October, 2015, San Diego, CA – VizExplorer today announced its new strategic partnership with Avance Systems. Avance has over 30 years’ experience as a software company operating in Mexico and will now distribute VizExplorer’s Operational Intelligence solutions in the rapidly growing Mexican gaming market.
“Casino operators here in Mexico are starting to realize how important it is for them to have the right operational tools to make the most out of the growing, and increasingly competitive, gaming market. From running marketing campaigns, to hosting players, to optimizing their slot floor, VizExplorer solutions can help with all these key areas,” said Marcos Levy, Vice President and Co-founder, Avance Systems. “With our long history in the Mexican market and our ability to provide great local support, we are really excited to be representing the VizExplorer solutions in this market.”
“This partnership with Avance is an obvious step for us in continuing to cement our global gaming presence,” said Veronica Ruffo, Business Development Manager, VizExplorer. “Avance’s existing strength in hotel solutions is a natural fit with VizExplorer’s casino solutions. Avance’s proven deployment capabilities are a huge plus for both VizExplorer and casino operators in Mexico.”
The Gaming & Leisure Roundtable recently awarded VizExplorer an Industry Excellence Award for Interoperability, recognizing the ability of VizExplorer’s products to seamlessly connect with a multitude of gaming systems and gaming data. This is seen as a key advantage as VizExplorer expands into new geographic markets which have very different gaming systems.