Bermuda’s pink sand beaches and turquoise waters are no longer enough to lure tourists. The island needs a casino or three.

Bermuda Casino Gaming Commission (BCGC) executive director Richard Schuetz believes that casinos would help the island to get ahead in tourism.

“There would be free media if that happens. That would be news. That would help put this place on the map,” Schuetz told Royal Gazette. “Secondly, those guys have a name for a reason. They deliver. They win.”

Casino gaming is now legal in Bermuda after the act permitting the operation of casinos passed in December 2014. According to the legislation, no more than three casinos can be in operation, but BCGC chairman Alan Dunch has confirmed that “exploratory talks” were taking place with five major international casino operators.