I first met Adam Small back in the pre-UIGEA days when Costa Rica was a major hub of iGaming and the online poker industry was absolutely booming. iGaming Affiliate Marketing in general was also booming, with plenty of small affiliates raking in the cash, especially those who knew a little something about SEO.

Nearly 15 years later, we’re starting to see the lucrative US market opening up again, an opportunity for many of the “old school” major players in the affiliate space, such as Small, to utilize their expertise. In fact, just recently Small decided to join RotoGrinders, a network of US-facing affiliate sites dedicated to sports betting, DFS and online poker, a company that was recently acquired by affiliate network giant Better Collective.

Here is a recap of Small’s journey from co-founding PocketFives in the early 2000s to becoming a part of one of the biggest names in online sports betting information today.

Becky Liggero: Adam, it is so good to be in touch again! We met back in the day when you were almost exclusively focused on PocketFives, an online poker forum & affiliate site- when did you decide to branch out into US-facing DFS & sports betting with the RotoGrinders network & why?