Novomatic, one of the largest gaming and technology development companies in the world, has signed an exclusive three-year agreement to exhibit at the Macao Gaming Show in its own right. Spanning the 2016-2018 shows, Novomatic has confirmed that MGS will be the gaming giant’s only solo exhibition attendance in the Macau marketplace. The decision will serve as a significant extension to Novomatic’s presence on the MGS showfloor at the next three Macao Gaming Shows; as well as exhibiting in its own right, the international innovator will also take its place on the stands of its key Asian partners – Jade Entertainment and Gaming Technologies Inc and Macau based Laxino Systems Ltd. Novomatic’s exclusive exhibition attendance in the Macau market will be effective immediately and continue through to MGS 2016, which is scheduled for 15-17 November at the Venetian Macao, and into the 2017 and 2018 shows.
Announcing the decision to the Novomatic Group’s 23,000 employees and several thousand operations, partners and key clients in over 80 countries, CEO Harald Neumann said: “I believe that Novomatic has once again taken an industry lead by making a correct and well informed choice to support MGS with a three year commitment.”
The statement continued: “Novomatic announced its intention to take the lead in making a decision which currently all major companies that exhibit each year in Macau are facing: Namely, choosing one or the other of the two current annual shows as the ideal vehicle for the promotion of the company’s B2B objectives …. Following a period of evaluation, Novomatic has taken the decision to swing its weight behind MGS purely based on its extensive evaluation of visitor demand as well as future growth potential and market significance of the trade show.”
Jay Chun, Chairman of the MGEMA, owners and organisers of the Macao Gaming Show, welcomed the news: “This is a significant step forward for the Macao Gaming Show. If you want to drive your aspirations for growth and development on, there can be no better partner than Novomatic. MGS has a clear vision to deliver Asia’s ‘one stop shop’, not just through the exhibition but also through its conference and new initiatives designed to link the international business community with the vibrant commercial scene in Macau and throughout Asia all-year round.”