During the two-day conferences, running from 7th to 8th June, in Villa Rosa Kempinski, authorities, operators and international experts of the gaming industry will discuss strategies needed to profit from the rapid growth of the market in the African country.

Around 10% access internet through mobile data in Africa. If we consider Eastern Africa, surveys say 60% of mobiles sold in the area – mainly in Kenya – are smartphones. Despite the Gaming market being principally land-based in Africa, the explosion of mobile users throughout the entire country, and the evolution of the mobile devices in Eastern Africa, is making Kenyan area one of the most attractive for mobile business.

This is a significant signal to consider for the future gambling perspective in the continent and on this regards BtoBet is going to attend the upcoming summit in Nairobi, taking part in two panels:

• 7th June, at 12.30: “The big move: retail to online”