World Chess announces Unibet as the official betting partner for the FIDE World Chess Championship Match London 2018.

London, August 7, 2018 — World Chess has appointed Unibet to be the first official betting partner in the history of the FIDE World Chess Championship Match. The 2018 tournament will be held in London from 9th to 28th November and sees defending champion Magnus Carlsen face American challenger Fabiano Caruana. Unibet makes Carlsen the overwhelming favourite at 3/10, with Caruana out at 12/5.

Fans will be able to make quick and easy bets on a range of categories – ranging from outright winner through to a player’s next move. Unibet will also offer fans exclusive promotions on the championship rounds throughout the match.

World Chess and Unibet will produce additional digital content for this year’s tournament in order to reach the 600 million chess enthusiasts around the world. As part of the partnership, Unibet will receive a full suite of exclusive rights, including digital advertising, the use of exclusive photo and video content and the opportunity to take part in a round of the First Move Ceremony.