Champions League final set to boost Britain’s bookies

LONDON Wednesday 27th May 2015 – After a tough run of customer-friendly results, Britain’s bookies will be hoping for a favourable boost from next week’s UEFA Champions League Final.

Data collected by global payments leader, Worldpay, during the 2014 Final between fierce rivals Real Madrid and Athletico Madrid reveals that the volume of transactions processed by Britain’s online bookies spiked by a massive 23 per cent on the day of the match1.

The data also shows the extent to which football fans love to bet in-play, with transactions in 2014 continuing throughout the match and into extra-time. The Madrid clubs drew 1-1 after 90 minutes last year, which was a positive result for the industry and saw bookies benefit from thousands of additional bets being placed in extra-time. With an explosive Real Madrid quickly scoring 3 extra-time goals to eventually win 4-1, bookies would have had to give a little bit back to customers but were no doubt pleased with the overall result.

This year’s Champions League Final will be played between four-time champions. Barcelona. and two-time winners. Juventus. The match will be held in Berlin’s Olympiastadion on Saturday 6th June and is expected to draw 75,000 fans to the stadium, with an additional estimated 380 million viewers from 200 countries watching on television.