Rebecca Liggero talks to People Like You Publishing founder Tim Farthing as he share tips on how affiliates can make their content more effective.

Tim Farthing, an industry veteran and expert on affiliate content and publishing, started his tips on how to make affiliate content more effective is to determine to whom you are producing your content for, whether you want to reactivate with the lapse customer or acquire new customers or engage existing customers.

Farthing also said that if you have a big enough budget video content is the most effective. If your budget is on the smaller side, social media is the way to go…and its free.