The casino completely does away with punishing T’s and C’s, wagering requirements and match-deposit casino bonuses with arduous play-throughs. Instead, PlayOJO offers a casino industry first – OJOplus, which pays players money back on every bet, win or lose. And when we say money, we mean money, paid immediately, directly into their accounts, with no restrictions.

It’s all down to OJO’s unique philosophy which is not only about being trustworthy, transparent and fair but is also about rewarding players on the basis that their money is their money. In real terms, this means generous returns for players and no casino wagering requirements on anything. Ever. This puts the players back in the driving seat

Also swept away are those stale online casino site clichés: the sexist imagery, the neon signs flashing on dark backgrounds. It’s fresh, modern and playful, with an honesty and transparency that puts the players back in control of their money and winnings.

The new online casino is operated by leading software provider SkillOnNet, which is also the platform provider.  Ohad Narkis at SkillOnNet told us he believes OJO is a challenger brand that promises to shake up the industry. As such, the company has made a big marketing investment to support the new brand.