First Esports Book to Offer 24/7/365 In-Play Wagering, Using GameCo’s Fully Integrated Offering, Will Be Available to All Colorado Players and Visitors
LAS VEGAS, NV – December 16, 2020-GameCo LLC, the inventor of Video Game Gambling and pioneer of the new casino experience designed to attract and monetize Gen X, Millennial, and emerging Gen Z players at retail and digital casinos, today announced a new partnership with US Bookmaking, a Las Vegas-based sports betting solutions company. This partnership will launch the first-ever dedicated esports sportsbook in the United States and will be available digitally at Sky Ute Casino Resort for all players in Colorado. Leveraging its partnerships with Askott Entertainment, GRID, and 10Star, GameCo’s fully integrated esports betting solution will provide the first U.S. esports book to offer 24/7 in-play wagering.
GameCo’s turnkey full-service esports betting offering, which launched recently under the iGameCo brand, provides casinos with a low cost, low risk, and flexible plug-and-play solution that integrates a betting platform, data and video streaming services, as well as odds making and risk management. The agreement with US Bookmaking and Sky Ute Casino Resort marks GameCo’s first deployment of the comprehensive solution, which combines Askott Entertainment’s Chameleon platform, GRID data and streaming services, and 10Star trading services. GameCo’s partnership with US Bookmaking will be available to all Colorado residents and visitors in the state online through computer, mobile, and interactive devices.
This first-ever dedicated esports book leverages the extensive experience in esports wagering from 10Star, who will provide the odds and trading feed which includes both pre-match and in-play wagering. Chameleon, the online and mobile wagering platform from Askott Entertainment, a subsidiary of FansUnite (CSE: FANS, OTC: FUNFF), will supply the esports system and will connect with Play+ from Sightline Payments to provide consumers a cashless and secure mobile funding solution for gaming. Leading data platform GRID will provide official and exclusive real-time data, live match streaming and viewing widgets, player engagement tools, and social cards. The entire program will be overseen by the Esports Integrity Commission (ESIC) to ensure the integrity of all wagering activities. Collectively, the offering from GameCo represents the most comprehensive and innovative esports betting solution possible.