6th September, 2017 (Tel Aviv) – Data-driven marketing specialist Beehive will supply its platform to sportsbook provider Delasport, in another significant B2B deal for Beehive.

Beehive will provide Delasport, which operates the successful 18bet.com brand, with its marketing platform including its latest data-driven innovations.

Yonit Shvinkelstain, CMO at Delasport, said: “With CPAs on the rise in the extremely competitive sportsbook field, we need to offer our clients a marketing platform that can keep them ahead of the pack, and that’s where Beehive comes in.

“We’ve been struck by the range of intuitive features available on the platform, all of which are focused on improving the bottom line. We are excited to see the partnership deliver upon its vast promise.”