One group has a plan that could sweeten the deal for Australian television networks that will be affected should the gambling reform plan pushes through.

The Alliance for Gambling Reform has tabled a proposal that will give commercial TV broadcasters a discount on their license fee for every betting advertisement that they reject, The Sydney Morning Herald reported.

Under the plan, a network’s Commonwealth TV license would be reduced by a dollar for every dollar that they did not take from a sports betting company—potentially giving the broadcaster up to AUD150 million (USD112.13 million) in discounts annually.

The alliance’s director for strategy Rohan Wenn told the news outlet that the goal is to “get rid of the ads that are killing the codes we love.”