This is a guest contribution by Julie Anderson, a writer from Vegas Master Magazine. If you would like to submit a contribution please contact Bill Beatty for submission details. Thank you.

The English Premier League (EPL) kicked off its 23rd season on August 8th, which means that a new season of EPL sports betting has also begun.

Betting on sports is of course a global phenomenon, restricted not only to the common folks but also major sports stars. In the UK gambling on football is a massive and growing global industry worth billions of pounds every year. Currently, it is estimated that the worldwide sports betting industry is worth up to a staggering $3 trillion.

In the UK, well over half of the sports betting that occurs is on football. While there are several sports gambling operators in England, the UK’s largest bookmakers are William Hill, Ladbrokes, and Coral. Irish bookmaker, Paddy Power, is another big name known for its viral campaigns.