Matching Visions is breaking new grounds in the iGaming affiliate sector with its new feature, Matching Missions.

Aimed at gamifying the sector, Matching Missions is the first of its kind feature that “follows up on the great successes had by numerous casinos and more recently, sportsbooks, with gamification, according to the firm.

The feature offers affiliates “missions” to complete each month for cash rewards, Matching Visions told CalvinAyre.com. Andreas Lilja, product development specialist, described Matching Missions as “something revolutionary.”

“We’re attempting to change and revolutionize the iGaming affiliate industry one step at a time, and we feel this new feature will add yet another unique twist to our network that will keep our loyal affiliates coming back again and again,” Liljas said in a statement.