In this week’s Pokerography series, Lee Davy takes a look at it’s Not What You Sell; It’s What You Stand For: Why Every Extraordinary Business is Driven by Purpose, by Roy Spence Jr, and suggests that poker players go seeking for a purpose.

The first time I played poker in a casino was in Downtown Las Vegas. I was so clueless I kept buying the table drinks and paying the waitress completely unaware that the booze was free.

Back then, poker served a single purpose – to make easy money.

I’m not saying I was printing money. I’m saying, next to a mechanic or a waitress, playing poker as a job, if you can get it right, is a hell of a lot easier.