Serie A giants Inter Milan announced a two-year agreement with Asian operator SDY Sports. The multi-year agreement will see SDY become the Italian side’s official Asian betting partner.

The terms of the deal with Inter Milan will see SDY Sports assets on LED boards around the pitch during Inter Milan’s home games at the San Siro. The agreement will also include several other digital marketing opportunities throughout the 2020/21 season.

SDY sports CEO Darwin Guo was excited about the partnership with the Italian giants.

“Inter are one of the most popular football clubs on the planet with a strong international fanbase so this partnership is a major success for SDY SPORTS. We’re delighted to see the SDY SPORTS brand associated with one of the world’s biggest teams and we’re looking forward to developing exclusive activities for Nerazzurri fans with the club.”