SBC Events will mark a landmark year in horse racing with a dedicated full day conference track at Betting on Sports 2017, held at Olympia from 12-15 September.

Organised with support from the Racing Post, the seven-part agenda on the first full day at #boscon2017 (13 September) will cover the future of pool betting, opportunities around international racing, obstacles to providing the best data to support live betting, and life after the recently concluded Authorised Betting Partner Scheme (ABP). ‘Betting on Racing’ is sponsored by the Matchbook Traders Conference.

Expert speakers include Veikkaus Senior VP International Business Development Jari Vahanen, Racing Post Industry Editor Bill Barber, British Horseracing Authority CEO Nick Rust, former Ladbrokes Business Director Mike O’Kane, Matchbook CEO Mark Brosnan, SIS Product Director Paul Witten, Head of Racing Communications & Sponsorship at Kindred Group Ed Nicholson and Nigel Roddis, Managing Director of the New Pools Operation at Great British Racing.

Ahead of the live betting session, Paul Witten said: “I am speaking at Betting on Sport as it is one of the premier industry events. It is also a great opportunity to share details of SIS’s new innovative products and services which can deliver more betting opportunities to operators.”