New Pinnacle.com domain signals launch of new design style on sports, casino, eSports and mobile sub-brands

London, June 2016 – Leading gaming operator, Pinnacle Sports, has unveiled a comprehensive rebrand to ‘Pinnacle’ following the recent acquisition of the www.pinnacle.com domain.

Complementing the new brand launch is a bold new logo that showcases Pinnacle’s sub-brands for sports betting, casino, eSports, mobile, affiliates and a new B2B offering (known as ‘Pinnacle Solutions’).

In addition, Pinnacle has introduced a new contemporary brand architecture and dynamic design style that has been rolled out across its desktop and mobile sites, along with all supporting marketing materials. A new affiliate site, ‘Pinnacle Affiliates’, has also launched at www.pinnacle.com/affiliates