Betradar have put pen to paper and partnered with Digital Sports Tech on an agreement that will see the leading solutions provider to the sports betting industry provide an exciting range of player proposition betting markets (“Player Props”) to operators across the world.

Player performance betting — which is an almost untapped segment of the sports betting landscape — allows operators to offer customers hundreds of additional markets as all initial odds, odds updates and full resulting is delivered by Betradar via their usual XML feed format.

Betradar will offer Player Props on four European football competitions including the English Premier League and the UEFA Champions League, as well as the NFL, NBA, MLB and AFL.

Some examples of markets that operators will be able to offer their customers include: