuel and Boyd Gaming anticipate launching the Stardust casinos in April, pending final regulatory approval from each state. FanDuel plans to rebrand its existing Betfair Casino in New Jersey under Boyd Gaming’s Stardust brand, while launching a Stardust online casino in Pennsylvania.  A single Stardust Casino app will be available for iOS and Android in both New Jersey and Pennsylvania. 

Keith Smith, President and Chief Executive Officer of Boyd Gaming, said: “For nearly 50 years, the Stardust was one of the most famous casinos on the Las Vegas Strip.  And while the resort has been gone for more than a decade, the Stardust brand is still as well-known and popular as ever.  We are excited to work with our partners at FanDuel to launch our first real-money online casinos and are confident this legendary brand will give us a significant advantage in connecting with players looking for a distinctive online gaming experience.”

The Stardust Casino will be built on FanDuel’s proprietary front-end, apps and player account management system.  Both the Pennsylvania and New Jersey online casinos will be linked to Boyd Gaming’s B Connected player loyalty program, allowing players to earn B Connected points and tier credits for their play on Stardust Casino.

The new Stardust Casino experience (www.stardustcasino.com)will include a number of key features, including:

  • A robust offering of players’ favorite casino games, including slots, blackjack, roulette, video poker and baccarat, as well as live dealer games.
  • The ability to securely and quickly cash out winnings, with the same level of customer support, convenience, safety and security that customers have come to expect from FanDuel.
  • Numerous account protections will be available to players, reflecting Boyd Gaming’s and FanDuel’s strong shared commitment to responsible gaming.

“The new Stardust Casino will retain all of the great games that customers love on Betfair Casino, while incorporating a new stylish look that captures the glitz, glamour and nostalgia of old Las Vegas,” said Amy Howe, President of FanDuel Group.  “Stardust Casino allows us to take a market leading product to the next level, creating a unified platform across New Jersey and Pennsylvania and integrating Boyd Gaming’s B Connected player loyalty program to provide even more value to our customers.”  

Stardust Casino will be available for download on iOS and Android or via web at www.stardustcasino.com pending regulatory approval.  New Jersey and Pennsylvania players will be able to sign up for a new account or login using either their existing Betfair Casino credentials in New Jersey or their FanDuel fantasy/sportsbook credentials in both states.

In addition to Stardust Casino, the FanDuel Sportsbook & Casino app is currently available to customers in New Jersey, Pennsylvania and Michigan. 

While players must be in New Jersey or Pennsylvania to access the real-money Stardust Casino, customers across the country can access Boyd’s Stardust Social Casino.  Stardust Social Casino is free-to-play and available for download on the Apple app store or the Google Play store.

FanDuel Group Appoints Amy Howe to Newly Created Role of President

FanDuel Group, the premier online gaming company in the United States, announced the appointment of Amy Howe to the newly created role of President with responsibility for leading the company’s core commercial functions across its Sportsbook, Casino, Racing and Daily Fantasy units. Howe joins FanDuel Group from Live Nation Entertainment where she most recently served as Global Chief Operating Officer of Ticketmaster. Howe will join FanDuel’s executive leadership team and report directly to Chief Executive Officer Matt King.

“I am delighted to welcome a leader of Amy’s extraordinary caliber to our executive team,” said FanDuel CEO Matt King. “She has a proven track record of building highly successful digital and retail businesses and I’m excited to have her leading our commercial functions during a period of enormous growth for the company.”

Howe joins FanDuel after an illustrious career with Live Nation Entertainment and Ticketmaster where she held several positions of increasing authority culminating in her most recent role as Global Chief Operating Officer for Ticketmaster, the largest division of Live Nation Entertainment. As COO of Ticketmaster, Howe led the digital transformation and modernization of the company’s ticketing platform and business model, doubling its growth in gross ticketing value and growing the mobile app install base by 400%. During her tenure at Ticketmaster, Howe also appeared and testified before the United States Congress Subcommittee for Energy and Commerce. Prior to Live Nation Entertainment, Howe was a Partner at McKinsey & Company in Los Angeles where she advised many Fortune 500 clients in the Media & Entertainment, Retail, and Consumer Goods sectors across a wide range of issues, including growth strategy, restructuring/turnaround, organizational transformation, and commercial and operational excellence.

“I am honored to be joining FanDuel at such an important moment in its history,” said Howe. “As the sports gaming industry continues to grow at a breakneck pace, I am excited to help fortify our leadership position and build new competitive advantages that will deliver sustained financial performance.”

Howe earned her Master of Business Administration in Strategic Management from The Wharton School at the University of Pennsylvania and her Bachelor of Science in Business Marketing & Management from Cornell University.

WAVE.TV Partners With FanDuel

WAVE.tv has recently announced a sports betting partnership with FanDuel Group. This partnership includes the creation of in-depth sports betting content, WAVE.tv launching a betting-focused media brand, as well as marketing and content integrations between the companies. The partnership officially kicked off in conjunction with Super Bowl LV.

Through the deal, WAVE.tv will create engaging sports betting content across major social platforms, leveraging an audience acquisition strategy inclusive of branded content, personality-driven segments, and much more. The partnership formally launched in conjunction with Super Bowl LV.

“FanDuel is absurdly fan-focused at its core, and with the reemergence of live sports in 2021, we have an opportunity to grow our business like never before,” said Adam Kaplan, General Manager and Vice President, Sports Content at FanDuel. “WAVE.tv has unprecedented reach and engagement across fandoms. For a company like FanDuel, that has something for everyone across its offerings, there couldn’t be a better fit.” 

“FanDuel is a perfect partner for WAVE.tv because so many of our fans are avid sports bettors and have come to admire FanDuel as a leader in the space with a willingness to innovate ahead of trends in digital media consumption,” said Faraz Fatemi, Head of Corporate Development at WAVE.tv. “With state legalization ramping up, the 2021 sports season just getting underway, and audience betting interest at an all-time high, the timing couldn’t be better to get started.” 

With nearly 75 million followers and a global reach of over 400 million sports fans monthly across a portfolio of 24 media brands, WAVE.tv will drive mass engagement and user acquisition for FanDuel’s business via this partnership.

WAVE.tv has leveraged relationships with over 110 sports leagues and rights holders around the world to cover both traditional and non-traditional sports including basketball, soccer, football, baseball, combat, extreme sports, amateur athletics, fitness/weightlifting, and eSports.

In July, WAVE.tv announced its Series A funding round, a $32M investment to, among other efforts, expand its roster of media brands onto new platforms and launch new media brands in categories of fandom. WAVE.tv expects to go out to market for Series B fundraise this spring.

FanDuel Group to Deliver PGA TOUR Highlights to FanDuel Sportsbook Customers

Today, FanDuel Group announced they will begin providing real-time highlights of PGA TOUR golf events to FanDuel Sportsbook app users.

“We’re taking the FanDuel Sportsbook app experience beyond just placing a bet — now our customers will get the best TOUR highlights delivered to them each week to consume and act on,” said Adam Kaplan, GM/VP of Sports Content, FanDuel Group. “Part of our ongoing focus is providing a fully integrated experience that gives our customers the ability to follow and interact in real-time with the sports they care about.”

In August, FanDuel became an Official Betting Operator of the TOUR, which gives them rights in the United States to use TOUR marks, rights to advertise within TOUR media and TOUR partner platforms, plus content and video rights allowing FanDuel to create pre-game and post-game betting programming, as well as distribution of highlights to FanDuel Sportsbook users who have placed bets.

“We’re excited to further activate our Official Betting Operator marketing relationship with FanDuel by sharing TOUR highlights with their customers,” said Norb Gambuzza, SVP, Media and Gaming at the PGA TOUR. “Engaging new fans with PGA TOUR content is a top priority of our sports betting strategy and this innovation with FanDuel is a key step in that direction.”

Beginning this week with the TOUR’s Farmers Insurance Open, FanDuel will utilize WSC Sports’ AI technology to deliver highlights to betting customers through FanDuel Sportsbook app notifications for each TOUR event in 2021. FanDuel customers will be able to view automated highlights through rich media push notifications, capitalizing on FanDuel’s vision to use in-game, real-time content to enhance the customer experience.

FanDuel Group will begin by delivering TOUR golf content, with the opportunity to expand into other sports. Video asset for download here.

Detroit Pistons Enter Multi-Year Sports Betting Partnerships With FanDuel Group And DraftKings

Pistons/Facebook

The Detroit Pistons today announced multi-year partnerships with premier sports gaming companies FanDuel Group and DraftKings, Inc., making FanDuel and DraftKings official sports betting partners of the Pistons.

In addition to the use of official Pistons marks and logos, each partnership will include a mix of robust marketing assets, including in-arena signage and activations, television and digital advertising, and TV and radio presence to drive passionate Pistons enthusiasts to each entity’s sports betting offerings.

Detroit Pistons Chief Business Officer Mike Zavodsky praised the agreement with both companies and noted the commitment to building asset packages that provide engagement strategies unique to each business.

“We appreciate the partnership-minded and collaborative approach that both FanDuel and DraftKings brought to the table,” said Zavodsky. “We look forward to utilizing our platform to help each grow their presence within and connectivity to the Pistons and greater Detroit Metro communities.”

In addition to its partnership with FanDuel, the Pistons will also partner with MotorCity Casino Hotel. FanDuel and MotorCity Casino Hotel will offer exciting game day experiences at the newly designed FanDuel Sportsbook at MotorCity Casino in downtown Detroit. On game days, MotorCity Casino will provide fans with giveaways, exclusive viewing parties and other innovative experiences to enhance sports betting experience before, during and after the games.

“The Pistons are a progressive and forward-thinking franchise committed to its fans, and we see an incredibly valuable partnership opportunity as we connect our retail Sportsbook experience with Pistons game action in the arena,” said Mike Raffensperger, CMO of FanDuel. “This new relationship will create unique approaches for us to reach Pistons fans. With the FanDuel Sportsbook at MotorCity Casino and mobile gaming offerings on the FanDuel Sportsbook app, we will together offer engaging experiences both inside and outside the arena while giving fans access to unique betting promotions and content.”

An exciting element of the DraftKings partnership includes a “Piston For A Day” VIP fan experience giving users the opportunity to enter a contest where winners receive exclusive access to the team. Winners will sign a “Pistons Contract” for a day, pose for a photo with a member of the front office staff, receive a personalized Pistons jersey and warm-up clothing to wear to a Pistons game, receive a locker room tour and postgame shot on the Little Caesars Arena floor and private access for a one-hour shootaround on the Pistons Practice Court at the Henry Ford Detroit Pistons Performance Center.

“As our first professional team activation in the state of Michigan, we are thrilled to join forces with the Detroit Pistons ahead of our pending market introduction,” said Ezra Kucharz, Chief Business Officer, DraftKings. “This deal deepens our relationship with a prominent local team to facilitate more immersive fan experiences, both for Michiganders familiar with regulated gaming products as well as newcomers to the space.”

FanDuel Expands Free to Play Contests for Fantasy and Sportsbook Products

credit: MIke Morbeck

FanDuel on Thursday announced the expansion of its industry-leading free to play contests for the start of the upcoming football season. For the first time, FanDuel will be launching free to play Pick’em games with three NFL teams, including the Denver Broncos, Carolina Panthers, and Washington Football Team.

FanDuel’s expanded free to play lineup will include the following, with more games coming throughout the NFL season:

In partnership with The Ringer, FanDuel is offering The Ringer Mega Contest, a free Survivor-style contest where participants pick games against the spread each week with the goal of making it to the last 100 participants standing going into the playoffs. Players pick five teams each week to beat the spread, including one “Double Down” pick worth double the points. Players will score one point for each correct pick or two points if their “Double Down” pick is correct. Whoever finishes the regular season in the top 100 on the leaderboard makes the playoffs. Then, the top 100 will pick their way through the playoffs to claim a share of $25,000 – including $10,000 to first place.
FanDuel Gridiron Pick’em is a free NFL pick’em style contest, available today on FanDuel. Players try to pick the most correct winners of all of each Sunday’s matchups and split the weekly prize pool of $5,000.
Coming later this week, in addition to the FanDuel Gridiron Pick’em, FanDuel will offer three white label Pick’em games in partnership with three of its team partners, the Denver Broncos, Carolina Panthers, and Washington Football Team. Each week participants will answer a series of questions about the specific team’s matchups. The participants who get the most correct answers will split the $1,000 weekly payout. Plus, there will be an additional $10K prize awarded at the end of the season to the participant who gets the most correct answers during the regular season. To qualify for the promotion, eligible individuals must have an active FanDuel Sportsbook or DFS member account or sign up for one at https://sportsbook.fanduel.com or https://www.fanduel.com/join.

“Over the past several months, we’ve prioritized giving sports fans innovative games to play and new forms of entertainment,” said John Griffin, GM of Fantasy Sports, FanDuel. “With the upcoming football season right about to start, we have the most expansive selection of free to play games, giving fans more ways to win than ever before.”

FanDuel also recently announced the launch of Best Ball contests, available to enter now, and Daily Snake Drafts for NFL coming ahead of the football season.