Racing Post, ANZ Bloodstock News and Bloodhorse enter content sharing partnership
21st June, 2018 – Racing Post and ANZ Bloodstock News announced today that they have entered a content-sharing arrangement with US publisher BloodHorse. This partnership builds upon an existing content-sharing arrangement of sales news with these publications created in 2015. Under the new agreement, parties may share each other’s racing, bloodstock and sales content as well as selected columns appearing in any of the three outlets.
Alan Byrne, chief executive and editor in chief of Racing Post, said: “Thoroughbred racing and breeding are global industries, and this agreement will enable all parties to broaden their coverage of significant events around the world in a compelling manner that will appeal to all of our readers.”
“We are excited to work with two of the most well-respected Thoroughbred news organizations in the world to provide the most comprehensive coverage of the Thoroughbred racing and breeding industries,” said John K. Keitt Jr., CEO, publisher and editorial director of BloodHorse. “This collaboration will enhance the scope of content offered by each organization in addition to creating attractive opportunities for advertisers.”