ALEA integrates Rightlander’s innovative affiliate tracking platform into its SlotsMillion and LadyLucks brands 

Malta: 10th April 2018 – ALEA, operator of the world’s only 3D virtual reality online casino, SlotsMillion, and UK-facing brand LadyLucks, has integrated Rightlander’s affiliate landing page tracker.

Since the initiation of its expansion strategy, ALEA has made several important moves within a short space of time. SlotsMillion.com’s opening of the UK market in September 2017, and ALEA’s acquisition of the UK mobile casino brand LadyLucks.co.uk from the IGT group, demonstrates the considerable steps that ALEA is taking, as well as its commitment to ensuring that it meets the guidelines established by the UKGC.

Keeping up to date with new rules requires the help of a specific tool which can assist operators and affiliates both. ALEA’s partnership with Rightlander, created by former affiliate Ian Sims, therefore makes a perfect match. Sims developed the tool after realising that the landing pages he sent traffic to often broke, stopped working or became irrelevant.