Noted online bookmaker Pinnacle has launched a business-to-business sports betting technology platform service called Pinnacle Solution.

On Thursday, the Malta- and Curacao-licensed Pinnacle announced the debut of Pinnacle Solutions, which claims to provide “an unrivalled sportsbook service that allows its partners to utilize Pinnacle’s industry experience and expertise.”

Pinnacle Solutions currently boasts two product offerings: a plug-in iFrame API featuring a sportsbook skin, mobile compatible site, risk management services, four different odds formats and multiple currencies, all available in 13 different languages. Pinnacle also offers a turnkey solution for customers who currently lack their own gaming site.

Pinnacle believes its new B2B service offers three main features that would-be sportsbook operators will find enticing: an award-winning eSports offering, ‘increased profit potential’ based on a 4% hold of betting handle, and ‘unbeatable odds’ via Pinnacle’s famously low margins (average 3.7% vs. industry average of 7.2%), which Pinny says are low enough that operators can increase them to boost profits while remaining competitive.