LONDON 28.01.2016 – SportQuake, the award winning sport marketing agency, has today announced the opening of new Hong Kong and Beijing offices as part of their expansion into the China market.
The growth represents another milestone for SportQuake in a year that marks its 10-year anniversary since being founded by Matt House, the former Tottenham Hotspur Commercial Director. The agency has delivered over £150 million worth of partnerships between sports rights owners and brands since opening in 2006. Recent highlights include football partnerships with Arsenal, Manchester City, Liverpool and Tottenham Hotspur, alongside 13 front of shirt sponsorships in the Premier League and La Liga.
The move to add on the ground presence in China will help the agency maximise the rapid increase of commercialisation of sport in the region. Specifically transporting western brands and ideas into the Chinese Super League as well as Chinese brands and ideas into top flight European leagues, primarily the Premier League, La Liga and Bundesliga.
Matt House, CEO and Founder of SportQuake said: “We have strategically located to be closer to our partners and expand into new and important markets. I am excited to be opening our first overseas hubs in China. At the same time – we are not overlooking our UK head-quarters and I’m really pleased with the restructuring of the business in 2015 with extra investment in specialist resource which has been well received by our clients.”