British Columbia’s government-run online gambling site PlayNow.com is boosting its weekly deposit limits by a factor of 10 to encourage high-rollers to ditch their internationally licensed online accounts.

On Wednesday, the British Columbia Lottery Corporation (BCLC) announced that it was upping its weekly transfer-in limit for PlayNow customers from C$9,999 to C$100k (US$75,200). The site will also allow players to keep up to C$250k in their online accounts rather than the previous C$9,999 limit.

The Crown corporation said the change was intended to “expand [PlayNow’s] appeal and move high limit players away from unregulated, grey market gambling sites.” BCLC said around 73% of the province’s online gamblers currently patronize internationally licensed online gambling sites that “do not pay taxes, support jobs in BC, nor deliver profits to the province” (but offer far better value for customers’ gambling dollar).

BCLC’s naked grab for high-roller cash flow comes despite the Crown corporation’s highly-publicized failures in policing VIP gambling activity at provincially-owned land-based casinos. This month, an inquiry is set to examine the Crown corporation’s willingness to look the other way while Asian VIPs laundered millions in dodgy cash, which made BCLC a valuable contributor to the provincial government’s budget.